JJSF vs PEP vs HSY Stock Comparison

J&J Snack Foods, Pepsico and Hershey Prices as of Oct 28, 2026 Peers: Industry group
JJSF J&J Snack Foods Corp
$83.37 +7.2% 1M -7.9% 1Y
Market cap
$1.55B
P/E
31.7x
Revenue (TTM)
$1.52B
Div. yield
3.84%
Snacks and Confectionery Consumer Staples
3 wins
PEP Pepsico Inc
$132.63 +3.2% 1M -11.7% 1Y
Market cap
$180.74B
P/E
16.6x
Revenue (TTM)
$98.24B
Div. yield
4.37%
Non-Alcoholic Beverages Consumer Staples
5 wins
HSY Hershey Co
$163.85 -0.4% 1M -9.1% 1Y
Market cap
$33.13B
P/E
22.2x
Revenue (TTM)
$12.16B
Div. yield
3.49%
Snacks and Confectionery Consumer Staples
4 wins

Head to Head

12 decided of 12

Pepsico leads on 5 of the 12 questions below (Pepsico 5, Hershey 4, J&J Snack Foods 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionJJSFPEPHSYLeader
Larger companyMarket capitalisation $1.55B $180.74B $33.13B PEP
Cheaper on earningsLower P/E, profitable companies only 31.7x 16.6x 22.2x PEP
Cheaper on forward earningsLower price / next fiscal year consensus EPS 19.9x 15.4x 18.4x PEP
Faster revenue growthRevenue growth, trailing twelve months -4.7% +6.4% +7.7% HSY
More profitableNet margin, trailing twelve months 3.2% 11.1% 12.2% HSY
Better return on capitalReturn on invested capital 5.3% 16.1% 16.5% HSY
Less leveragedLower net debt / EBITDA -0.2x 2.2x 1.8x JJSF
Higher dividend yieldTrailing dividend yield 3.84% 4.37% 3.49% PEP
Better 1-year returnPrice return, last 12 months -7.9% -11.7% -9.1% JJSF
Better 5-year returnAnnualised price return, 5 years -10.8%/yr -3.9%/yr -1.3%/yr HSY
Less volatileAnnualised volatility, 1 year 35.4% 21.3% 27.8% PEP
Higher overall scoreMean of the five percentile scores vs peers 69/100 65/100 66/100 JJSF

Percentile Scorecard

JJSFPEPHSY

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisJJSFPEPHSY
Valuation 71 #14 of 45 62 #15 of 38 43 #26 of 45
Growth 42 #25 of 42 59 #14 of 33 66 #15 of 42
Profitability 64 #15 of 40 87 #5 of 31 100 #1 of 40
Financial Health 91 #5 of 47 39 #23 of 37 59 #20 of 47
Shareholder Returns 77 #8 of 31 77 #6 of 23 63 #12 of 31
Overall 69 65 66
  • JJSF ranked among 48 companies in Branded Foods
  • PEP ranked among 41 companies in Beverages
  • HSY ranked among 48 companies in Branded Foods

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodJJSFPEPHSYSPY
1 month +7.2%+3.2%-0.4% +0.9%
3 months +5.3%-7.6%-11.0% +5.9%
6 months -4.2%-14.6%-13.4% +8.5%
Year to date -7.7%-7.6%-10.0% +13.3%
1 year -7.9%-11.7%-9.1% +12.4%
3 years -45.3%-16.9%-11.0% +88.1%
3 years, per year -18.2%-6.0%-3.8% +23.5%
5 years -43.5%-17.9%-6.6% +68.2%
5 years, per year -10.8%-3.9%-1.3% +11.0%
10 years -31.1%+23.9%+60.0% +263.4%
10 years, per year -3.7%+2.2%+4.8% +13.8%

Risk

MeasureJJSFPEPHSYSPY
Volatility, 1Y 35.4%21.3%27.8% 12.7%
Downside volatility, 1Y 39.3%20.3%27.1% 12.7%
Beta vs S&P 500, 1Y -0.30-0.19-0.21 1.00
Return / volatility, 1Y -0.22-0.55-0.33 0.98
Max drawdown, 5Y -61.0%-36.9%-47.6% -25.4%
From 52-week high -15.3%-22.2%-30.7% -0.9%
52-week high $98.44$170.49$236.28 $779.14
52-week low $69.90$123.73$157.59 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleJJSFPEPHSY
P/E now vs peer median 31.7xmedian 22.2x 16.6xmedian 26.9x 22.2xmedian 22.2x
P/S now vs peer median 1.0xmedian 0.7x 1.8xmedian 1.7x 2.7xmedian 0.7x
EV/EBITDA now vs peer median 10.7xmedian 12.2x 11.8xmedian 17.9x 14.1xmedian 12.2x
P/FCF now vs peer median 16.9xmedian 13.4x 17.3xmedian 18.5x 14.9xmedian 13.4x
P/B now vs peer median 1.7xmedian 1.6x 8.0xmedian 2.6x 7.3xmedian 1.6x
PEG now vs peer median -3.83median 0.56 1.67median 2.10 -4.04median 0.56

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsJJSFPEPHSY
Revenue $1.52B $98.24B $12.16B
Gross profit $476.55M $53.22B $4.67B
Operating income $60.18M $15.05B $2.16B
Net income $49.27M $10.97B $1.49B
Free cash flow $92.00M $10.47B $2.23B
EPS (diluted) $2.63 $7.97 $5.79
Cash & equivalents $63.10M $10.68B $791.21M
Total debt $28.00M $208.67B $5.61B
Shares (diluted) 18.75M 1.37B 257.36M
Enterprise value $1.26B $138.70B $29.37B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricJJSFPEPHSY
P/E 31.7x 16.6x 22.2x
P/FCF 16.9x 17.3x 14.9x
P/Operating cash flow 9.3x 12.4x 12.5x
P/S 1.0x 1.8x 2.7x
P/B 1.7x 8.0x 7.3x
P/Tangible book 2.0x 21.2x 15.5x
EV/EBITDA 10.7x 11.8x 14.1x
EV/EBIT 25.2x 14.7x 17.5x
EV/Revenue 1.0x 2.3x 3.1x
EV/FCF 16.5x 21.1x 17.0x
EV/Operating cash flow 9.1x 15.2x 14.3x
PEG (3Y EPS CAGR) -3.83 1.67 -4.04

Growth

14 metrics
MetricJJSFPEPHSY
Revenue growth (1Y) -4.7% 6.4% 7.7%
Revenue CAGR (3Y) 0.2% 2.4% 3.9%
Gross profit growth (1Y) 0.3% 6.8% 3.0%
Gross profit CAGR (3Y) 2.7% 2.5% -0.7%
Operating income growth (1Y) -46.6% 47.7% 2.3%
Operating income CAGR (3Y) -12.4% 10.6% -4.0%
Net income growth (1Y) -41.2% 50.8% -2.7%
Net income CAGR (3Y) -9.2% 9.4% -5.9%
EPS growth (1Y) -38.8% 51.4% -2.5%
EPS CAGR (3Y) -8.3% 10.0% -5.5%
Operating cash flow growth (1Y) 15.1% 23.9% 23.8%
Operating cash flow CAGR (3Y) 1.1% 6.3% 5.5%
Free cash flow growth (1Y) 38.2% 54.3% 34.8%
Free cash flow CAGR (3Y) 14.0% 14.7% 10.4%

Profitability

14 metrics
MetricJJSFPEPHSY
Gross margin 31.3% 54.2% 38.4%
EBITDA margin 9.3% 19.1% 22.1%
Operating margin 3.9% 15.3% 17.8%
Pretax margin 4.0% 14.0% 15.8%
Net margin 3.2% 11.1% 12.2%
FCF margin 6.0% 10.7% 18.3%
Operating cash flow margin 10.9% 14.8% 21.8%
Return on equity 5.6% 49.0% 32.0%
Return on assets 3.7% 9.8% 10.7%
Return on invested capital 5.3% 16.1% 16.5%
Return on capital employed 5.3% 19.4% 20.5%
Asset turnover 1.1x 0.9x 0.9x
Cash conversion (OCF / net income) 3.4x 1.3x 1.8x
Stock comp / revenue 0.4% 0.3% 0.6%

Financial Health

11 metrics
MetricJJSFPEPHSY
Debt / assets 2.1% 46.3% 40.2%
Debt / equity 0.0x 2.3x 1.2x
Net debt / EBITDA -0.2x 2.2x 1.8x
Debt / FCF 0.3x 5.0x 2.5x
Liabilities / assets 34.2% 79.9% 67.3%
Equity / assets 65.8% 20.1% 32.7%
Interest coverage 27.8x 13.6x –
Current ratio 2.3x 0.9x 1.2x
Quick ratio 1.4x 0.7x 0.5x
Cash ratio 0.3x 0.3x 0.2x
Altman Z-score 4.37 3.45 4.13

Shareholder Returns

7 metrics
MetricJJSFPEPHSY
Dividend yield 3.8% 4.4% 3.5%
Net buyback yield 4.9% 0.5% 1.2%
Shareholder yield 8.7% 4.9% 4.7%
Payout ratio (earnings) – – 75.0%
Payout ratio (FCF) – – 50.1%
Dividend growth (1Y) – – 3.1%
Dividend CAGR (3Y) – – 10.5%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusJJSFPEPHSY
Forward P/E 19.9xFY2026 15.4xFY2026 18.4xFY2026
EPS, next fiscal year $4.18FY2026 $8.59FY2026 $8.92FY2026
EPS growth, next FY -2.1%FY2026 +5.5%FY2026 +41.4%FY2026
EPS growth, the year after +5.3% +3.0% +18.0%
Revenue, next fiscal year $1.59BFY2026 $96.43BFY2026 $12.55BFY2026
Revenue growth, next FY +0.9%FY2026 +2.7%FY2026 +7.4%FY2026
Revenue growth, the year after -6.2% +11.4% +6.1%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersJJSFPEPHSY
Held by institutions 79.7% 79.1% 64.3%
Institutions holding 249 3,416 1,413
Change in shares held, QoQ +0.1% +5.8% +4.5%
Institutions buying 135 1,502 662
Institutions selling 80 1,515 506
Buyers to sellers 1.69 0.99 1.31

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

JJSFPEPHSY
JJSF 1.00 0.26 0.27
PEP 0.26 1.00 0.53
HSY 0.27 0.53 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, JJSF, PEP and HSY?

Pepsico (PEP) is the largest by market capitalisation: J&J Snack Foods (JJSF) $1.55B, Pepsico (PEP) $180.74B, Hershey (HSY) $33.13B.

Which stock is cheaper, JJSF, PEP and HSY?

Pepsico (PEP) trades on the lowest price-to-earnings ratio (J&J Snack Foods (JJSF) 31.7x, Pepsico (PEP) 16.6x, Hershey (HSY) 22.2x). On next year's consensus earnings, Pepsico (PEP) is cheapest (J&J Snack Foods (JJSF) 19.9x, Pepsico (PEP) 15.4x, Hershey (HSY) 18.4x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Hershey (HSY) grew revenue fastest over the trailing twelve months: J&J Snack Foods (JJSF) -4.7%, Pepsico (PEP) +6.4%, Hershey (HSY) +7.7%.

Which company is more profitable?

Hershey (HSY) has the highest net margin (J&J Snack Foods (JJSF) 3.2%, Pepsico (PEP) 11.1%, Hershey (HSY) 12.2%). On return on invested capital, Hershey (HSY) leads (J&J Snack Foods (JJSF) 5.3%, Pepsico (PEP) 16.1%, Hershey (HSY) 16.5%).

Which stock has performed better?

Over the past year J&J Snack Foods (JJSF) returned the most: J&J Snack Foods (JJSF) -7.9%, Pepsico (PEP) -11.7%, Hershey (HSY) -9.1%. Over five years, Hershey (HSY) compounded fastest (J&J Snack Foods (JJSF) -10.8%/yr, Pepsico (PEP) -3.9%/yr, Hershey (HSY) -1.3%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Pepsico (PEP) has the highest dividend yield: J&J Snack Foods (JJSF) 3.84%, Pepsico (PEP) 4.37%, Hershey (HSY) 3.49%.

Which stock is riskier?

By one-year price volatility, Pepsico (PEP) has been the steadiest (J&J Snack Foods (JJSF) 35.4%, Pepsico (PEP) 21.3%, Hershey (HSY) 27.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, JJSF, PEP and HSY?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Pepsico (PEP) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.