IBTA vs APPS vs GOOGL Stock Comparison

Ibotta, Digital Turbine and Alphabet Prices as of Oct 29, 2026 Peers: Industry group
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IBTA Ibotta, Inc.
$49.42 +25.8% 1M +43.6% 1Y
Market cap
$1.15B
P/E
–
Revenue (TTM)
$343.17M
Div. yield
–
Digital Advertising Technology
APPS Digital Turbine, Inc.
$10.57 -9.3% 1M +68.8% 1Y
Market cap
$1.26B
P/E
–
Revenue (TTM)
—
Div. yield
–
Digital Advertising Technology
1 win
GOOGL Alphabet Inc.
$283.82 -16.7% 1M +3.4% 1Y
Market cap
$3.45T
P/E
14.7x
Revenue (TTM)
$471.10B
Div. yield
0.30%
Digital Advertising Technology
6 wins

Head to Head

7 decided of 12

Alphabet leads on 6 of the 12 questions below (Alphabet 6, Digital Turbine 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionIBTAAPPSGOOGLLeader
Larger companyMarket capitalisation $1.15B $1.26B $3.45T GOOGL
Cheaper on earningsLower P/E, profitable companies only -104.4x — 14.7x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS — 14.3x 13.5x GOOGL
Faster revenue growthRevenue growth, trailing twelve months -6.6% — +22.2% GOOGL
More profitableNet margin, trailing twelve months -3.2% — — –
Better return on capitalReturn on invested capital — — — –
Less leveragedLower net debt / EBITDA — — — –
Higher dividend yieldTrailing dividend yield 0.00% — 0.30% –
Better 1-year returnPrice return, last 12 months +43.6% +68.8% +3.4% APPS
Better 5-year returnAnnualised price return, 5 years — -34.3%/yr +13.9%/yr GOOGL
Less volatileAnnualised volatility, 1 year 76.7% 93.6% 34.1% GOOGL
Higher overall scoreMean of the five percentile scores vs peers 48/100 — 55/100 GOOGL

Percentile Scorecard

IBTAAPPSGOOGL

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisIBTAAPPSGOOGL
Valuation 41 #99 of 166 – 36 #107 of 166
Growth 5 #146 of 153 – 82 #29 of 153
Profitability 49 #78 of 153 – 61 #61 of 153
Financial Health 58 #75 of 179 21 #141 of 179 78 #40 of 179
Shareholder Returns 86 #14 of 91 – 20 #73 of 91
Overall 48 – 55
  • IBTA ranked among 185 companies in Internet Platforms
  • APPS ranked among 185 companies in Internet Platforms
  • GOOGL ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodIBTAAPPSGOOGLSPY
1 month +25.8%-9.3%-16.7% +0.7%
3 months +85.7%+29.1%-14.9% +3.7%
6 months +40.4%+199.4%-26.2% +7.1%
Year to date +117.4%+111.4%-9.3% +12.8%
1 year +43.6%+68.8%+3.4% +11.9%
3 years —+126.3%+128.0% +85.2%
3 years, per year —+31.3%+31.6% +22.8%
5 years —-87.7%+91.7% +67.6%
5 years, per year —-34.3%+13.9% +10.9%
10 years —+1,368.1%+592.6% +262.0%
10 years, per year —+30.8%+21.4% +13.7%

Risk

MeasureIBTAAPPSGOOGLSPY
Volatility, 1Y 76.7%93.6%34.1% 12.7%
Downside volatility, 1Y 68.9%76.3%34.6% 12.6%
Beta vs S&P 500, 1Y 1.202.061.39 1.00
Return / volatility, 1Y 0.570.740.10 0.94
Max drawdown, 5Y -82.5%-98.7%-44.3% -25.4%
From 52-week high 0.0%-26.5%-29.5% -1.2%
52-week high $49.42$14.39$402.62 $779.14
52-week low $19.25$2.82$273.50 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleIBTAAPPSGOOGL
P/E now vs peer median -104.4xmedian 16.7x —median 16.7x 14.7xmedian 16.7x
P/S now vs peer median 3.4xmedian 1.4x —median 1.4x 7.3xmedian 1.4x
EV/EBITDA now vs peer median -548.0xmedian 12.7x —median 12.7x —median 12.7x
P/FCF now vs peer median 15.5xmedian 10.5x —median 10.5x 77.8xmedian 10.5x
P/B now vs peer median 4.8xmedian 1.7x 6.3xmedian 1.7x 5.1xmedian 1.7x
PEG now vs peer median —median 0.39 —median 0.39 0.26median 0.39

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsIBTAAPPSGOOGL
Revenue $343.17M – $471.10B
Gross profit $268.50M – –
Operating income -$11.99M – $156.98B
Net income -$11.02M – $235.69B
Free cash flow $74.46M – –
R&D $57.84M – $74.46B
EPS (diluted) $-0.47 – $19.12
Cash & equivalents $148.17M $37.96M $56.33B
Total debt – $360.96M –
Shares (diluted) 23.28M 120.47M 12.31B
Enterprise value $427.85M $1.11B $3.13T

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricIBTAAPPSGOOGL
P/E -104.4x – 14.7x
P/FCF 15.5x – 77.8x
P/Operating cash flow 12.3x – 19.2x
P/S 3.4x – 7.3x
P/B 4.8x 6.3x 5.1x
P/Tangible book 4.8x -73.9x 5.2x
EV/EBITDA -548.0x – –
EV/EBIT -83.6x – –
EV/Revenue 2.9x – 6.8x
EV/FCF 13.5x – –
EV/Operating cash flow 10.8x – 17.7x
PEG (3Y EPS CAGR) – – 0.26

Growth

14 metrics
MetricIBTAAPPSGOOGL
Revenue growth (1Y) -6.6% – 22.2%
Revenue CAGR (3Y) – – 16.6%
Gross profit growth (1Y) -12.0% – –
Gross profit CAGR (3Y) – – –
Operating income growth (1Y) -137.3% – 26.5%
Operating income CAGR (3Y) – – 25.8%
Net income growth (1Y) -111.4% – 89.7%
Net income CAGR (3Y) – – 52.3%
EPS growth (1Y) -114.9% – 87.8%
EPS CAGR (3Y) – – 57.2%
Operating cash flow growth (1Y) -13.1% – 18.6%
Operating cash flow CAGR (3Y) – – 19.0%
Free cash flow growth (1Y) -26.4% – –
Free cash flow CAGR (3Y) – – –

Profitability

14 metrics
MetricIBTAAPPSGOOGL
Gross margin 78.2% – –
EBITDA margin -0.5% – –
Operating margin -3.5% – –
Pretax margin -1.3% – –
Net margin -3.2% – –
FCF margin 21.7% – –
Operating cash flow margin 27.2% – 38.1%
Return on equity -4.5% – 35.8%
Return on assets -2.3% – 24.5%
Return on invested capital – – –
Return on capital employed -4.5% – –
Asset turnover 0.7x – 0.5x
Cash conversion (OCF / net income) -8.5x – 0.8x
Stock comp / revenue 14.1% – 6.5%

Financial Health

11 metrics
MetricIBTAAPPSGOOGL
Debt / assets – 42.9% –
Debt / equity – 1.8x –
Net debt / EBITDA – – –
Debt / FCF – – –
Liabilities / assets 50.2% 76.2% 32.5%
Equity / assets 49.8% 23.8% 67.5%
Interest coverage – – –
Current ratio 1.7x 1.2x 2.8x
Quick ratio 1.6x 1.5x 2.0x
Cash ratio 0.7x 0.1x 2.0x
Altman Z-score 3.40 – –

Shareholder Returns

7 metrics
MetricIBTAAPPSGOOGL
Dividend yield – – 0.3%
Net buyback yield 13.6% – –
Shareholder yield 13.6% – 0.3%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusIBTAAPPSGOOGL
Forward P/E – 14.3xFY2026 13.5xFY2026
EPS, next fiscal year $-0.64FY2026 $0.74FY2026 $21.10FY2026
EPS growth, next FY -633.3%FY2026 +32.1%FY2026 +95.2%FY2026
EPS growth, the year after – +32.4% -31.6%
Revenue, next fiscal year $334.20MFY2026 $690.88MFY2026 $528.22BFY2026
Revenue growth, next FY -2.4%FY2026 +22.2%FY2026 +31.1%FY2026
Revenue growth, the year after +22.9% +3.6% +21.6%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersIBTAAPPSGOOGL
Held by institutions 69.4% 64.5% 80.1%
Institutions holding 149 211 5,742
Change in shares held, QoQ -1.6% +7.1% +4.6%
Institutions buying 68 128 2,657
Institutions selling 48 62 2,574
Buyers to sellers 1.42 2.06 1.03

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

IBTAAPPSGOOGL
IBTA 1.00 0.18 0.06
APPS 0.18 1.00 0.14
GOOGL 0.06 0.14 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, IBTA, APPS and GOOGL?

Alphabet (GOOGL) is the largest by market capitalisation: Ibotta (IBTA) $1.15B, Digital Turbine (APPS) $1.26B, Alphabet (GOOGL) $3.45T.

Which company is growing faster?

Alphabet (GOOGL) grew revenue fastest over the trailing twelve months: Ibotta (IBTA) -6.6%, Alphabet (GOOGL) +22.2%.

Which stock has performed better?

Over the past year Digital Turbine (APPS) returned the most: Ibotta (IBTA) +43.6%, Digital Turbine (APPS) +68.8%, Alphabet (GOOGL) +3.4%. Over five years, Alphabet (GOOGL) compounded fastest (Digital Turbine (APPS) -34.3%/yr, Alphabet (GOOGL) +13.9%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Ibotta (IBTA) 0.00%, Alphabet (GOOGL) 0.30%. Ibotta (IBTA) and Digital Turbine (APPS) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Alphabet (GOOGL) has been the steadiest (Ibotta (IBTA) 76.7%, Digital Turbine (APPS) 93.6%, Alphabet (GOOGL) 34.1%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, IBTA, APPS and GOOGL?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Alphabet (GOOGL) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.