EBAY vs KDOZF vs MGNI Stock Comparison

Ebay, Kidoz and Magnite Prices as of Oct 28, 2026 Peers: Industry group
EBAY Ebay Inc
$118.02 +10.0% 1M +18.5% 1Y
Market cap
$53.62B
P/E
21.1x
Revenue (TTM)
$12.39B
Div. yield
–
Digital Marketplaces Technology
4 wins
KDOZF Kidoz Inc.
$0.11 +10.0% 1M -50.0% 1Y
Market cap
$14.44M
P/E
–
Revenue (TTM)
$19.55M
Div. yield
–
Digital Advertising Technology
1 win
MGNI Magnite, Inc.
$21.77 -7.0% 1M +9.5% 1Y
Market cap
$3.16B
P/E
19.0x
Revenue (TTM)
$742.04M
Div. yield
–
Digital Advertising Technology
4 wins

Head to Head

9 decided of 12

Ebay leads on 4 of the 12 questions below (Ebay 4, Magnite 4, Kidoz 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionEBAYKDOZFMGNILeader
Larger companyMarket capitalisation $53.62B $14.44M $3.16B EBAY
Cheaper on earningsLower P/E, profitable companies only 21.1x -17.9x 19.0x MGNI
Cheaper on forward earningsLower price / next fiscal year consensus EPS 20.6x — 19.6x MGNI
Faster revenue growthRevenue growth, trailing twelve months +15.7% +31.2% +8.3% KDOZF
More profitableNet margin, trailing twelve months — -4.1% 22.5% MGNI
Better return on capitalReturn on invested capital — — 9.1% –
Less leveragedLower net debt / EBITDA — — 0.1x –
Higher dividend yieldTrailing dividend yield 0.00% — 0.00% –
Better 1-year returnPrice return, last 12 months +18.5% -50.0% +9.5% EBAY
Better 5-year returnAnnualised price return, 5 years +9.0%/yr -27.3%/yr -4.2%/yr EBAY
Less volatileAnnualised volatility, 1 year 36.7% 94.9% 58.2% EBAY
Higher overall scoreMean of the five percentile scores vs peers 23/100 31/100 58/100 MGNI

Percentile Scorecard

EBAYKDOZFMGNI

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisEBAYKDOZFMGNI
Valuation 22 #129 of 166 31 #115 of 166 51 #82 of 166
Growth – 22 #119 of 152 72 #43 of 152
Profitability – 40 #91 of 152 79 #33 of 152
Financial Health 16 #151 of 179 – 46 #97 of 179
Shareholder Returns 30 #66 of 94 – 44 #53 of 94
Overall 23 31 58
  • EBAY ranked among 185 companies in Internet Platforms
  • KDOZF ranked among 185 companies in Internet Platforms
  • MGNI ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodEBAYKDOZFMGNISPY
1 month +10.0%+10.0%-7.0% +0.9%
3 months +2.4%+10.0%+10.3% +5.9%
6 months +13.7%-52.2%+68.5% +8.5%
Year to date +35.5%-63.3%+34.1% +13.3%
1 year +18.5%-50.0%+9.5% +12.4%
3 years +210.7%-21.4%+229.8% +88.1%
3 years, per year +46.0%-7.7%+48.9% +23.5%
5 years +53.8%-79.6%-19.5% +68.2%
5 years, per year +9.0%-27.3%-4.2% +11.0%
10 years +312.7%-75.6%+187.2% +263.4%
10 years, per year +15.2%-13.1%+11.1% +13.8%

Risk

MeasureEBAYKDOZFMGNISPY
Volatility, 1Y 36.7%94.9%58.2% 12.7%
Downside volatility, 1Y 43.0%169.5%59.8% 12.7%
Beta vs S&P 500, 1Y 0.690.851.07 1.00
Return / volatility, 1Y 0.50-0.530.16 0.98
Max drawdown, 5Y -52.0%-97.6%-79.2% -25.4%
From 52-week high -4.0%-64.5%-15.2% -0.9%
52-week high $122.91$0.31$25.67 $779.14
52-week low $79.41$0.09$11.20 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleEBAYKDOZFMGNI
P/E now vs peer median 21.1xmedian 16.8x -17.9xmedian 16.8x 18.7xmedian 16.8x
P/S now vs peer median 4.2xmedian 1.4x 0.7xmedian 1.4x 4.2xmedian 1.4x
EV/EBITDA now vs peer median —median 13.9x -24.9xmedian 13.9x 18.0xmedian 13.9x
P/FCF now vs peer median 18.7xmedian 11.4x -13.2xmedian 11.4x 14.5xmedian 11.4x
P/B now vs peer median 11.9xmedian 1.8x 2.3xmedian 1.8x 3.3xmedian 1.8x
PEG now vs peer median —median 0.36 -0.99median 0.36 0.48median 0.36

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsEBAYKDOZFMGNI
Revenue $12.39B $19.55M $742.04M
Gross profit – $8.95M $480.73M
Operating income – -$711.49K $115.95M
Net income – -$804.75K $166.89M
Free cash flow – -$1.09M $215.76M
R&D – $4.44M $90.15M
EPS (diluted) – $-0.01 $1.13
Cash & equivalents $1.17B $1.34M $332.62M
Total debt – – $350.40M
Shares (diluted) 455.00M 131.30M 147.17M
Enterprise value $53.62B $3.56M $1.61B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricEBAYKDOZFMGNI
P/E 21.1x -17.9x 18.7x
P/FCF 18.7x -13.2x 14.5x
P/Operating cash flow – -13.5x 11.1x
P/S 4.2x 0.7x 4.2x
P/B 11.9x 2.3x 3.3x
P/Tangible book 11.9x 2.3x 3.4x
EV/EBITDA – -24.9x 18.0x
EV/EBIT – -18.4x 27.1x
EV/Revenue 4.2x 0.7x 4.2x
EV/FCF – -12.0x 14.5x
EV/Operating cash flow – -12.2x 11.2x
PEG (3Y EPS CAGR) – -0.99 0.48

Growth

14 metrics
MetricEBAYKDOZFMGNI
Revenue growth (1Y) 15.7% 31.2% 8.3%
Revenue CAGR (3Y) 7.2% 9.8% 7.1%
Gross profit growth (1Y) – 11.3% 12.6%
Gross profit CAGR (3Y) – 19.6% 42.5%
Operating income growth (1Y) – -249.8% 52.7%
Operating income CAGR (3Y) – 23.8% 36.1%
Net income growth (1Y) – -331.9% 287.0%
Net income CAGR (3Y) – 18.2% 39.5%
EPS growth (1Y) – -331.9% 289.8%
EPS CAGR (3Y) – 18.2% 38.6%
Operating cash flow growth (1Y) – -162.9% 23.7%
Operating cash flow CAGR (3Y) – -73.7% 17.8%
Free cash flow growth (1Y) – -164.6% 18.2%
Free cash flow CAGR (3Y) – -69.0% 16.4%

Profitability

14 metrics
MetricEBAYKDOZFMGNI
Gross margin – 45.8% 64.8%
EBITDA margin – -2.7% 23.4%
Operating margin – -3.6% 15.6%
Pretax margin – -3.9% 13.2%
Net margin – -4.1% 22.5%
FCF margin – -5.6% 29.1%
Operating cash flow margin – -5.5% 37.9%
Return on equity – -10.0% 18.0%
Return on assets – -7.2% 5.6%
Return on invested capital – – 9.1%
Return on capital employed – – 9.0%
Asset turnover 0.7x 2.0x 0.2x
Cash conversion (OCF / net income) – 1.3x 1.7x
Stock comp / revenue 5.4% 1.3% 10.1%

Financial Health

11 metrics
MetricEBAYKDOZFMGNI
Debt / assets – – 11.6%
Debt / equity – – 0.4x
Net debt / EBITDA – – 0.1x
Debt / FCF – – 1.6x
Liabilities / assets 75.5% 28.8% 69.1%
Equity / assets 24.5% 71.2% 30.9%
Interest coverage – – 5.9x
Current ratio 0.8x – 1.0x
Quick ratio – – 1.0x
Cash ratio – – 0.2x
Altman Z-score – – 1.05

Shareholder Returns

7 metrics
MetricEBAYKDOZFMGNI
Dividend yield 1.0% – –
Net buyback yield – – 1.6%
Shareholder yield 1.0% – 1.6%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusEBAYKDOZFMGNI
Forward P/E 20.6xFY2026 – 19.6xFY2026
EPS, next fiscal year $5.73FY2026 $-0.01FY2026 $1.11FY2026
EPS growth, next FY +3.8%FY2026 – +27.6%FY2026
EPS growth, the year after +14.1% – +20.7%
Revenue, next fiscal year $11.92BFY2026 $22.28MFY2026 $743.97MFY2026
Revenue growth, next FY +7.4%FY2026 +21.7%FY2026 +11.1%FY2026
Revenue growth, the year after +7.6% +9.4% +10.5%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersEBAYKDOZFMGNI
Held by institutions 92.4% – 98.6%
Institutions holding 1,294 – 308
Change in shares held, QoQ +0.3% – +8.0%
Institutions buying 617 – 170
Institutions selling 485 – 90
Buyers to sellers 1.27 – 1.89

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

EBAYKDOZFMGNI
EBAY 1.00 0.12 0.26
KDOZF 0.12 1.00 0.12
MGNI 0.26 0.12 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, EBAY, KDOZF and MGNI?

Ebay (EBAY) is the largest by market capitalisation: Ebay (EBAY) $53.62B, Kidoz (KDOZF) $14.44M, Magnite (MGNI) $3.16B.

Which stock is cheaper, EBAY, KDOZF and MGNI?

Magnite (MGNI) trades on the lowest price-to-earnings ratio (Ebay (EBAY) 21.1x, Kidoz (KDOZF) -17.9x, Magnite (MGNI) 19.0x). On next year's consensus earnings, Magnite (MGNI) is cheapest (Ebay (EBAY) 20.6x, Magnite (MGNI) 19.6x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Kidoz (KDOZF) grew revenue fastest over the trailing twelve months: Ebay (EBAY) +15.7%, Kidoz (KDOZF) +31.2%, Magnite (MGNI) +8.3%.

Which company is more profitable?

Magnite (MGNI) has the highest net margin (Kidoz (KDOZF) -4.1%, Magnite (MGNI) 22.5%).

Which stock has performed better?

Over the past year Ebay (EBAY) returned the most: Ebay (EBAY) +18.5%, Kidoz (KDOZF) -50.0%, Magnite (MGNI) +9.5%. Over five years, Ebay (EBAY) compounded fastest (Ebay (EBAY) +9.0%/yr, Kidoz (KDOZF) -27.3%/yr, Magnite (MGNI) -4.2%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Ebay (EBAY) has been the steadiest (Ebay (EBAY) 36.7%, Kidoz (KDOZF) 94.9%, Magnite (MGNI) 58.2%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, EBAY, KDOZF and MGNI?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Ebay (EBAY) leads on 4. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.