FIG vs CRCT vs CMRC Stock Comparison

Figma, Cricut and Commerce.com Prices as of Oct 26, 2026 Peers: Industry group
FIG Figma, Inc.
$23.51 +12.7% 1M -55.9% 1Y
Market cap
$12.09B
P/E
–
Revenue (TTM)
$1.20B
Div. yield
–
Creative Software Technology
2 wins
CRCT Cricut, Inc.
$6.34 +3.3% 1M +21.5% 1Y
Market cap
$1.32B
P/E
15.0x
Revenue (TTM)
$689.79M
Div. yield
–
Consumer Electronics Consumer Discretionary
5 wins
CMRC Commerce.com, Inc.
$3.53 +8.3% 1M -28.7% 1Y
Market cap
$287.54M
P/E
–
Revenue (TTM)
$346.90M
Div. yield
–
E-commerce Software Technology
1 win

Head to Head

8 decided of 12

Cricut leads on 5 of the 12 questions below (Cricut 5, Figma 2, Commerce.com 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionFIGCRCTCMRCLeader
Larger companyMarket capitalisation $12.09B $1.32B $287.54M FIG
Cheaper on earningsLower P/E, profitable companies only -8.4x 15.0x -49.8x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS 84.0x 17.6x 10.4x CMRC
Faster revenue growthRevenue growth, trailing twelve months +42.2% -3.1% +2.8% FIG
More profitableNet margin, trailing twelve months -119.8% 12.7% -1.7% CRCT
Better return on capitalReturn on invested capital — — 2.7% –
Less leveragedLower net debt / EBITDA — — -10.4x –
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -55.9% +21.5% -28.7% CRCT
Better 5-year returnAnnualised price return, 5 years — -25.3%/yr -40.2%/yr CRCT
Less volatileAnnualised volatility, 1 year 74.9% 41.9% 77.6% CRCT
Higher overall scoreMean of the five percentile scores vs peers 32/100 71/100 53/100 CRCT

Percentile Scorecard

FIGCRCTCMRC

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisFIGCRCTCMRC
Valuation 7 #27 of 29 66 #15 of 42 69 #52 of 167
Growth 39 #17 of 27 34 #28 of 42 61 #61 of 153
Profitability 4 #25 of 26 100 #1 of 40 51 #76 of 153
Financial Health 80 #7 of 31 91 #5 of 43 68 #58 of 179
Shareholder Returns – 63 #11 of 28 17 #78 of 94
Overall 32 71 53
  • FIG ranked among 32 companies in Workplace Software
  • CRCT ranked among 45 companies in Household Durables
  • CMRC ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodFIGCRCTCMRCSPY
1 month +12.7%+3.3%+8.3% -0.8%
3 months +2.5%+41.5%+24.3% +3.5%
6 months +35.8%+43.1%+20.1% +7.0%
Year to date -37.1%+28.1%-14.3% +12.2%
1 year -55.9%+21.5%-28.7% +13.0%
3 years —-23.4%-60.5% +86.3%
3 years, per year —-8.5%-26.6% +23.1%
5 years —-76.8%-92.3% +68.6%
5 years, per year —-25.3%-40.2% +11.0%

Risk

MeasureFIGCRCTCMRCSPY
Volatility, 1Y 74.9%41.9%77.6% 12.7%
Downside volatility, 1Y 69.9%41.7%83.9% 12.7%
Beta vs S&P 500, 1Y 1.010.581.09 1.00
Return / volatility, 1Y -0.750.51-0.37 1.02
Max drawdown, 5Y -86.2%-87.5%-96.7% -25.4%
From 52-week high -55.8%-5.4%-35.9% -1.8%
52-week high $53.14$6.70$5.51 $779.14
52-week low $16.84$3.74$2.06 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleFIGCRCTCMRC
P/E now vs peer median -8.6xmedian 31.9x 15.2xmedian 16.1x -50.5xmedian 17.5x
P/S now vs peer median 10.4xmedian 2.4x 1.9xmedian 0.7x 0.8xmedian 1.4x
EV/EBITDA now vs peer median -7.6xmedian 11.5x 7.9xmedian 12.1x 9.6xmedian 14.5x
P/FCF now vs peer median —median 14.2x 9.0xmedian 11.9x 15.0xmedian 12.1x
P/B now vs peer median 8.4xmedian 3.0x 3.6xmedian 1.2x 5.7xmedian 1.7x
PEG now vs peer median —median 0.77 0.64median 0.64 -0.80median 0.41

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsFIGCRCTCMRC
Revenue $1.20B $689.79M $346.90M
Gross profit $971.13M $399.65M $267.70M
Operating income -$1.45B $106.89M $1.45M
Net income -$1.41B $87.68M -$5.78M
Free cash flow – $147.65M $19.55M
R&D $1.13B $67.56M $71.21M
EPS (diluted) $-2.72 $0.42 $-0.07
Cash & equivalents $445.85M $266.91M $57.17M
Total debt – – $4.05M
Shares (diluted) 527.46M 211.06M 82.79M
Enterprise value $5.60B $291.41M -$307.04M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricFIGCRCTCMRC
P/E -8.6x 15.2x -50.5x
P/FCF – 9.0x 15.0x
P/Operating cash flow – 7.4x 8.4x
P/S 10.4x 1.9x 0.8x
P/B 8.4x 3.6x 5.7x
P/Tangible book 8.5x 3.6x 6.8x
EV/EBITDA -7.6x 7.9x 9.6x
EV/EBIT -7.5x 9.7x 96.6x
EV/Revenue 9.0x 1.5x 0.4x
EV/FCF – 7.1x 7.2x
EV/Operating cash flow – 5.8x 4.0x
PEG (3Y EPS CAGR) – 0.64 -0.80

Growth

14 metrics
MetricFIGCRCTCMRC
Revenue growth (1Y) 42.2% -3.1% 2.8%
Revenue CAGR (3Y) – -5.5% 5.9%
Gross profit growth (1Y) 31.3% 7.7% 1.6%
Gross profit CAGR (3Y) – 6.6% 6.8%
Operating income growth (1Y) -63.0% 27.4% 105.0%
Operating income CAGR (3Y) – 22.4% 26.3%
Net income growth (1Y) -96.2% 22.1% 68.1%
Net income CAGR (3Y) – 21.9% 61.9%
EPS growth (1Y) 15.4% 24.1% 69.1%
EPS CAGR (3Y) – 23.5% 63.2%
Operating cash flow growth (1Y) – -33.5% 9.7%
Operating cash flow CAGR (3Y) – -12.0% 37.3%
Free cash flow growth (1Y) – -41.3% -29.1%
Free cash flow CAGR (3Y) – -14.4% 32.2%

Profitability

14 metrics
MetricFIGCRCTCMRC
Gross margin 81.1% 57.9% 77.2%
EBITDA margin -119.1% 19.0% 4.2%
Operating margin -120.9% 15.5% 0.4%
Pretax margin -115.4% 16.9% -1.3%
Net margin -119.8% 12.7% -1.7%
FCF margin – 21.4% 5.6%
Operating cash flow margin – 26.1% 10.1%
Return on equity -94.2% 24.1% -11.8%
Return on assets -59.9% 15.5% -1.8%
Return on invested capital – – 2.7%
Return on capital employed -93.8% 29.4% 0.7%
Asset turnover 0.5x 1.2x 1.1x
Cash conversion (OCF / net income) – 2.1x -6.1x
Stock comp / revenue – 3.9% 5.5%

Financial Health

11 metrics
MetricFIGCRCTCMRC
Debt / assets – – 1.2%
Debt / equity – – 0.1x
Net debt / EBITDA – – -10.4x
Debt / FCF – – 0.2x
Liabilities / assets 37.1% 37.1% 84.1%
Equity / assets 62.9% 62.9% 15.9%
Interest coverage – 188.5x 0.1x
Current ratio 2.5x 2.5x 2.0x
Quick ratio 2.3x 1.8x 2.0x
Cash ratio 2.1x 1.4x 1.4x
Altman Z-score 6.63 6.16 -0.59

Shareholder Returns

7 metrics
MetricFIGCRCTCMRC
Dividend yield – 3.2% –
Net buyback yield – 2.1% -0.4%
Shareholder yield 0.0% 5.2% -0.4%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusFIGCRCTCMRC
Forward P/E 84.0xFY2026 17.6xFY2026 10.4xFY2026
EPS, next fiscal year $0.28FY2026 $0.36FY2026 $0.34FY2026
EPS growth, next FY -37.8%FY2026 +2.9%FY2026 +30.8%FY2026
EPS growth, the year after +21.4% -30.6% +76.5%
Revenue, next fiscal year $1.43BFY2026 $663.76MFY2026 $356.73MFY2026
Revenue growth, next FY +35.0%FY2026 -6.4%FY2026 +4.2%FY2026
Revenue growth, the year after +34.9% +11.9% -11.3%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersFIGCRCTCMRC
Held by institutions 81.2% 14.3% 74.0%
Institutions holding 373 153 154
Change in shares held, QoQ +12.2% +5.1% +3.3%
Institutions buying 257 86 88
Institutions selling 64 43 40
Buyers to sellers 4.02 2.00 2.20

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

FIGCRCTCMRC
FIG 1.00 0.21 0.43
CRCT 0.21 1.00 0.21
CMRC 0.43 0.21 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, FIG, CRCT and CMRC?

Figma (FIG) is the largest by market capitalisation: Figma (FIG) $12.09B, Cricut (CRCT) $1.32B, Commerce.com (CMRC) $287.54M.

Which company is growing faster?

Figma (FIG) grew revenue fastest over the trailing twelve months: Figma (FIG) +42.2%, Cricut (CRCT) -3.1%, Commerce.com (CMRC) +2.8%.

Which company is more profitable?

Cricut (CRCT) has the highest net margin (Figma (FIG) -119.8%, Cricut (CRCT) 12.7%, Commerce.com (CMRC) -1.7%).

Which stock has performed better?

Over the past year Cricut (CRCT) returned the most: Figma (FIG) -55.9%, Cricut (CRCT) +21.5%, Commerce.com (CMRC) -28.7%. Over five years, Cricut (CRCT) compounded fastest (Cricut (CRCT) -25.3%/yr, Commerce.com (CMRC) -40.2%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Cricut (CRCT) has been the steadiest (Figma (FIG) 74.9%, Cricut (CRCT) 41.9%, Commerce.com (CMRC) 77.6%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, FIG, CRCT and CMRC?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Cricut (CRCT) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.