DKS vs ULTA vs URBN Stock Comparison

Dick'S Sporting Goods, Ulta Beauty and Urban Outfitters Prices as of Oct 28, 2026 Peers: Industry group
DKS Dick'S Sporting Goods, Inc.
$136.09 +1.4% 1M -40.8% 1Y
Market cap
$12.60B
P/E
15.0x
Revenue (TTM)
$21.15B
Div. yield
0.04%
Specialty Retail Consumer Discretionary
2 wins
ULTA Ulta Beauty, Inc.
$619.24 +12.8% 1M +19.4% 1Y
Market cap
$27.29B
P/E
22.6x
Revenue (TTM)
$12.96B
Div. yield
–
Specialty Retail Consumer Discretionary
5 wins
URBN Urban Outfitters Inc
$89.35 +18.4% 1M +33.0% 1Y
Market cap
$7.90B
P/E
13.9x
Revenue (TTM)
$6.47B
Div. yield
–
Apparel Retail Consumer Discretionary
4 wins

Head to Head

11 decided of 12

Ulta Beauty leads on 5 of the 12 questions below (Ulta Beauty 5, Urban Outfitters 4, Dick'S Sporting Goods 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionDKSULTAURBNLeader
Larger companyMarket capitalisation $12.60B $27.29B $7.90B ULTA
Cheaper on earningsLower P/E, profitable companies only 15.0x 22.6x 13.9x URBN
Cheaper on forward earningsLower price / next fiscal year consensus EPS 12.5x 22.1x 13.5x DKS
Faster revenue growthRevenue growth, trailing twelve months +53.5% +11.2% +11.0% DKS
More profitableNet margin, trailing twelve months 4.0% 9.3% 8.8% ULTA
Better return on capitalReturn on invested capital 11.1% 42.9% — ULTA
Less leveragedLower net debt / EBITDA 0.6x 0.1x — ULTA
Higher dividend yieldTrailing dividend yield 0.04% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -40.8% +19.4% +33.0% URBN
Better 5-year returnAnnualised price return, 5 years +1.8%/yr +11.0%/yr +22.9%/yr URBN
Less volatileAnnualised volatility, 1 year 52.1% 35.7% 42.9% ULTA
Higher overall scoreMean of the five percentile scores vs peers 55/100 65/100 79/100 URBN

Percentile Scorecard

DKSULTAURBN

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisDKSULTAURBN
Valuation 65 #37 of 104 21 #82 of 104 60 #42 of 104
Growth 47 #52 of 98 56 #44 of 98 80 #20 of 98
Profitability 56 #43 of 96 98 #3 of 96 82 #18 of 96
Financial Health 51 #55 of 110 62 #42 of 110 84 #18 of 110
Shareholder Returns 59 #30 of 71 90 #8 of 71 87 #10 of 71
Overall 55 65 79
  • DKS ranked among 115 companies in Retail
  • ULTA ranked among 115 companies in Retail
  • URBN ranked among 115 companies in Retail

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodDKSULTAURBNSPY
1 month +1.4%+12.8%+18.4% +0.9%
3 months -33.9%+21.9%+18.5% +5.9%
6 months -38.1%+16.8%+30.1% +8.5%
Year to date -31.3%+2.4%+18.7% +13.3%
1 year -40.8%+19.4%+33.0% +12.4%
3 years +34.7%+63.0%+164.2% +88.1%
3 years, per year +10.5%+17.7%+38.3% +23.5%
5 years +9.6%+68.6%+179.8% +68.2%
5 years, per year +1.8%+11.0%+22.9% +11.0%
10 years +145.6%+155.6%+163.5% +263.4%
10 years, per year +9.4%+9.8%+10.2% +13.8%

Risk

MeasureDKSULTAURBNSPY
Volatility, 1Y 52.1%35.7%42.9% 12.7%
Downside volatility, 1Y 61.3%36.0%39.0% 12.7%
Beta vs S&P 500, 1Y 0.790.510.95 1.00
Return / volatility, 1Y -0.780.540.77 0.98
Max drawdown, 5Y -51.6%-44.6%-52.2% -25.4%
From 52-week high -43.1%-12.4%-1.5% -0.9%
52-week high $239.17$706.82$90.73 $779.14
52-week low $121.11$450.75$59.57 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleDKSULTAURBN
P/E now vs peer median 14.4xmedian 16.7x 22.0xmedian 16.7x 13.4xmedian 16.7x
P/S now vs peer median 0.6xmedian 0.4x 2.0xmedian 0.4x 1.2xmedian 0.4x
EV/EBITDA now vs peer median 7.4xmedian 9.2x 13.8xmedian 9.2x 8.0xmedian 9.2x
P/FCF now vs peer median 50.5xmedian 16.0x 23.1xmedian 16.0x 25.9xmedian 16.0x
P/B now vs peer median 2.1xmedian 1.6x 10.0xmedian 1.6x 2.7xmedian 1.6x
PEG now vs peer median -1.98median 0.73 6.24median 0.73 0.34median 0.73

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsDKSULTAURBN
Revenue $21.15B $12.96B $6.47B
Gross profit $6.78B $5.09B $2.43B
Operating income $1.17B $1.61B $731.44M
Net income $838.83M $1.21B $569.06M
Free cash flow $239.41M $1.15B $295.21M
EPS (diluted) $9.31 $28.10 $6.57
Cash & equivalents $913.74M $158.45M $598.76M
Total debt $1.91B $339.58M –
Shares (diluted) 90.13M 43.06M 86.67M
Enterprise value $8.51B $26.15B $5.46B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricDKSULTAURBN
P/E 14.4x 22.0x 13.4x
P/FCF 50.5x 23.1x 25.9x
P/Operating cash flow 7.6x 16.9x 10.7x
P/S 0.6x 2.0x 1.2x
P/B 2.1x 10.0x 2.7x
P/Tangible book 2.4x 10.8x 2.7x
EV/EBITDA 7.4x 13.8x 8.0x
EV/EBIT 11.2x 16.5x 9.5x
EV/Revenue 0.6x 2.1x 1.1x
EV/FCF 54.6x 23.2x 23.5x
EV/Operating cash flow 8.2x 17.0x 9.7x
PEG (3Y EPS CAGR) -1.98 6.24 0.34

Growth

14 metrics
MetricDKSULTAURBN
Revenue growth (1Y) 53.5% 11.2% 11.0%
Revenue CAGR (3Y) 18.8% 6.5% 9.4%
Gross profit growth (1Y) 36.3% 12.1% 16.7%
Gross profit CAGR (3Y) 16.2% 6.4% 16.0%
Operating income growth (1Y) -21.6% 2.1% 31.4%
Operating income CAGR (3Y) -2.8% -0.6% 34.9%
Net income growth (1Y) -28.5% 0.7% 19.7%
Net income CAGR (3Y) -6.1% -1.4% 36.1%
EPS growth (1Y) -35.7% 5.5% 25.9%
EPS CAGR (3Y) -7.3% 3.5% 40.0%
Operating cash flow growth (1Y) 12.1% 20.9% 21.3%
Operating cash flow CAGR (3Y) 1.7% 4.6% 22.9%
Free cash flow growth (1Y) -48.5% 20.7% -26.0%
Free cash flow CAGR (3Y) -39.3% 5.7% 11.4%

Profitability

14 metrics
MetricDKSULTAURBN
Gross margin 32.1% 39.3% 37.5%
EBITDA margin 8.4% 14.9% 13.5%
Operating margin 5.5% 12.5% 11.3%
Pretax margin 5.5% 12.4% 11.1%
Net margin 4.0% 9.3% 8.8%
FCF margin 1.1% 8.9% 4.6%
Operating cash flow margin 7.5% 12.1% 11.1%
Return on equity 14.8% 46.6% 20.8%
Return on assets 4.7% 17.6% 11.5%
Return on invested capital 11.1% 42.9% –
Return on capital employed 8.9% 34.7% 19.3%
Asset turnover 1.2x 1.9x 1.3x
Cash conversion (OCF / net income) 1.9x 1.3x 1.3x
Stock comp / revenue 0.7% 0.3% 0.5%

Financial Health

11 metrics
MetricDKSULTAURBN
Debt / assets 10.4% 4.9% –
Debt / equity 0.3x 0.1x –
Net debt / EBITDA 0.6x 0.1x –
Debt / FCF 8.0x 0.3x –
Liabilities / assets 68.6% 62.0% 44.3%
Equity / assets 31.4% 38.0% 55.7%
Interest coverage 16.4x – –
Current ratio 1.5x 1.3x 1.6x
Quick ratio 0.3x 0.2x 0.7x
Cash ratio 0.2x 0.1x 0.6x
Altman Z-score 2.66 6.76 4.70

Shareholder Returns

7 metrics
MetricDKSULTAURBN
Dividend yield 3.6% – –
Net buyback yield 1.5% 4.5% 3.9%
Shareholder yield 5.1% 4.5% 3.9%
Payout ratio (earnings) 52.8% – –
Payout ratio (FCF) 184.9% – –
Dividend growth (1Y) 18.1% – –
Dividend CAGR (3Y) 18.0% – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusDKSULTAURBN
Forward P/E 12.5xFY2026 22.1xFY2026 13.5xFY2026
EPS, next fiscal year $10.93FY2026 $27.98FY2026 $6.62FY2026
EPS growth, next FY -17.2%FY2026 +9.1%FY2026 +21.7%FY2026
EPS growth, the year after +23.8% +20.3% -3.3%
Revenue, next fiscal year $21.45BFY2026 $13.00BFY2026 $7.18BFY2026
Revenue growth, next FY +24.5%FY2026 +4.9%FY2026 +16.4%FY2026
Revenue growth, the year after +1.8% +13.0% +5.8%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersDKSULTAURBN
Held by institutions 77.2% 97.9% 71.7%
Institutions holding 788 1,016 416
Change in shares held, QoQ +5.5% +0.5% -0.4%
Institutions buying 416 434 205
Institutions selling 249 433 150
Buyers to sellers 1.67 1.00 1.37

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

DKSULTAURBN
DKS 1.00 0.26 0.28
ULTA 0.26 1.00 0.33
URBN 0.28 0.33 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, DKS, ULTA and URBN?

Ulta Beauty (ULTA) is the largest by market capitalisation: Dick'S Sporting Goods (DKS) $12.60B, Ulta Beauty (ULTA) $27.29B, Urban Outfitters (URBN) $7.90B.

Which stock is cheaper, DKS, ULTA and URBN?

Urban Outfitters (URBN) trades on the lowest price-to-earnings ratio (Dick'S Sporting Goods (DKS) 15.0x, Ulta Beauty (ULTA) 22.6x, Urban Outfitters (URBN) 13.9x). On next year's consensus earnings, Dick'S Sporting Goods (DKS) is cheapest (Dick'S Sporting Goods (DKS) 12.5x, Ulta Beauty (ULTA) 22.1x, Urban Outfitters (URBN) 13.5x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Dick'S Sporting Goods (DKS) grew revenue fastest over the trailing twelve months: Dick'S Sporting Goods (DKS) +53.5%, Ulta Beauty (ULTA) +11.2%, Urban Outfitters (URBN) +11.0%.

Which company is more profitable?

Ulta Beauty (ULTA) has the highest net margin (Dick'S Sporting Goods (DKS) 4.0%, Ulta Beauty (ULTA) 9.3%, Urban Outfitters (URBN) 8.8%). On return on invested capital, Ulta Beauty (ULTA) leads (Dick'S Sporting Goods (DKS) 11.1%, Ulta Beauty (ULTA) 42.9%).

Which stock has performed better?

Over the past year Urban Outfitters (URBN) returned the most: Dick'S Sporting Goods (DKS) -40.8%, Ulta Beauty (ULTA) +19.4%, Urban Outfitters (URBN) +33.0%. Over five years, Urban Outfitters (URBN) compounded fastest (Dick'S Sporting Goods (DKS) +1.8%/yr, Ulta Beauty (ULTA) +11.0%/yr, Urban Outfitters (URBN) +22.9%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Dick'S Sporting Goods (DKS) 0.04%, Ulta Beauty (ULTA) 0.00%, Urban Outfitters (URBN) 0.00%. Ulta Beauty (ULTA) and Urban Outfitters (URBN) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Ulta Beauty (ULTA) has been the steadiest (Dick'S Sporting Goods (DKS) 52.1%, Ulta Beauty (ULTA) 35.7%, Urban Outfitters (URBN) 42.9%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, DKS, ULTA and URBN?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Ulta Beauty (ULTA) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.