NFLX vs BABA vs IQ Stock Comparison

Netflix, Alibaba Group Holding and iQIYI Prices as of Oct 26, 2026 Peers: Industry group
NFLX Netflix Inc
$63.90 -10.2% 1M -41.6% 1Y
Market cap
$258.48B
P/E
17.5x
Revenue (TTM)
$49.73B
Div. yield
–
Streaming Technology
9 wins
BABA Alibaba Group Holding Ltd
$100.26 -8.7% 1M -42.6% 1Y
Market cap
$232.68B
P/E
22.1x
Revenue (TTM)
$150.46B
Div. yield
–
Digital Marketplaces Technology
1 win
IQ iQIYI, Inc.
$0.88 -13.7% 1M -59.6% 1Y
Market cap
$365.97M
P/E
–
Revenue (TTM)
$3.71B
Div. yield
–
Streaming Technology

Head to Head

10 decided of 12

Netflix leads on 9 of the 12 questions below (Netflix 9, Alibaba Group Holding 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionNFLXBABAIQLeader
Larger companyMarket capitalisation $258.48B $232.68B $365.97M NFLX
Cheaper on earningsLower P/E, profitable companies only 17.5x 22.1x -3.0x NFLX
Cheaper on forward earningsLower price / next fiscal year consensus EPS 18.6x 14.3x — BABA
Faster revenue growthRevenue growth, trailing twelve months +14.7% +8.1% -3.2% NFLX
More profitableNet margin, trailing twelve months 29.7% 7.0% -3.2% NFLX
Better return on capitalReturn on invested capital 29.2% 2.4% -0.8% NFLX
Less leveragedLower net debt / EBITDA 0.2x — — –
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -41.6% -42.6% -59.6% NFLX
Better 5-year returnAnnualised price return, 5 years -0.7%/yr -9.9%/yr -36.8%/yr NFLX
Less volatileAnnualised volatility, 1 year 36.4% 40.4% 50.7% NFLX
Higher overall scoreMean of the five percentile scores vs peers 67/100 46/100 30/100 NFLX

Percentile Scorecard

NFLXBABAIQ

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisNFLXBABAIQ
Valuation 44 #94 of 167 70 #51 of 167 68 #54 of 167
Growth 78 #35 of 153 17 #127 of 153 0 #153 of 153
Profitability 97 #6 of 153 53 #72 of 153 32 #105 of 153
Financial Health 53 #84 of 179 59 #74 of 179 19 #145 of 179
Shareholder Returns 63 #35 of 94 30 #66 of 94 –
Overall 67 46 30
  • NFLX ranked among 185 companies in Internet Platforms
  • BABA ranked among 185 companies in Internet Platforms
  • IQ ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodNFLXBABAIQSPY
1 month -10.2%-8.7%-13.7% -0.8%
3 months -9.2%-12.8%-28.5% +3.5%
6 months -30.1%-24.3%-20.7% +7.0%
Year to date -31.8%-31.6%-54.2% +12.2%
1 year -41.6%-42.6%-59.6% +13.0%
3 years +60.6%+21.1%-81.7% +86.3%
3 years, per year +17.1%+6.6%-43.2% +23.1%
5 years -3.6%-40.8%-89.9% +68.6%
5 years, per year -0.7%-9.9%-36.8% +11.0%
10 years +403.1%-2.5%— +258.0%
10 years, per year +17.5%-0.2%— +13.6%

Risk

MeasureNFLXBABAIQSPY
Volatility, 1Y 36.4%40.4%50.7% 12.7%
Downside volatility, 1Y 37.2%36.0%52.9% 12.7%
Beta vs S&P 500, 1Y 0.211.111.26 1.00
Return / volatility, 1Y -1.14-1.06-1.18 1.02
Max drawdown, 5Y -75.9%-62.9%-90.5% -25.4%
From 52-week high -44.8%-44.3%-62.6% -1.8%
52-week high $115.75$179.97$2.35 $779.14
52-week low $63.90$94.81$0.86 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleNFLXBABAIQ
P/E now vs peer median 17.9xmedian 17.5x 22.1xmedian 17.5x -3.2xmedian 17.5x
P/S now vs peer median 5.3xmedian 1.4x 1.5xmedian 1.4x 0.2xmedian 1.4x
EV/EBITDA now vs peer median 8.0xmedian 14.5x —median 14.5x —median 14.5x
P/FCF now vs peer median 23.1xmedian 12.1x 7.0xmedian 12.1x 12.8xmedian 12.1x
P/B now vs peer median 9.0xmedian 1.7x 1.4xmedian 1.7x 0.5xmedian 1.7x
PEG now vs peer median 0.35median 0.41 -15.35median 0.41 0.08median 0.41

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsNFLXBABAIQ
Revenue $49.73B $150.46B $3.71B
Gross profit $25.21B $57.45B $665.38M
Operating income $15.56B $4.39B -$57.57M
Net income $14.77B $10.08B -$89.99M
Free cash flow $11.38B $33.19B $66.12M
R&D $3.89B $10.68B $233.12M
EPS (diluted) $3.52 $4.38 $-0.05
Cash & equivalents $8.19B $21.06B $471.90M
Total debt $58.27B $83.76B $3.74B
Shares (diluted) 4.20B 2.40B 2.36B
Enterprise value $219.78B $46.32B -$2.00B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricNFLXBABAIQ
P/E 17.9x 22.1x -3.2x
P/FCF 23.1x 7.0x 12.8x
P/Operating cash flow 21.3x 20.6x 18.4x
P/S 5.3x 1.5x 0.2x
P/B 9.0x 1.4x 0.5x
P/Tangible book 9.0x 1.5x 0.5x
EV/EBITDA 8.0x – –
EV/EBIT 17.3x 48.0x -22.3x
EV/Revenue 5.4x 1.4x 0.3x
EV/FCF 23.7x 6.3x 19.5x
EV/Operating cash flow 21.9x 18.6x 27.9x
PEG (3Y EPS CAGR) 0.35 -15.35 0.08

Growth

14 metrics
MetricNFLXBABAIQ
Revenue growth (1Y) 14.7% 8.1% -3.2%
Revenue CAGR (3Y) 15.0% 5.6% -6.2%
Gross profit growth (1Y) 20.9% 0.2% -24.2%
Gross profit CAGR (3Y) 24.9% 6.5% -18.0%
Operating income growth (1Y) 23.1% -77.5% -150.6%
Operating income CAGR (3Y) 37.3% -35.9% -29.2%
Net income growth (1Y) 41.6% -50.0% -239.9%
Net income CAGR (3Y) 48.3% -3.6% -39.2%
EPS growth (1Y) 46.5% -47.9% -1,091%
EPS CAGR (3Y) 51.8% -1.4% -39.0%
Operating cash flow growth (1Y) 28.5% -45.8% -69.5%
Operating cash flow CAGR (3Y) 26.7% -27.8% -52.2%
Free cash flow growth (1Y) 26.9% -8.5% -57.7%
Free cash flow CAGR (3Y) 26.1% -0.6% -46.4%

Profitability

14 metrics
MetricNFLXBABAIQ
Gross margin 50.7% 38.2% 17.9%
EBITDA margin 67.3% – –
Operating margin 31.3% 2.9% -1.6%
Pretax margin 35.6% 9.7% -2.1%
Net margin 29.7% 7.0% -3.2%
FCF margin 22.9% 22.1% 1.8%
Operating cash flow margin 24.7% 7.5% 1.2%
Return on equity 49.7% 6.2% -4.8%
Return on assets 25.2% 3.6% -1.3%
Return on invested capital 29.2% 2.4% -0.8%
Return on capital employed 33.6% 2.1% -1.6%
Asset turnover 0.8x 0.5x 0.6x
Cash conversion (OCF / net income) 0.8x 1.1x -0.5x
Stock comp / revenue 1.1% 1.1% –

Financial Health

11 metrics
MetricNFLXBABAIQ
Debt / assets 25.8% 7.5% 15.6%
Debt / equity 0.5x 0.1x 0.6x
Net debt / EBITDA 0.2x – –
Debt / FCF 1.3x 0.6x 15.8x
Liabilities / assets 50.1% 43.6% 72.3%
Equity / assets 49.9% 56.4% 27.7%
Interest coverage 18.2x 3.2x -0.5x
Current ratio 1.1x 1.4x 0.4x
Quick ratio 0.7x 0.6x 0.3x
Cash ratio 0.7x 0.6x 0.2x
Altman Z-score 8.40 2.30 -1.06

Shareholder Returns

7 metrics
MetricNFLXBABAIQ
Dividend yield – 1.0% –
Net buyback yield 4.8% – –
Shareholder yield 4.8% 1.0% –
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusNFLXBABAIQ
Forward P/E 18.6xFY2026 14.3xFY2026 –
EPS, next fiscal year $3.43FY2026 $7.02FY2026 $-0.07FY2026
EPS growth, next FY +35.6%FY2026 +80.9%FY2026 -275.0%FY2026
EPS growth, the year after +6.1% +22.8% –
Revenue, next fiscal year $54.15BFY2026 $174.00BFY2026 $3.56BFY2026
Revenue growth, next FY +19.8%FY2026 +17.3%FY2026 -8.8%FY2026
Revenue growth, the year after +10.7% +14.7% +3.7%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersNFLXBABAIQ
Held by institutions 80.9% 10.1% 26.0%
Institutions holding 3,358 1,218 128
Change in shares held, QoQ +2.2% -5.4% -5.6%
Institutions buying 1,691 555 57
Institutions selling 1,365 421 40
Buyers to sellers 1.24 1.32 1.43

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

NFLXBABAIQ
NFLX 1.00 0.06 0.01
BABA 0.06 1.00 0.31
IQ 0.01 0.31 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, NFLX, BABA and IQ?

Netflix (NFLX) is the largest by market capitalisation: Netflix (NFLX) $258.48B, Alibaba Group Holding (BABA) $232.68B, iQIYI (IQ) $365.97M.

Which stock is cheaper, NFLX, BABA and IQ?

Netflix (NFLX) trades on the lowest price-to-earnings ratio (Netflix (NFLX) 17.5x, Alibaba Group Holding (BABA) 22.1x, iQIYI (IQ) -3.0x). On next year's consensus earnings, Alibaba Group Holding (BABA) is cheapest (Netflix (NFLX) 18.6x, Alibaba Group Holding (BABA) 14.3x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Netflix (NFLX) grew revenue fastest over the trailing twelve months: Netflix (NFLX) +14.7%, Alibaba Group Holding (BABA) +8.1%, iQIYI (IQ) -3.2%.

Which company is more profitable?

Netflix (NFLX) has the highest net margin (Netflix (NFLX) 29.7%, Alibaba Group Holding (BABA) 7.0%, iQIYI (IQ) -3.2%). On return on invested capital, Netflix (NFLX) leads (Netflix (NFLX) 29.2%, Alibaba Group Holding (BABA) 2.4%, iQIYI (IQ) -0.8%).

Which stock has performed better?

Over the past year Netflix (NFLX) returned the most: Netflix (NFLX) -41.6%, Alibaba Group Holding (BABA) -42.6%, iQIYI (IQ) -59.6%. Over five years, Netflix (NFLX) compounded fastest (Netflix (NFLX) -0.7%/yr, Alibaba Group Holding (BABA) -9.9%/yr, iQIYI (IQ) -36.8%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Netflix (NFLX) has been the steadiest (Netflix (NFLX) 36.4%, Alibaba Group Holding (BABA) 40.4%, iQIYI (IQ) 50.7%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, NFLX, BABA and IQ?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Netflix (NFLX) leads on 9. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.