GTN vs NXST vs VSNT Stock Comparison

Gray Media, Nexstar Media and Versant Media Prices as of Oct 29, 2026 Peers: Industry group
GTN Gray Media, Inc
$4.47 -0.9% 1M +1.6% 1Y
Market cap
$437.57M
P/E
–
Revenue (TTM)
$3.15B
Div. yield
0.08%
Television Broadcasting Communication Services
4 wins
NXST Nexstar Media Group, Inc.
$170.10 +5.3% 1M -9.8% 1Y
Market cap
$5.21B
P/E
27.7x
Revenue (TTM)
$5.88B
Div. yield
0.04%
Television Broadcasting Communication Services
6 wins

Head to Head

12 decided of 12

Nexstar Media leads on 6 of the 12 questions below (Nexstar Media 6, Gray Media 4, Versant Media 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionGTNNXSTVSNTLeader
Larger companyMarket capitalisation $437.57M $5.21B $4.39B NXST
Cheaper on earningsLower P/E, profitable companies only -7.5x 27.7x 20.7x VSNT
Cheaper on forward earningsLower price / next fiscal year consensus EPS 1.8x 5.2x 7.2x GTN
Faster revenue growthRevenue growth, trailing twelve months -11.3% +10.5% — NXST
More profitableNet margin, trailing twelve months -1.8% 3.2% — NXST
Better return on capitalReturn on invested capital 2.3% 5.8% — NXST
Less leveragedLower net debt / EBITDA 7.2x 8.3x — GTN
Higher dividend yieldTrailing dividend yield 0.08% 0.04% 0.00% GTN
Better 1-year returnPrice return, last 12 months +1.6% -9.8% — GTN
Better 5-year returnAnnualised price return, 5 years -28.2%/yr +2.6%/yr — NXST
Less volatileAnnualised volatility, 1 year 62.2% 36.8% 41.3% NXST
Higher overall scoreMean of the five percentile scores vs peers 52/100 53/100 64/100 VSNT

Percentile Scorecard

GTNNXSTVSNT

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisGTNNXSTVSNT
Valuation 87 #8 of 53 67 #18 of 53 77 #13 of 53
Growth 9 #40 of 44 28 #32 of 44 –
Profitability 54 #20 of 42 78 #10 of 42 –
Financial Health 32 #42 of 61 38 #38 of 61 83 #11 of 61
Shareholder Returns 80 #6 of 26 52 #13 of 26 32 #18 of 26
Overall 52 53 64
  • GTN ranked among 61 companies in Advertising and Media
  • NXST ranked among 61 companies in Advertising and Media
  • VSNT ranked among 61 companies in Advertising and Media

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodGTNNXSTVSNTSPY
1 month -0.9%+5.3%-3.6% +0.7%
3 months +10.1%-11.6%-13.6% +3.7%
6 months -20.7%-18.3%-22.9% +7.1%
Year to date -7.6%-16.2%-31.1% +12.8%
1 year +1.6%-9.8%— +11.9%
3 years -29.7%+23.3%— +85.2%
3 years, per year -11.1%+7.2%— +22.8%
5 years -80.9%+13.5%— +67.6%
5 years, per year -28.2%+2.6%— +10.9%
10 years -50.9%+249.3%— +262.0%
10 years, per year -6.9%+13.3%— +13.7%

Risk

MeasureGTNNXSTVSNTSPY
Volatility, 1Y 62.2%36.8%41.3% 12.7%
Downside volatility, 1Y 62.7%37.8%46.5% 12.6%
Beta vs S&P 500, 1Y 0.960.430.42 1.00
Return / volatility, 1Y 0.03-0.27— 0.94
Max drawdown, 5Y -88.2%-39.0%-42.2% -25.4%
From 52-week high -27.9%-32.9%-34.7% -1.2%
52-week high $6.20$253.64$47.45 $779.14
52-week low $3.58$154.70$27.42 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleGTNNXSTVSNT
P/E now vs peer median -7.6xmedian 18.7x 27.7xmedian 18.7x 20.7xmedian 18.7x
P/S now vs peer median 0.2xmedian 0.6x 0.9xmedian 0.6x 2.6xmedian 0.6x
EV/EBITDA now vs peer median 7.8xmedian 10.6x 12.0xmedian 10.6x —median 10.6x
P/FCF now vs peer median 3.5xmedian 9.0x 7.1xmedian 9.0x —median 9.0x
P/B now vs peer median 0.2xmedian 1.6x 2.3xmedian 1.6x 0.5xmedian 1.6x
PEG now vs peer median 0.24median 0.49 -0.87median 0.49 —median 0.49

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsGTNNXSTVSNT
Revenue $3.15B $5.88B –
Gross profit $820.00M $3.21B –
Operating income $435.00M $1.04B –
Net income -$26.00M $168.00M –
Free cash flow $146.00M $743.00M –
EPS (diluted) $-0.58 $6.08 –
Cash & equivalents $176.00M $218.00M $1.48B
Total debt $5.81B $11.74B $2.95B
Shares (diluted) 100.00M 30.91M 141.30M
Enterprise value -$547.43M $4.04B $4.39B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricGTNNXSTVSNT
P/E -7.6x 27.7x 20.7x
P/FCF 3.5x 7.1x –
P/Operating cash flow 2.1x 5.9x –
P/S 0.2x 0.9x 2.6x
P/B 0.2x 2.3x 0.5x
P/Tangible book -0.2x -1.8x 0.6x
EV/EBITDA 7.8x 12.0x –
EV/EBIT 14.1x 16.1x –
EV/Revenue 2.0x 2.9x –
EV/FCF 42.1x 22.6x –
EV/Operating cash flow 24.6x 18.8x –
PEG (3Y EPS CAGR) 0.24 -0.87 –

Growth

14 metrics
MetricGTNNXSTVSNT
Revenue growth (1Y) -11.3% 10.5% –
Revenue CAGR (3Y) -4.3% 3.8% –
Gross profit growth (1Y) -28.8% 4.0% –
Gross profit CAGR (3Y) -13.5% 0.5% –
Operating income growth (1Y) -41.9% -11.9% –
Operating income CAGR (3Y) -18.2% 0.4% –
Net income growth (1Y) -113.0% -71.9% –
Net income CAGR (3Y) -28.0% -35.6% –
EPS growth (1Y) -138.0% -70.7% –
EPS CAGR (3Y) -31.1% -31.9% –
Operating cash flow growth (1Y) -69.8% -35.3% –
Operating cash flow CAGR (3Y) -36.1% -11.1% –
Free cash flow growth (1Y) -79.4% -40.7% –
Free cash flow CAGR (3Y) -32.2% -12.3% –

Profitability

14 metrics
MetricGTNNXSTVSNT
Gross margin 26.0% 54.6% –
EBITDA margin 24.9% 23.7% –
Operating margin 13.8% 17.8% –
Pretax margin -2.0% 3.6% –
Net margin -1.8% 3.2% –
FCF margin 4.6% 12.6% –
Operating cash flow margin 7.9% 15.2% –
Return on equity -1.2% 8.3% –
Return on assets -0.3% 1.0% –
Return on invested capital 2.3% 5.8% –
Return on capital employed 4.4% 6.3% –
Asset turnover 0.3x 0.3x –
Cash conversion (OCF / net income) -9.6x 5.3x –
Stock comp / revenue 0.7% 1.7% –

Financial Health

11 metrics
MetricGTNNXSTVSNT
Debt / assets 55.6% 66.3% 23.2%
Debt / equity 2.7x 5.2x 0.4x
Net debt / EBITDA 7.2x 8.3x –
Debt / FCF 39.8x 15.8x –
Liabilities / assets 79.6% 87.2% 35.4%
Equity / assets 20.4% 12.8% 64.6%
Interest coverage 0.9x 2.1x –
Current ratio 1.0x 1.6x 2.4x
Quick ratio 0.7x 1.4x 2.3x
Cash ratio 0.3x 0.2x 1.2x
Altman Z-score 0.63 1.07 –

Shareholder Returns

7 metrics
MetricGTNNXSTVSNT
Dividend yield 7.2% 4.4% 3.7%
Net buyback yield – – –
Shareholder yield 7.2% 4.4% 3.7%
Payout ratio (earnings) -130.8% 134.5% –
Payout ratio (FCF) 23.3% 30.4% –
Dividend growth (1Y) 6.3% 2.7% –
Dividend CAGR (3Y) 6.7% 10.6% –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusGTNNXSTVSNT
Forward P/E 1.8xFY2026 5.2xFY2026 7.2xFY2026
EPS, next fiscal year $2.43FY2026 $32.94FY2026 $4.28FY2026
EPS growth, next FY – +998.0%FY2026 -24.8%FY2026
EPS growth, the year after -130.0% -45.6% +64.7%
Revenue, next fiscal year $3.39BFY2026 $8.32BFY2026 $6.65BFY2026
Revenue growth, next FY +9.5%FY2026 +68.2%FY2026 -0.6%FY2026
Revenue growth, the year after +0.3% -4.3% -3.9%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersGTNNXSTVSNT
Held by institutions 80.6% 100.0% 86.7%
Institutions holding 177 487 793
Change in shares held, QoQ -2.7% +4.0% +4.0%
Institutions buying 73 221 302
Institutions selling 70 181 312
Buyers to sellers 1.04 1.22 0.97

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

GTNNXSTVSNT
GTN 1.00 0.55 0.28
NXST 0.55 1.00 0.20
VSNT 0.28 0.20 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, GTN, NXST and VSNT?

Nexstar Media (NXST) is the largest by market capitalisation: Gray Media (GTN) $437.57M, Nexstar Media (NXST) $5.21B, Versant Media (VSNT) $4.39B.

Which stock is cheaper, GTN, NXST and VSNT?

Versant Media (VSNT) trades on the lowest price-to-earnings ratio (Gray Media (GTN) -7.5x, Nexstar Media (NXST) 27.7x, Versant Media (VSNT) 20.7x). On next year's consensus earnings, Gray Media (GTN) is cheapest (Gray Media (GTN) 1.8x, Nexstar Media (NXST) 5.2x, Versant Media (VSNT) 7.2x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Nexstar Media (NXST) grew revenue fastest over the trailing twelve months: Gray Media (GTN) -11.3%, Nexstar Media (NXST) +10.5%.

Which company is more profitable?

Nexstar Media (NXST) has the highest net margin (Gray Media (GTN) -1.8%, Nexstar Media (NXST) 3.2%). On return on invested capital, Nexstar Media (NXST) leads (Gray Media (GTN) 2.3%, Nexstar Media (NXST) 5.8%).

Which stock has performed better?

Over the past year Gray Media (GTN) returned the most: Gray Media (GTN) +1.6%, Nexstar Media (NXST) -9.8%. Over five years, Nexstar Media (NXST) compounded fastest (Gray Media (GTN) -28.2%/yr, Nexstar Media (NXST) +2.6%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Gray Media (GTN) has the highest dividend yield: Gray Media (GTN) 0.08%, Nexstar Media (NXST) 0.04%, Versant Media (VSNT) 0.00%. Versant Media (VSNT) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Nexstar Media (NXST) has been the steadiest (Gray Media (GTN) 62.2%, Nexstar Media (NXST) 36.8%, Versant Media (VSNT) 41.3%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, GTN, NXST and VSNT?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Nexstar Media (NXST) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.