KDP vs MCD vs REBN Stock Comparison

Keurig Dr Pepper, Mcdonalds and Reborn Coffee Prices as of Oct 27, 2026 Peers: Industry group
KDP Keurig Dr Pepper Inc.
$34.86 +9.1% 1M +19.3% 1Y
Market cap
$47.44B
P/E
33.2x
Revenue (TTM)
$20.09B
Div. yield
2.64%
Non-Alcoholic Beverages Consumer Staples
1 win
MCD Mcdonalds Corp
$249.47 +5.5% 1M -19.5% 1Y
Market cap
$176.54B
P/E
20.1x
Revenue (TTM)
$27.70B
Div. yield
2.98%
Quick-Service Restaurants Consumer Discretionary
8 wins
REBN Reborn Coffee, Inc.
$1.73 +39.5% 1M -22.1% 1Y
Market cap
$14.91M
P/E
–
Revenue (TTM)
$12.72M
Div. yield
–
Quick-Service Restaurants Consumer Discretionary
3 wins

Head to Head

12 decided of 12

Mcdonalds leads on 8 of the 12 questions below (Mcdonalds 8, Reborn Coffee 3, Keurig Dr Pepper 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionKDPMCDREBNLeader
Larger companyMarket capitalisation $47.44B $176.54B $14.91M MCD
Cheaper on earningsLower P/E, profitable companies only 33.2x 20.1x -1.5x MCD
Cheaper on forward earningsLower price / next fiscal year consensus EPS 14.7x 18.8x 0.8x REBN
Faster revenue growthRevenue growth, trailing twelve months +27.5% +6.3% +93.8% REBN
More profitableNet margin, trailing twelve months 7.1% 31.7% -75.1% MCD
Better return on capitalReturn on invested capital 4.3% 25.9% -82.9% MCD
Less leveragedLower net debt / EBITDA 6.7x 2.6x -0.8x REBN
Higher dividend yieldTrailing dividend yield 2.64% 2.98% — MCD
Better 1-year returnPrice return, last 12 months +19.3% -19.5% -22.1% KDP
Better 5-year returnAnnualised price return, 5 years -0.4%/yr +0.3%/yr — MCD
Less volatileAnnualised volatility, 1 year 26.4% 19.9% 108.3% MCD
Higher overall scoreMean of the five percentile scores vs peers 40/100 50/100 21/100 MCD

Percentile Scorecard

KDPMCDREBN

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisKDPMCDREBN
Valuation 49 #20 of 38 18 #41 of 50 0 #50 of 50
Growth 47 #18 of 33 39 #29 of 47 78 #11 of 47
Profitability 70 #10 of 31 100 #1 of 46 0 #46 of 46
Financial Health 14 #32 of 37 44 #29 of 51 6 #48 of 51
Shareholder Returns 18 #19 of 23 47 #18 of 33 –
Overall 40 50 21
  • KDP ranked among 41 companies in Beverages
  • MCD ranked among 53 companies in Restaurants
  • REBN ranked among 53 companies in Restaurants

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodKDPMCDREBNSPY
1 month +9.1%+5.5%+39.5% -0.2%
3 months +12.2%-8.6%+40.7% +3.9%
6 months +21.1%-14.7%-31.1% +8.2%
Year to date +24.5%-18.4%+16.1% +12.9%
1 year +19.3%-19.5%-22.1% +12.3%
3 years +16.7%-2.5%-44.6% +87.4%
3 years, per year +5.3%-0.8%-17.9% +23.3%
5 years -1.8%+1.6%— +67.9%
5 years, per year -0.4%+0.3%— +10.9%
10 years -60.0%+122.6%— +261.1%
10 years, per year -8.8%+8.3%— +13.7%

Risk

MeasureKDPMCDREBNSPY
Volatility, 1Y 26.4%19.9%108.3% 12.7%
Downside volatility, 1Y 25.8%20.4%103.8% 12.7%
Beta vs S&P 500, 1Y 0.02-0.011.91 1.00
Return / volatility, 1Y 0.73-0.98-0.20 0.97
Max drawdown, 5Y -36.9%-32.3%-98.2% -25.4%
From 52-week high -0.9%-26.9%-39.5% -1.2%
52-week high $35.19$341.06$2.86 $779.14
52-week low $25.31$230.86$0.70 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleKDPMCDREBN
P/E now vs peer median 33.2xmedian 26.1x 20.1xmedian 20.6x -1.5xmedian 20.6x
P/S now vs peer median 2.4xmedian 1.6x 6.4xmedian 1.2x 1.2xmedian 1.2x
EV/EBITDA now vs peer median 17.8xmedian 14.0x 14.3xmedian 13.3x -3.6xmedian 13.3x
P/FCF now vs peer median 24.1xmedian 18.1x 23.9xmedian 17.3x —median 17.3x
P/B now vs peer median 1.6xmedian 2.6x -172.6xmedian 3.1x 20.3xmedian 3.1x
PEG now vs peer median -12.02median 2.07 4.68median 1.07 -0.06median 1.07

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsKDPMCDREBN
Revenue $20.09B $27.70B $12.72M
Gross profit $9.92B $24.86B $5.97M
Operating income $3.26B $12.80B -$5.67M
Net income $1.50B $8.79B -$9.66M
Free cash flow $1.97B $7.39B –
EPS (diluted) $1.05 $12.36 $-1.16
Cash & equivalents $1.52B $822.00M $309.88K
Total debt $29.98B $162.65B $11.15M
Shares (diluted) 1.36B 711.10M 8.21M
Enterprise value $47.68B $171.36B $12.26M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricKDPMCDREBN
P/E 33.2x 20.1x -1.5x
P/FCF 24.1x 23.9x –
P/Operating cash flow 18.8x 15.6x –
P/S 2.4x 6.4x 1.2x
P/B 1.6x -172.6x 20.3x
P/Tangible book -5.3x -172.6x 20.3x
EV/EBITDA 17.8x 14.3x -3.6x
EV/EBIT 23.3x 16.8x -3.4x
EV/Revenue 3.8x 7.8x 1.5x
EV/FCF 38.5x 29.2x –
EV/Operating cash flow 30.0x 19.0x –
PEG (3Y EPS CAGR) -12.02 4.68 -0.06

Growth

14 metrics
MetricKDPMCDREBN
Revenue growth (1Y) 27.5% 6.3% 93.8%
Revenue CAGR (3Y) 11.3% 4.6% 43.1%
Gross profit growth (1Y) 14.6% 5.3% –
Gross profit CAGR (3Y) 8.9% 4.8% 11.4%
Operating income growth (1Y) 22.4% 7.3% 33.4%
Operating income CAGR (3Y) 10.4% 5.2% -10.6%
Net income growth (1Y) -2.7% 4.7% 3.7%
Net income CAGR (3Y) -2.3% 3.2% -30.9%
EPS growth (1Y) -7.2% 5.7% 46.2%
EPS CAGR (3Y) -2.8% 4.3% 23.5%
Operating cash flow growth (1Y) 19.4% 15.8% –
Operating cash flow CAGR (3Y) 9.0% 9.1% –
Free cash flow growth (1Y) 23.0% 18.0% –
Free cash flow CAGR (3Y) 6.4% 8.3% –

Profitability

14 metrics
MetricKDPMCDREBN
Gross margin 49.4% 89.7% 46.9%
EBITDA margin 21.2% 54.4% -42.2%
Operating margin 16.2% 46.2% -44.6%
Pretax margin 9.8% 40.4% -72.8%
Net margin 7.1% 31.7% -75.1%
FCF margin 9.8% 26.7% –
Operating cash flow margin 12.6% 40.9% –
Return on equity 5.1% – -354.1%
Return on assets 1.9% 14.6% -76.3%
Return on invested capital 4.3% 25.9% -82.9%
Return on capital employed 5.4% 22.9% -176.6%
Asset turnover 0.2x 0.5x 1.0x
Cash conversion (OCF / net income) 1.7x 1.3x –
Stock comp / revenue 0.6% 0.6% –

Financial Health

11 metrics
MetricKDPMCDREBN
Debt / assets 34.2% 66.5% 38.8%
Debt / equity 1.0x -39.0x 6.2x
Net debt / EBITDA 6.7x 2.6x -0.8x
Debt / FCF 15.2x 5.4x –
Liabilities / assets 66.6% 101.7% 93.8%
Equity / assets 33.4% -1.7% 6.2%
Interest coverage – 7.9x -314.7x
Current ratio 0.5x 1.1x 0.7x
Quick ratio 0.2x 0.8x 0.5x
Cash ratio 0.1x 0.2x 0.0x
Altman Z-score 0.78 4.59 -4.20

Shareholder Returns

7 metrics
MetricKDPMCDREBN
Dividend yield 2.6% 3.0% –
Net buyback yield -9.3% 1.2% –
Shareholder yield -6.6% 4.2% –
Payout ratio (earnings) – 59.5% –
Payout ratio (FCF) – 70.8% –
Dividend growth (1Y) – 4.6% –
Dividend CAGR (3Y) – 6.3% –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusKDPMCDREBN
Forward P/E 14.7xFY2026 18.8xFY2026 0.8xFY2026
EPS, next fiscal year $2.37FY2026 $13.24FY2026 $2.07FY2026
EPS growth, next FY +15.6%FY2026 +8.5%FY2026 –
EPS growth, the year after +11.8% +6.8% -72.0%
Revenue, next fiscal year $25.28BFY2026 $29.23BFY2026 $35.97MFY2026
Revenue growth, next FY +52.3%FY2026 +8.7%FY2026 +344.4%FY2026
Revenue growth, the year after +13.6% -4.0% +9.0%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersKDPMCDREBN
Held by institutions 100.0% 74.2% –
Institutions holding 852 3,475 –
Change in shares held, QoQ +12.9% +0.4% –
Institutions buying 469 1,535 –
Institutions selling 284 1,486 –
Buyers to sellers 1.65 1.03 –

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

KDPMCDREBN
KDP 1.00 0.33 -0.01
MCD 0.33 1.00 -0.02
REBN -0.01 -0.02 1.00

Add a Peer

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Frequently Asked Questions

Which is bigger, KDP, MCD and REBN?

Mcdonalds (MCD) is the largest by market capitalisation: Keurig Dr Pepper (KDP) $47.44B, Mcdonalds (MCD) $176.54B, Reborn Coffee (REBN) $14.91M.

Which stock is cheaper, KDP, MCD and REBN?

Mcdonalds (MCD) trades on the lowest price-to-earnings ratio (Keurig Dr Pepper (KDP) 33.2x, Mcdonalds (MCD) 20.1x, Reborn Coffee (REBN) -1.5x). On next year's consensus earnings, Reborn Coffee (REBN) is cheapest (Keurig Dr Pepper (KDP) 14.7x, Mcdonalds (MCD) 18.8x, Reborn Coffee (REBN) 0.8x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Reborn Coffee (REBN) grew revenue fastest over the trailing twelve months: Keurig Dr Pepper (KDP) +27.5%, Mcdonalds (MCD) +6.3%, Reborn Coffee (REBN) +93.8%.

Which company is more profitable?

Mcdonalds (MCD) has the highest net margin (Keurig Dr Pepper (KDP) 7.1%, Mcdonalds (MCD) 31.7%, Reborn Coffee (REBN) -75.1%). On return on invested capital, Mcdonalds (MCD) leads (Keurig Dr Pepper (KDP) 4.3%, Mcdonalds (MCD) 25.9%, Reborn Coffee (REBN) -82.9%).

Which stock has performed better?

Over the past year Keurig Dr Pepper (KDP) returned the most: Keurig Dr Pepper (KDP) +19.3%, Mcdonalds (MCD) -19.5%, Reborn Coffee (REBN) -22.1%. Over five years, Mcdonalds (MCD) compounded fastest (Keurig Dr Pepper (KDP) -0.4%/yr, Mcdonalds (MCD) +0.3%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Mcdonalds (MCD) has the highest dividend yield: Keurig Dr Pepper (KDP) 2.64%, Mcdonalds (MCD) 2.98%. Reborn Coffee (REBN) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Mcdonalds (MCD) has been the steadiest (Keurig Dr Pepper (KDP) 26.4%, Mcdonalds (MCD) 19.9%, Reborn Coffee (REBN) 108.3%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, KDP, MCD and REBN?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Mcdonalds (MCD) leads on 8. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.