NMAX vs SBGI Stock Comparison

Newsmax and Sinclair Prices as of Oct 27, 2026 Peers: Industry group
NMAX Newsmax Inc.
$7.96 -26.7% 1M -22.3% 1Y
Market cap
$1.02B
P/E
–
Revenue (TTM)
$198.07M
Div. yield
–
Television Broadcasting Communication Services
2 wins
SBGI Sinclair, Inc.
$12.08 -5.5% 1M -9.4% 1Y
Market cap
$871.66M
P/E
16.8x
Revenue (TTM)
$3.26B
Div. yield
8.28%
Television Broadcasting Communication Services
4 wins

Head to Head

6 decided of 12

Sinclair leads on 4 of the 12 questions below (Sinclair 4, Newsmax 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionNMAXSBGILeader
Larger companyMarket capitalisation $1.02B $871.66M NMAX
Cheaper on earningsLower P/E, profitable companies only -12.9x 16.8x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS — 9.7x –
Faster revenue growthRevenue growth, trailing twelve months +8.3% -6.5% NMAX
More profitableNet margin, trailing twelve months -40.1% 1.6% SBGI
Better return on capitalReturn on invested capital — 4.7% –
Less leveragedLower net debt / EBITDA — 7.5x –
Higher dividend yieldTrailing dividend yield — 8.28% –
Better 1-year returnPrice return, last 12 months -22.3% -9.4% SBGI
Better 5-year returnAnnualised price return, 5 years — -14.6%/yr –
Less volatileAnnualised volatility, 1 year 77.7% 45.5% SBGI
Higher overall scoreMean of the five percentile scores vs peers 32/100 45/100 SBGI

Percentile Scorecard

NMAXSBGI

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisNMAXSBGI
Valuation 2 #52 of 53 69 #17 of 53
Growth 51 #22 of 44 16 #37 of 44
Profitability 12 #37 of 42 61 #17 of 42
Financial Health 63 #23 of 61 33 #41 of 61
Shareholder Returns – 44 #15 of 26
Overall 32 45
  • NMAX ranked among 61 companies in Advertising and Media
  • SBGI ranked among 61 companies in Advertising and Media

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodNMAXSBGISPY
1 month -26.7%-5.5% -0.2%
3 months -0.1%-14.4% +3.9%
6 months +32.7%-23.1% +8.2%
Year to date +3.0%-21.0% +12.9%
1 year -22.3%-9.4% +12.3%
3 years —+20.2% +87.4%
3 years, per year —+6.3% +23.3%
5 years —-54.6% +67.9%
5 years, per year —-14.6% +10.9%
10 years —-51.3% +261.1%
10 years, per year —-6.9% +13.7%

Risk

MeasureNMAXSBGISPY
Volatility, 1Y 77.7%45.5% 12.7%
Downside volatility, 1Y 79.5%42.0% 12.7%
Beta vs S&P 500, 1Y 1.640.29 1.00
Return / volatility, 1Y -0.29-0.21 0.97
Max drawdown, 5Y -97.8%-67.8% -25.4%
From 52-week high -30.4%-28.9% -1.2%
52-week high $11.43$17.00 $779.14
52-week low $5.16$11.97 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleNMAXSBGI
P/E now vs peer median -12.9xmedian 18.4x 16.8xmedian 18.4x
P/S now vs peer median 5.2xmedian 0.6x 0.3xmedian 0.6x
EV/EBITDA now vs peer median -12.2xmedian 10.5x 9.4xmedian 10.5x
P/FCF now vs peer median —median 9.0x 9.2xmedian 9.0x
P/B now vs peer median 9.0xmedian 1.5x 2.3xmedian 1.5x
PEG now vs peer median —median 0.44 -0.47median 0.44

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsNMAXSBGI
Revenue $198.07M $3.26B
Gross profit $78.29M –
Operating income -$86.98M $215.00M
Net income -$79.40M $54.00M
Free cash flow – $95.00M
EPS (diluted) $-0.61 $0.72
Cash & equivalents $25.88M $604.00M
Total debt – $4.06B
Shares (diluted) 129.29M 72.16M
Enterprise value $928.58M -$2.04B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricNMAXSBGI
P/E -12.9x 16.8x
P/FCF – 9.2x
P/Operating cash flow – 5.1x
P/S 5.2x 0.3x
P/B 9.0x 2.3x
P/Tangible book 9.0x 2.4x
EV/EBITDA -12.2x 9.4x
EV/EBIT -11.5x 20.1x
EV/Revenue 5.0x 1.3x
EV/FCF – 45.5x
EV/Operating cash flow – 25.3x
PEG (3Y EPS CAGR) – -0.47

Growth

14 metrics
MetricNMAXSBGI
Revenue growth (1Y) 8.3% -6.5%
Revenue CAGR (3Y) – -0.9%
Gross profit growth (1Y) -4.1% –
Gross profit CAGR (3Y) – –
Operating income growth (1Y) 14.9% -55.2%
Operating income CAGR (3Y) – -20.3%
Net income growth (1Y) 27.2% -1.8%
Net income CAGR (3Y) – -34.8%
EPS growth (1Y) 27.7% 0.3%
EPS CAGR (3Y) – -35.5%
Operating cash flow growth (1Y) – -68.0%
Operating cash flow CAGR (3Y) – -38.5%
Free cash flow growth (1Y) – -79.4%
Free cash flow CAGR (3Y) – -46.9%

Profitability

14 metrics
MetricNMAXSBGI
Gross margin 39.5% –
EBITDA margin -41.2% 14.2%
Operating margin -43.9% 6.6%
Pretax margin -40.1% 0.6%
Net margin -40.1% 1.6%
FCF margin – 2.9%
Operating cash flow margin – 5.3%
Return on equity -72.4% 15.8%
Return on assets -33.8% 1.1%
Return on invested capital – 4.7%
Return on capital employed -57.8% 4.4%
Asset turnover 0.8x 0.6x
Cash conversion (OCF / net income) – 3.2x
Stock comp / revenue – 1.6%

Financial Health

11 metrics
MetricNMAXSBGI
Debt / assets – 74.1%
Debt / equity – 10.7x
Net debt / EBITDA – 7.5x
Debt / FCF – 42.7x
Liabilities / assets 50.9% 93.1%
Equity / assets 49.1% 6.9%
Interest coverage -4,632x 0.6x
Current ratio 2.4x 1.9x
Quick ratio 0.8x 1.8x
Cash ratio 0.3x 0.8x
Altman Z-score 3.48 0.91

Shareholder Returns

7 metrics
MetricNMAXSBGI
Dividend yield – 8.3%
Net buyback yield – –
Shareholder yield – 8.3%
Payout ratio (earnings) – 131.5%
Payout ratio (FCF) – 74.7%
Dividend growth (1Y) – 6.0%
Dividend CAGR (3Y) – 1.4%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusNMAXSBGI
Forward P/E – 9.7xFY2026
EPS, next fiscal year $-0.01FY2026 $1.24FY2026
EPS growth, the year after – -196.0%
Revenue, next fiscal year $203.04MFY2026 $3.73BFY2026
Revenue growth, next FY +7.3%FY2026 +17.8%FY2026
Revenue growth, the year after +24.6% -17.3%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersNMAXSBGI
Held by institutions 28.5% 44.4%
Institutions holding 233 178
Change in shares held, QoQ +13.5% +6.0%
Institutions buying 110 113
Institutions selling 37 36
Buyers to sellers 2.97 3.14

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

NMAXSBGI
NMAX 1.00 0.35
SBGI 0.35 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, NMAX and SBGI?

Newsmax (NMAX) is the largest by market capitalisation: Newsmax (NMAX) $1.02B, Sinclair (SBGI) $871.66M.

Which company is growing faster?

Newsmax (NMAX) grew revenue fastest over the trailing twelve months: Newsmax (NMAX) +8.3%, Sinclair (SBGI) -6.5%.

Which company is more profitable?

Sinclair (SBGI) has the highest net margin (Newsmax (NMAX) -40.1%, Sinclair (SBGI) 1.6%).

Which stock has performed better?

Over the past year Sinclair (SBGI) returned the most: Newsmax (NMAX) -22.3%, Sinclair (SBGI) -9.4%. Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Sinclair (SBGI) 8.28%. Newsmax (NMAX) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Sinclair (SBGI) has been the steadiest (Newsmax (NMAX) 77.7%, Sinclair (SBGI) 45.5%). Volatility measures how widely the price swings, not the risk of the business.

Do NMAX and SBGI move together?

Their daily returns over the past year have a correlation of 0.35, a weak relationship. Holding both diversifies more than two closely linked stocks would.

Which is the better stock, NMAX and SBGI?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Sinclair (SBGI) leads on 4. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.