HRI vs URI vs WSC Stock Comparison

Herc Holdings, United Rentals and WillScot Holdings Prices as of Oct 27, 2026 Peers: Industry group
HRI Herc Holdings Inc
$156.00 +15.2% 1M +17.0% 1Y
Market cap
$5.55B
P/E
86.7x
Revenue (TTM)
$4.92B
Div. yield
–
Equipment Rental Industrials
1 win
URI United Rentals, Inc.
$1,162.88 +11.1% 1M +29.2% 1Y
Market cap
$72.97B
P/E
25.5x
Revenue (TTM)
$17.50B
Div. yield
–
Equipment Rental Industrials
8 wins
WSC WillScot Holdings Corp
$17.65 -2.9% 1M -22.5% 1Y
Market cap
$3.24B
P/E
–
Revenue (TTM)
$2.29B
Div. yield
–
Equipment Rental Industrials
1 win

Head to Head

10 decided of 12

United Rentals leads on 8 of the 12 questions below (United Rentals 8, WillScot Holdings 1, Herc Holdings 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionHRIURIWSCLeader
Larger companyMarket capitalisation $5.55B $72.97B $3.24B URI
Cheaper on earningsLower P/E, profitable companies only 86.7x 25.5x -47.0x URI
Cheaper on forward earningsLower price / next fiscal year consensus EPS 22.5x 21.0x 15.2x WSC
Faster revenue growthRevenue growth, trailing twelve months +19.4% +9.4% -2.5% HRI
More profitableNet margin, trailing twelve months — 16.3% -3.0% URI
Better return on capitalReturn on invested capital — 14.0% — –
Less leveragedLower net debt / EBITDA — 2.3x 8.5x URI
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months +17.0% +29.2% -22.5% URI
Better 5-year returnAnnualised price return, 5 years -2.8%/yr +26.0%/yr -12.4%/yr URI
Less volatileAnnualised volatility, 1 year 60.6% 42.3% 51.8% URI
Higher overall scoreMean of the five percentile scores vs peers 51/100 56/100 37/100 URI

Percentile Scorecard

HRIURIWSC

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisHRIURIWSC
Valuation 58 #20 of 46 20 #37 of 46 60 #19 of 46
Growth 84 #7 of 39 92 #4 of 39 16 #33 of 39
Profitability 53 #19 of 39 95 #3 of 39 45 #22 of 39
Financial Health 7 #44 of 47 20 #38 of 47 2 #46 of 47
Shareholder Returns 55 #15 of 32 52 #16 of 32 65 #12 of 32
Overall 51 56 37
  • HRI ranked among 49 companies in Distribution and Rental
  • URI ranked among 49 companies in Distribution and Rental
  • WSC ranked among 49 companies in Distribution and Rental

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodHRIURIWSCSPY
1 month +15.2%+11.1%-2.9% -0.2%
3 months +5.0%+6.6%-31.4% +3.9%
6 months +16.5%+20.8%-22.9% +8.2%
Year to date +5.1%+43.7%-6.3% +12.9%
1 year +17.0%+29.2%-22.5% +12.3%
3 years +47.9%+191.4%-54.0% +87.4%
3 years, per year +13.9%+42.9%-22.8% +23.3%
5 years -13.4%+216.7%-48.5% +67.9%
5 years, per year -2.8%+26.0%-12.4% +10.9%
10 years +426.5%+1,424.7%— +261.1%
10 years, per year +18.1%+31.3%— +13.7%

Risk

MeasureHRIURIWSCSPY
Volatility, 1Y 60.6%42.3%51.8% 12.7%
Downside volatility, 1Y 53.0%39.1%47.6% 12.7%
Beta vs S&P 500, 1Y 1.941.041.87 1.00
Return / volatility, 1Y 0.280.69-0.43 0.97
Max drawdown, 5Y -62.0%-40.0%-71.8% -25.4%
From 52-week high -13.9%-0.2%-39.3% -1.2%
52-week high $181.12$1,165.29$29.07 $779.14
52-week low $91.04$710.47$14.98 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleHRIURIWSC
P/E now vs peer median 86.7xmedian 25.3x 25.3xmedian 25.3x -46.4xmedian 25.3x
P/S now vs peer median 1.1xmedian 1.0x 4.1xmedian 1.0x 1.4xmedian 1.0x
EV/EBITDA now vs peer median —median 13.4x 13.7xmedian 13.4x 16.2xmedian 13.4x
P/FCF now vs peer median -33.2xmedian 21.9x 80.8xmedian 21.9x 10.7xmedian 21.9x
P/B now vs peer median 2.6xmedian 2.6x 7.4xmedian 2.6x 3.5xmedian 2.6x
PEG now vs peer median —median 2.38 2.66median 2.38 1.59median 2.38

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsHRIURIWSC
Revenue $4.92B $17.50B $2.29B
Gross profit – $6.84B $1.16B
Operating income – $4.47B $149.28M
Net income $123.00M $2.86B -$68.89M
Free cash flow – $892.00M $297.75M
EPS (diluted) – $45.89 $-0.38
Cash & equivalents $66.00M $153.00M $18.17M
Total debt – $14.67B $3.50B
Shares (diluted) 33.50M 62.26M 181.81M
Enterprise value $5.55B $72.09B $3.17B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricHRIURIWSC
P/E 86.7x 25.3x -46.4x
P/FCF -33.2x 80.8x 10.7x
P/Operating cash flow 4.1x 11.6x 4.5x
P/S 1.1x 4.1x 1.4x
P/B 2.6x 7.4x 3.5x
P/Tangible book 12.3x 7.8x 4.5x
EV/EBITDA – 13.7x 16.2x
EV/EBIT – 19.4x 44.7x
EV/Revenue 1.1x 5.0x 2.9x
EV/FCF – 97.1x 22.4x
EV/Operating cash flow 4.1x 14.0x 9.5x
PEG (3Y EPS CAGR) – 2.66 1.59

Growth

14 metrics
MetricHRIURIWSC
Revenue growth (1Y) 19.4% 9.4% -2.5%
Revenue CAGR (3Y) 14.9% 8.0% -0.3%
Gross profit growth (1Y) – 10.4% -7.6%
Gross profit CAGR (3Y) – 6.0% -3.2%
Operating income growth (1Y) – 11.5% -61.3%
Operating income CAGR (3Y) – 5.7% -38.2%
Net income growth (1Y) 278.3% 12.9% -162.8%
Net income CAGR (3Y) -29.7% 6.2% -28.7%
EPS growth (1Y) – 16.6% -163.3%
EPS CAGR (3Y) – 9.5% -29.1%
Operating cash flow growth (1Y) 15.0% 24.2% 19.4%
Operating cash flow CAGR (3Y) 5.1% 10.9% -2.6%
Free cash flow growth (1Y) – 98.2% 9.6%
Free cash flow CAGR (3Y) – 83.7% -9.9%

Profitability

14 metrics
MetricHRIURIWSC
Gross margin – 39.1% 50.5%
EBITDA margin – 36.1% 17.9%
Operating margin – 25.5% 6.5%
Pretax margin – 21.8% -3.4%
Net margin – 16.3% -3.0%
FCF margin – 5.1% 13.0%
Operating cash flow margin 25.8% 35.4% 30.7%
Return on equity 6.4% 30.2% -4.1%
Return on assets 0.9% 8.9% -0.6%
Return on invested capital – 14.0% –
Return on capital employed – 16.5% 2.9%
Asset turnover 0.4x 0.5x 0.4x
Cash conversion (OCF / net income) 10.3x 2.2x -10.2x
Stock comp / revenue 0.6% 0.9% 1.6%

Financial Health

11 metrics
MetricHRIURIWSC
Debt / assets – 44.7% 59.6%
Debt / equity – 1.5x 3.8x
Net debt / EBITDA – 2.3x 8.5x
Debt / FCF – 16.4x 11.7x
Liabilities / assets 85.9% 70.4% 84.5%
Equity / assets 14.1% 29.6% 15.5%
Interest coverage – – –
Current ratio 1.1x 0.8x 0.8x
Quick ratio – 0.6x 0.6x
Cash ratio – 0.0x 0.0x
Altman Z-score – 3.57 0.66

Shareholder Returns

7 metrics
MetricHRIURIWSC
Dividend yield 1.8% 0.7% 1.6%
Net buyback yield – 2.5% 1.0%
Shareholder yield 1.8% 3.2% 2.6%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusHRIURIWSC
Forward P/E 22.5xFY2026 21.0xFY2026 15.2xFY2026
EPS, next fiscal year $6.93FY2026 $55.27FY2026 $1.16FY2026
EPS growth, next FY -8.9%FY2026 +31.4%FY2026 -3.3%FY2026
EPS growth, the year after +61.8% +6.3% +4.3%
Revenue, next fiscal year $4.76BFY2026 $18.69BFY2026 $2.18BFY2026
Revenue growth, next FY +8.6%FY2026 +16.1%FY2026 -4.4%FY2026
Revenue growth, the year after +15.0% +3.1% +15.9%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersHRIURIWSC
Held by institutions 100.0% 95.9% 100.0%
Institutions holding 334 1,587 371
Change in shares held, QoQ +7.0% +4.7% -0.8%
Institutions buying 205 804 200
Institutions selling 86 537 129
Buyers to sellers 2.38 1.50 1.55

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

HRIURIWSC
HRI 1.00 0.68 0.56
URI 0.68 1.00 0.46
WSC 0.56 0.46 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, HRI, URI and WSC?

United Rentals (URI) is the largest by market capitalisation: Herc Holdings (HRI) $5.55B, United Rentals (URI) $72.97B, WillScot Holdings (WSC) $3.24B.

Which stock is cheaper, HRI, URI and WSC?

United Rentals (URI) trades on the lowest price-to-earnings ratio (Herc Holdings (HRI) 86.7x, United Rentals (URI) 25.5x, WillScot Holdings (WSC) -47.0x). On next year's consensus earnings, WillScot Holdings (WSC) is cheapest (Herc Holdings (HRI) 22.5x, United Rentals (URI) 21.0x, WillScot Holdings (WSC) 15.2x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Herc Holdings (HRI) grew revenue fastest over the trailing twelve months: Herc Holdings (HRI) +19.4%, United Rentals (URI) +9.4%, WillScot Holdings (WSC) -2.5%.

Which company is more profitable?

United Rentals (URI) has the highest net margin (United Rentals (URI) 16.3%, WillScot Holdings (WSC) -3.0%).

Which stock has performed better?

Over the past year United Rentals (URI) returned the most: Herc Holdings (HRI) +17.0%, United Rentals (URI) +29.2%, WillScot Holdings (WSC) -22.5%. Over five years, United Rentals (URI) compounded fastest (Herc Holdings (HRI) -2.8%/yr, United Rentals (URI) +26.0%/yr, WillScot Holdings (WSC) -12.4%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, United Rentals (URI) has been the steadiest (Herc Holdings (HRI) 60.6%, United Rentals (URI) 42.3%, WillScot Holdings (WSC) 51.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, HRI, URI and WSC?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, United Rentals (URI) leads on 8. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.