MGNI vs APPS vs GOOGL Stock Comparison

Magnite, Digital Turbine and Alphabet Prices as of Oct 27, 2026 Peers: Industry group
MGNI Magnite, Inc.
$21.82 -9.0% 1M +8.6% 1Y
Market cap
$3.12B
P/E
18.7x
Revenue (TTM)
$742.04M
Div. yield
–
Digital Advertising Technology
APPS Digital Turbine, Inc.
$10.17 -8.5% 1M +51.1% 1Y
Market cap
$1.15B
P/E
–
Revenue (TTM)
—
Div. yield
–
Digital Advertising Technology
2 wins
GOOGL Alphabet Inc.
$320.58 -6.8% 1M +19.1% 1Y
Market cap
$3.95T
P/E
16.2x
Revenue (TTM)
$445.87B
Div. yield
–
Digital Advertising Technology
9 wins

Head to Head

11 decided of 12

Alphabet leads on 9 of the 12 questions below (Alphabet 9, Digital Turbine 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionMGNIAPPSGOOGLLeader
Larger companyMarket capitalisation $3.12B $1.15B $3.95T GOOGL
Cheaper on earningsLower P/E, profitable companies only 18.7x — 16.2x GOOGL
Cheaper on forward earningsLower price / next fiscal year consensus EPS 19.7x 13.7x 15.2x APPS
Faster revenue growthRevenue growth, trailing twelve months +8.3% — +20.1% GOOGL
More profitableNet margin, trailing twelve months 22.5% — 54.8% GOOGL
Better return on capitalReturn on invested capital 9.1% — 18.6% GOOGL
Less leveragedLower net debt / EBITDA 0.1x — -0.8x GOOGL
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months +8.6% +51.1% +19.1% APPS
Better 5-year returnAnnualised price return, 5 years -4.4%/yr -35.0%/yr +17.1%/yr GOOGL
Less volatileAnnualised volatility, 1 year 58.3% 93.6% 31.3% GOOGL
Higher overall scoreMean of the five percentile scores vs peers 59/100 — 61/100 GOOGL

Percentile Scorecard

MGNIAPPSGOOGL

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisMGNIAPPSGOOGL
Valuation 51 #83 of 167 – 38 #104 of 167
Growth 74 #40 of 153 – 72 #43 of 153
Profitability 77 #36 of 153 – 88 #20 of 153
Financial Health 46 #97 of 179 21 #141 of 179 79 #38 of 179
Shareholder Returns 45 #52 of 94 – 28 #68 of 94
Overall 59 – 61
  • MGNI ranked among 185 companies in Internet Platforms
  • APPS ranked among 185 companies in Internet Platforms
  • GOOGL ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodMGNIAPPSGOOGLSPY
1 month -9.0%-8.5%-6.8% -0.2%
3 months +10.8%+20.2%-3.9% +3.9%
6 months +68.2%+193.9%-8.3% +8.2%
Year to date +34.4%+103.4%+2.4% +12.9%
1 year +8.6%+51.1%+19.1% +12.3%
3 years +230.6%+114.1%+162.4% +87.4%
3 years, per year +49.0%+28.9%+38.0% +23.3%
5 years -20.0%-88.4%+119.8% +67.9%
5 years, per year -4.4%-35.0%+17.1% +10.9%
10 years +185.6%+1,274.3%+684.4% +261.1%
10 years, per year +11.1%+30.0%+22.9% +13.7%

Risk

MeasureMGNIAPPSGOOGLSPY
Volatility, 1Y 58.3%93.6%31.3% 12.7%
Downside volatility, 1Y 59.8%76.2%28.8% 12.7%
Beta vs S&P 500, 1Y 1.072.071.35 1.00
Return / volatility, 1Y 0.150.550.61 0.97
Max drawdown, 5Y -79.2%-98.7%-44.3% -25.4%
From 52-week high -15.0%-29.3%-20.4% -1.2%
52-week high $25.67$14.39$402.62 $779.14
52-week low $11.20$2.82$267.47 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleMGNIAPPSGOOGL
P/E now vs peer median 18.7xmedian 17.3x —median 17.3x 16.0xmedian 17.3x
P/S now vs peer median 4.2xmedian 1.4x —median 1.4x 8.7xmedian 1.4x
EV/EBITDA now vs peer median 18.1xmedian 14.2x —median 14.2x 21.7xmedian 14.2x
P/FCF now vs peer median 14.5xmedian 11.5x —median 11.5x 73.1xmedian 11.5x
P/B now vs peer median 3.3xmedian 1.8x 6.1xmedian 1.8x 6.1xmedian 1.8x
PEG now vs peer median 0.48median 0.40 —median 0.40 0.25median 0.40

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsMGNIAPPSGOOGL
Revenue $742.04M – $445.87B
Gross profit $480.73M – $271.52B
Operating income $115.95M – $147.63B
Net income $166.89M – $244.21B
Free cash flow $215.76M – $53.27B
R&D $90.15M – $68.97B
EPS (diluted) $1.13 – $19.83
Cash & equivalents $332.62M $37.96M $55.91B
Total debt $350.40M $360.96M $98.17B
Shares (diluted) 147.17M 120.47M 12.31B
Enterprise value $1.57B $995.24M $3.71T

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricMGNIAPPSGOOGL
P/E 18.7x – 16.0x
P/FCF 14.5x – 73.1x
P/Operating cash flow 11.1x – 21.0x
P/S 4.2x – 8.7x
P/B 3.3x 6.1x 6.1x
P/Tangible book 3.4x -71.1x 6.2x
EV/EBITDA 18.1x – 21.7x
EV/EBIT 27.1x – 25.4x
EV/Revenue 4.2x – 8.4x
EV/FCF 14.6x – 70.4x
EV/Operating cash flow 11.2x – 20.2x
PEG (3Y EPS CAGR) 0.48 – 0.25

Growth

14 metrics
MetricMGNIAPPSGOOGL
Revenue growth (1Y) 8.3% – 20.1%
Revenue CAGR (3Y) 7.1% – 15.5%
Gross profit growth (1Y) 12.6% – 24.0%
Gross profit CAGR (3Y) 42.5% – 19.2%
Operating income growth (1Y) 52.7% – 21.6%
Operating income CAGR (3Y) 36.1% – 25.6%
Net income growth (1Y) 287.0% – 111.3%
Net income CAGR (3Y) 39.5% – 58.8%
EPS growth (1Y) 289.8% – 109.3%
EPS CAGR (3Y) 38.6% – 64.3%
Operating cash flow growth (1Y) 23.7% – 38.9%
Operating cash flow CAGR (3Y) 17.8% – 23.3%
Free cash flow growth (1Y) 18.2% – -20.2%
Free cash flow CAGR (3Y) 16.4% – -9.2%

Profitability

14 metrics
MetricMGNIAPPSGOOGL
Gross margin 64.8% – 60.9%
EBITDA margin 23.4% – 38.8%
Operating margin 15.6% – 33.1%
Pretax margin 13.2% – 67.1%
Net margin 22.5% – 54.8%
FCF margin 29.1% – 11.9%
Operating cash flow margin 37.9% – 41.6%
Return on equity 18.0% – 43.6%
Return on assets 5.6% – 30.0%
Return on invested capital 9.1% – 18.6%
Return on capital employed 9.0% – 21.5%
Asset turnover 0.2x – 0.5x
Cash conversion (OCF / net income) 1.7x – 0.8x
Stock comp / revenue 10.1% – 6.3%

Financial Health

11 metrics
MetricMGNIAPPSGOOGL
Debt / assets 11.6% 42.9% 10.6%
Debt / equity 0.4x 1.8x 0.2x
Net debt / EBITDA 0.1x – -0.8x
Debt / FCF 1.6x – 1.8x
Liabilities / assets 69.1% 76.2% 30.5%
Equity / assets 30.9% 23.8% 69.5%
Interest coverage 5.9x – –
Current ratio 1.0x 1.2x 2.7x
Quick ratio 1.0x 1.5x 2.5x
Cash ratio 0.2x 0.1x 1.9x
Altman Z-score 1.06 – 10.35

Shareholder Returns

7 metrics
MetricMGNIAPPSGOOGL
Dividend yield – – 0.3%
Net buyback yield 1.6% – 0.4%
Shareholder yield 1.6% – 0.7%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusMGNIAPPSGOOGL
Forward P/E 19.7xFY2026 13.7xFY2026 15.2xFY2026
EPS, next fiscal year $1.11FY2026 $0.74FY2026 $21.10FY2026
EPS growth, next FY +27.6%FY2026 +32.1%FY2026 +95.2%FY2026
EPS growth, the year after +20.7% +32.4% -31.6%
Revenue, next fiscal year $743.97MFY2026 $690.88MFY2026 $528.22BFY2026
Revenue growth, next FY +11.1%FY2026 +22.2%FY2026 +31.1%FY2026
Revenue growth, the year after +10.5% +3.6% +21.6%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersMGNIAPPSGOOGL
Held by institutions 98.6% 64.5% 80.1%
Institutions holding 308 211 5,740
Change in shares held, QoQ +8.0% +7.1% +4.6%
Institutions buying 170 128 2,656
Institutions selling 90 62 2,573
Buyers to sellers 1.89 2.06 1.03

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

MGNIAPPSGOOGL
MGNI 1.00 0.35 0.14
APPS 0.35 1.00 0.18
GOOGL 0.14 0.18 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, MGNI, APPS and GOOGL?

Alphabet (GOOGL) is the largest by market capitalisation: Magnite (MGNI) $3.12B, Digital Turbine (APPS) $1.15B, Alphabet (GOOGL) $3.95T.

Which stock is cheaper, MGNI, APPS and GOOGL?

Alphabet (GOOGL) trades on the lowest price-to-earnings ratio (Magnite (MGNI) 18.7x, Alphabet (GOOGL) 16.2x). On next year's consensus earnings, Digital Turbine (APPS) is cheapest (Magnite (MGNI) 19.7x, Digital Turbine (APPS) 13.7x, Alphabet (GOOGL) 15.2x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Alphabet (GOOGL) grew revenue fastest over the trailing twelve months: Magnite (MGNI) +8.3%, Alphabet (GOOGL) +20.1%.

Which company is more profitable?

Alphabet (GOOGL) has the highest net margin (Magnite (MGNI) 22.5%, Alphabet (GOOGL) 54.8%). On return on invested capital, Alphabet (GOOGL) leads (Magnite (MGNI) 9.1%, Alphabet (GOOGL) 18.6%).

Which stock has performed better?

Over the past year Digital Turbine (APPS) returned the most: Magnite (MGNI) +8.6%, Digital Turbine (APPS) +51.1%, Alphabet (GOOGL) +19.1%. Over five years, Alphabet (GOOGL) compounded fastest (Magnite (MGNI) -4.4%/yr, Digital Turbine (APPS) -35.0%/yr, Alphabet (GOOGL) +17.1%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Alphabet (GOOGL) has been the steadiest (Magnite (MGNI) 58.3%, Digital Turbine (APPS) 93.6%, Alphabet (GOOGL) 31.3%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, MGNI, APPS and GOOGL?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Alphabet (GOOGL) leads on 9. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.