KR vs MUSA vs SBH Stock Comparison

Kroger, Murphy USA and Sally Beauty Holdings Prices as of Oct 29, 2026 Peers: Industry group
KR Kroger Co
$65.94 +8.5% 1M -0.2% 1Y
Market cap
$38.94B
P/E
51.4x
Revenue (TTM)
$137.15B
Div. yield
2.18%
Grocery Stores Consumer Staples
3 wins
MUSA Murphy USA Inc.
$540.50 +6.5% 1M +37.8% 1Y
Market cap
$9.93B
P/E
15.0x
Revenue (TTM)
$23.26B
Div. yield
0.47%
Convenience Stores Consumer Staples
3 wins

Head to Head

12 decided of 12

Sally Beauty Holdings leads on 6 of the 12 questions below (Sally Beauty Holdings 6, Kroger 3, Murphy USA 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionKRMUSASBHLeader
Larger companyMarket capitalisation $38.94B $9.93B $1.72B KR
Cheaper on earningsLower P/E, profitable companies only 51.4x 15.0x 9.0x SBH
Cheaper on forward earningsLower price / next fiscal year consensus EPS 12.4x 15.2x 8.6x SBH
Faster revenue growthRevenue growth, trailing twelve months -6.7% +20.2% +1.1% MUSA
More profitableNet margin, trailing twelve months 0.6% — 5.2% SBH
Better return on capitalReturn on invested capital 5.7% — 14.1% SBH
Less leveragedLower net debt / EBITDA 3.4x — 1.5x SBH
Higher dividend yieldTrailing dividend yield 2.18% 0.47% — KR
Better 1-year returnPrice return, last 12 months -0.2% +37.8% +21.2% MUSA
Better 5-year returnAnnualised price return, 5 years +10.5%/yr +27.1%/yr +3.6%/yr MUSA
Less volatileAnnualised volatility, 1 year 29.8% 39.9% 43.0% KR
Higher overall scoreMean of the five percentile scores vs peers 34/100 50/100 71/100 SBH

Percentile Scorecard

KRMUSASBH

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisKRMUSASBH
Valuation 49 #21 of 40 54 #19 of 40 90 #5 of 40
Growth 8 #35 of 38 78 #9 of 38 38 #24 of 38
Profitability 31 #25 of 36 94 #3 of 36 86 #6 of 36
Financial Health 18 #33 of 40 13 #35 of 40 59 #17 of 40
Shareholder Returns 63 #11 of 28 11 #25 of 28 85 #5 of 28
Overall 34 50 71
  • KR ranked among 41 companies in Staples Retail
  • MUSA ranked among 41 companies in Staples Retail
  • SBH ranked among 41 companies in Staples Retail

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodKRMUSASBHSPY
1 month +8.5%+6.5%+10.7% +0.7%
3 months +14.0%-12.4%+18.7% +3.7%
6 months -3.1%-8.1%+28.6% +7.1%
Year to date +5.5%+33.9%+27.8% +12.8%
1 year -0.2%+37.8%+21.2% +11.9%
3 years +46.7%+49.7%+115.2% +85.2%
3 years, per year +13.6%+14.4%+29.1% +22.8%
5 years +64.8%+231.7%+19.5% +67.6%
5 years, per year +10.5%+27.1%+3.6% +10.9%
10 years +110.9%+681.0%-28.8% +262.0%
10 years, per year +7.8%+22.8%-3.3% +13.7%

Risk

MeasureKRMUSASBHSPY
Volatility, 1Y 29.8%39.9%43.0% 12.7%
Downside volatility, 1Y 29.5%40.5%43.2% 12.6%
Beta vs S&P 500, 1Y -0.71-0.690.73 1.00
Return / volatility, 1Y -0.010.950.49 0.94
Max drawdown, 5Y -31.7%-35.8%-66.6% -25.4%
From 52-week high -12.8%-13.3%0.0% -1.2%
52-week high $75.60$623.43$18.23 $779.14
52-week low $55.53$356.57$11.82 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleKRMUSASBH
P/E now vs peer median 51.4xmedian 22.1x 15.0xmedian 22.1x 9.0xmedian 22.1x
P/S now vs peer median 0.3xmedian 0.5x 0.4xmedian 0.5x 0.5xmedian 0.5x
EV/EBITDA now vs peer median 11.9xmedian 9.5x —median 9.5x 5.7xmedian 9.5x
P/FCF now vs peer median 10.1xmedian 16.0x 17.2xmedian 16.0x 7.1xmedian 16.0x
P/B now vs peer median 6.7xmedian 2.8x 12.5xmedian 2.8x 2.0xmedian 2.8x
PEG now vs peer median -2.99median 1.07 1.07median 1.07 0.93median 1.07

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsKRMUSASBH
Revenue $137.15B $23.26B $3.73B
Gross profit $31.69B – $1.94B
Operating income $1.54B $980.10M $314.21M
Net income $798.00M $663.30M $192.27M
Free cash flow – – $241.21M
EPS (diluted) $1.28 $35.75 $1.96
Cash & equivalents $1.68B $161.80M $173.10M
Total debt $17.00B – $807.57M
Shares (diluted) 608.00M 18.55M 97.91M
Enterprise value $25.10B $9.93B $1.08B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricKRMUSASBH
P/E 51.4x 15.0x 9.0x
P/FCF 10.1x 17.2x 7.1x
P/Operating cash flow – 8.6x 4.7x
P/S 0.3x 0.4x 0.5x
P/B 6.7x 12.5x 2.0x
P/Tangible book 7.8x 15.2x 2.1x
EV/EBITDA 11.9x – 5.7x
EV/EBIT 35.3x – 7.5x
EV/Revenue 0.4x 0.4x 0.6x
EV/FCF – – 9.7x
EV/Operating cash flow – 8.6x 6.4x
PEG (3Y EPS CAGR) -2.99 1.07 0.93

Growth

14 metrics
MetricKRMUSASBH
Revenue growth (1Y) -6.7% 20.2% 1.1%
Revenue CAGR (3Y) -2.5% 2.1% -0.4%
Gross profit growth (1Y) -6.7% – 2.5%
Gross profit CAGR (3Y) -0.7% – 0.8%
Operating income growth (1Y) -60.8% 38.4% -4.8%
Operating income CAGR (3Y) -16.7% 7.8% 3.0%
Net income growth (1Y) -70.8% 40.8% -0.9%
Net income CAGR (3Y) -21.3% 8.1% 5.6%
EPS growth (1Y) -68.6% 45.9% 4.5%
EPS CAGR (3Y) -17.2% 14.1% 9.6%
Operating cash flow growth (1Y) – 40.6% 39.2%
Operating cash flow CAGR (3Y) – 16.1% 15.3%
Free cash flow growth (1Y) – – 43.6%
Free cash flow CAGR (3Y) – – 18.7%

Profitability

14 metrics
MetricKRMUSASBH
Gross margin 23.1% – 52.1%
EBITDA margin 3.3% – 11.1%
Operating margin 1.1% – 8.4%
Pretax margin 0.7% – 6.9%
Net margin 0.6% – 5.2%
FCF margin – – 6.5%
Operating cash flow margin – 4.9% 9.9%
Return on equity 13.5% 84.1% 22.5%
Return on assets 1.6% 12.9% 6.7%
Return on invested capital 5.7% – 14.1%
Return on capital employed 4.9% – 13.6%
Asset turnover 2.8x 4.5x 1.3x
Cash conversion (OCF / net income) – 1.7x 1.9x
Stock comp / revenue – – 0.6%

Financial Health

11 metrics
MetricKRMUSASBH
Debt / assets 34.3% – 28.0%
Debt / equity 2.9x – 0.9x
Net debt / EBITDA 3.4x – 1.5x
Debt / FCF – – 3.3x
Liabilities / assets 88.2% 84.7% 69.8%
Equity / assets 11.8% 15.3% 30.2%
Interest coverage 153.9x – –
Current ratio 0.7x 0.9x 2.4x
Quick ratio 0.2x – 0.5x
Cash ratio 0.1x – 0.3x
Altman Z-score 4.12 – 2.96

Shareholder Returns

7 metrics
MetricKRMUSASBH
Dividend yield 2.2% 0.5% –
Net buyback yield – – 5.3%
Shareholder yield 2.2% 0.5% 5.3%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusKRMUSASBH
Forward P/E 12.4xFY2026 15.2xFY2026 8.6xFY2026
EPS, next fiscal year $5.30FY2026 $35.60FY2026 $2.13FY2026
EPS growth, next FY +9.3%FY2026 +43.0%FY2026 +12.1%FY2026
EPS growth, the year after +7.0% -7.9% +2.8%
Revenue, next fiscal year $160.02BFY2026 $22.85BFY2026 $3.87BFY2026
Revenue growth, next FY +8.4%FY2026 +17.9%FY2026 +4.6%FY2026
Revenue growth, the year after -6.6% -5.8% -0.4%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersKRMUSASBH
Held by institutions 85.6% 83.0% 100.0%
Institutions holding 1,320 607 248
Change in shares held, QoQ +0.0% -2.2% +13.4%
Institutions buying 668 311 125
Institutions selling 474 190 83
Buyers to sellers 1.41 1.64 1.51

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

KRMUSASBH
KR 1.00 0.27 0.07
MUSA 0.27 1.00 -0.07
SBH 0.07 -0.07 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, KR, MUSA and SBH?

Kroger (KR) is the largest by market capitalisation: Kroger (KR) $38.94B, Murphy USA (MUSA) $9.93B, Sally Beauty Holdings (SBH) $1.72B.

Which stock is cheaper, KR, MUSA and SBH?

Sally Beauty Holdings (SBH) trades on the lowest price-to-earnings ratio (Kroger (KR) 51.4x, Murphy USA (MUSA) 15.0x, Sally Beauty Holdings (SBH) 9.0x). On next year's consensus earnings, Sally Beauty Holdings (SBH) is cheapest (Kroger (KR) 12.4x, Murphy USA (MUSA) 15.2x, Sally Beauty Holdings (SBH) 8.6x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Murphy USA (MUSA) grew revenue fastest over the trailing twelve months: Kroger (KR) -6.7%, Murphy USA (MUSA) +20.2%, Sally Beauty Holdings (SBH) +1.1%.

Which company is more profitable?

Sally Beauty Holdings (SBH) has the highest net margin (Kroger (KR) 0.6%, Sally Beauty Holdings (SBH) 5.2%). On return on invested capital, Sally Beauty Holdings (SBH) leads (Kroger (KR) 5.7%, Sally Beauty Holdings (SBH) 14.1%).

Which stock has performed better?

Over the past year Murphy USA (MUSA) returned the most: Kroger (KR) -0.2%, Murphy USA (MUSA) +37.8%, Sally Beauty Holdings (SBH) +21.2%. Over five years, Murphy USA (MUSA) compounded fastest (Kroger (KR) +10.5%/yr, Murphy USA (MUSA) +27.1%/yr, Sally Beauty Holdings (SBH) +3.6%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Kroger (KR) has the highest dividend yield: Kroger (KR) 2.18%, Murphy USA (MUSA) 0.47%. Sally Beauty Holdings (SBH) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Kroger (KR) has been the steadiest (Kroger (KR) 29.8%, Murphy USA (MUSA) 39.9%, Sally Beauty Holdings (SBH) 43.0%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, KR, MUSA and SBH?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Sally Beauty Holdings (SBH) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.