DEO vs STZ vs BF-B Stock Comparison

Diageo, Constellation Brands and Brown Forman Prices as of Oct 23, 2026 Peers: Industry group
DEO Diageo Plc
$95.94 +11.4% 1M -1.0% 1Y
Market cap
$52.55B
P/E
30.7x
Revenue (TTM)
—
Div. yield
–
Spirits and Wine Consumer Staples
1 win
BF-B Brown Forman Corp
$29.41 +11.8% 1M +4.6% 1Y
Market cap
$13.31B
P/E
18.5x
Revenue (TTM)
$5.07B
Div. yield
0.03%
Spirits and Wine Consumer Staples
6 wins

Head to Head

12 decided of 12

Brown Forman leads on 6 of the 12 questions below (Brown Forman 6, Constellation Brands 5, Diageo 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionDEOSTZBF-BLeader
Larger companyMarket capitalisation $52.55B $23.13B $13.31B DEO
Cheaper on earningsLower P/E, profitable companies only 30.7x 12.0x 18.5x STZ
Cheaper on forward earningsLower price / next fiscal year consensus EPS 15.4x 11.2x — STZ
Faster revenue growthRevenue growth, trailing twelve months — -4.3% +0.7% BF-B
More profitableNet margin, trailing twelve months — 19.8% 14.2% STZ
Better return on capitalReturn on invested capital — 11.8% 12.4% BF-B
Less leveragedLower net debt / EBITDA — 3.2x 2.0x BF-B
Higher dividend yieldTrailing dividend yield 0.00% 0.03% 0.03% BF-B
Better 1-year returnPrice return, last 12 months -1.0% -0.8% +4.6% BF-B
Better 5-year returnAnnualised price return, 5 years -13.8%/yr -8.8%/yr -15.8%/yr STZ
Less volatileAnnualised volatility, 1 year 34.2% 31.3% 38.9% STZ
Higher overall scoreMean of the five percentile scores vs peers 39/100 62/100 62/100 BF-B

Percentile Scorecard

DEOSTZBF-B

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisDEOSTZBF-B
Valuation 43 #22 of 38 89 #5 of 38 68 #13 of 38
Growth – 22 #26 of 33 28 #24 of 33
Profitability – 84 #6 of 32 77 #8 of 32
Financial Health 30 #27 of 38 24 #29 of 38 76 #10 of 38
Shareholder Returns 44 #14 of 24 91 #3 of 24 –
Overall 39 62 62
  • DEO ranked among 41 companies in Beverages
  • STZ ranked among 41 companies in Beverages
  • BF-B ranked among 41 companies in Beverages

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodDEOSTZBF-BSPY
1 month +11.4%+18.9%+11.8% -1.0%
3 months +15.5%+6.6%+12.8% +2.9%
6 months +21.0%-11.1%+3.9% +6.4%
Year to date +11.2%+0.5%+12.9% +11.4%
1 year -1.0%-0.8%+4.6% +13.1%
3 years -37.8%-40.9%-47.8% +79.4%
3 years, per year -14.6%-16.1%-19.5% +21.5%
5 years -52.4%-36.8%-57.7% +67.7%
5 years, per year -13.8%-8.8%-15.8% +10.9%
10 years -11.4%-17.2%-18.3% +255.2%
10 years, per year -1.2%-1.9%-2.0% +13.5%

Risk

MeasureDEOSTZBF-BSPY
Volatility, 1Y 34.2%31.3%38.9% 12.7%
Downside volatility, 1Y 36.3%29.9%37.3% 12.7%
Beta vs S&P 500, 1Y 0.26-0.06-0.09 1.00
Return / volatility, 1Y -0.03-0.020.12 1.03
Max drawdown, 5Y -67.4%-58.7%-70.6% -25.4%
From 52-week high -6.1%-16.8%-4.8% -2.5%
52-week high $102.14$166.68$30.88 $779.14
52-week low $72.47$112.75$22.80 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleDEOSTZBF-B
P/E now vs peer median 30.7xmedian 27.0x 12.3xmedian 27.0x 18.7xmedian 27.0x
P/S now vs peer median 2.1xmedian 1.6x 2.4xmedian 1.6x 2.7xmedian 1.6x
EV/EBITDA now vs peer median —median 14.4x 10.6xmedian 14.4x 14.4xmedian 14.4x
P/FCF now vs peer median 18.3xmedian 18.3x 12.8xmedian 18.3x 14.6xmedian 18.3x
P/B now vs peer median 4.5xmedian 2.8x 2.6xmedian 2.8x 3.4xmedian 2.8x
PEG now vs peer median —median 2.03 1.11median 2.03 -37.95median 2.03

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsDEOSTZBF-B
Revenue – $9.70B $5.07B
Gross profit – $4.85B $2.38B
Operating income – $2.78B $993.00M
Net income – $1.92B $721.00M
Free cash flow – $1.84B $925.00M
EPS (diluted) – $11.28 $1.57
Cash & equivalents $1.52B $98.50M $301.00M
Total debt $93.75B $10.32B $2.44B
Shares (diluted) 557.75M 170.60M 459.52M
Enterprise value $32.62B $22.68B $12.00B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricDEOSTZBF-B
P/E 30.7x 12.3x 18.7x
P/FCF 18.3x 12.8x 14.6x
P/Operating cash flow – 8.8x 13.3x
P/S 2.1x 2.4x 2.7x
P/B 4.5x 2.6x 3.4x
P/Tangible book 4.5x 3.7x 4.4x
EV/EBITDA – 10.6x 14.4x
EV/EBIT – 12.1x 15.7x
EV/Revenue – 3.5x 3.1x
EV/FCF – 18.3x 16.9x
EV/Operating cash flow – 12.7x 15.4x
PEG (3Y EPS CAGR) – 1.11 -37.95

Growth

14 metrics
MetricDEOSTZBF-B
Revenue growth (1Y) – -4.3% 0.7%
Revenue CAGR (3Y) – -2.2% -2.1%
Gross profit growth (1Y) – -2.6% 1.9%
Gross profit CAGR (3Y) – -0.3% -2.0%
Operating income growth (1Y) – 24.8% -8.6%
Operating income CAGR (3Y) – -2.0% -3.7%
Net income growth (1Y) – 57.4% -14.6%
Net income CAGR (3Y) – 8.3% -2.0%
EPS growth (1Y) – 62.3% -12.1%
EPS CAGR (3Y) – 11.1% -0.5%
Operating cash flow growth (1Y) – -4.0% 36.7%
Operating cash flow CAGR (3Y) – -0.8% 26.1%
Free cash flow growth (1Y) – -0.5% 58.4%
Free cash flow CAGR (3Y) – 6.0% 44.6%

Profitability

14 metrics
MetricDEOSTZBF-B
Gross margin – 50.0% 46.8%
EBITDA margin – 32.9% 21.4%
Operating margin – 28.7% 19.6%
Pretax margin – 25.5% 17.6%
Net margin – 19.8% 14.2%
FCF margin – 19.0% 18.2%
Operating cash flow margin – 27.4% 20.0%
Return on equity – 23.0% 18.0%
Return on assets – 9.1% 9.2%
Return on invested capital – 11.8% 12.4%
Return on capital employed – 14.6% 14.9%
Asset turnover – 0.4x 0.6x
Cash conversion (OCF / net income) – 1.4x 1.4x
Stock comp / revenue – 0.7% 0.6%

Financial Health

11 metrics
MetricDEOSTZBF-B
Debt / assets 48.7% 46.8% 31.2%
Debt / equity 1.8x 1.2x 0.6x
Net debt / EBITDA – 3.2x 2.0x
Debt / FCF – 5.6x 2.6x
Liabilities / assets 72.3% 59.8% 49.3%
Equity / assets 27.7% 40.2% 50.7%
Interest coverage – – 9.6x
Current ratio 1.6x 1.0x 3.3x
Quick ratio 1.0x 0.3x 0.9x
Cash ratio 0.6x 0.0x 0.2x
Altman Z-score – 2.84 4.48

Shareholder Returns

7 metrics
MetricDEOSTZBF-B
Dividend yield 2.1% 3.0% –
Net buyback yield – 3.3% –
Shareholder yield 2.1% 6.3% –
Payout ratio (earnings) – 36.8% 59.1%
Payout ratio (FCF) – 38.5% 46.1%
Dividend growth (1Y) – -2.2% 0.5%
Dividend CAGR (3Y) – 4.5% 3.3%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusDEOSTZBF-B
Forward P/E 15.4xFY2027 11.2xFY2026 –
EPS, next fiscal year $6.25FY2027 $12.33FY2026 –
EPS growth, next FY -5.2%FY2027 +4.3%FY2026 –
EPS growth, the year after +8.0% -4.2% –
Revenue, next fiscal year $19.88BFY2027 $8.65BFY2026 –
Revenue growth, next FY +1.2%FY2027 -5.4%FY2026 –
Revenue growth, the year after +2.8% +1.0% –

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersDEOSTZBF-B
Held by institutions 9.2% 84.4% 42.7%
Institutions holding 719 1,032 596
Change in shares held, QoQ +3.4% +1.3% -1.4%
Institutions buying 333 408 283
Institutions selling 256 449 210
Buyers to sellers 1.30 0.91 1.35

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

DEOSTZBF-B
DEO 1.00 0.43 0.57
STZ 0.43 1.00 0.53
BF-B 0.57 0.53 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, DEO, STZ and BF-B?

Diageo (DEO) is the largest by market capitalisation: Diageo (DEO) $52.55B, Constellation Brands (STZ) $23.13B, Brown Forman (BF-B) $13.31B.

Which stock is cheaper, DEO, STZ and BF-B?

Constellation Brands (STZ) trades on the lowest price-to-earnings ratio (Diageo (DEO) 30.7x, Constellation Brands (STZ) 12.0x, Brown Forman (BF-B) 18.5x). On next year's consensus earnings, Constellation Brands (STZ) is cheapest (Diageo (DEO) 15.4x, Constellation Brands (STZ) 11.2x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Brown Forman (BF-B) grew revenue fastest over the trailing twelve months: Constellation Brands (STZ) -4.3%, Brown Forman (BF-B) +0.7%.

Which company is more profitable?

Constellation Brands (STZ) has the highest net margin (Constellation Brands (STZ) 19.8%, Brown Forman (BF-B) 14.2%). On return on invested capital, Brown Forman (BF-B) leads (Constellation Brands (STZ) 11.8%, Brown Forman (BF-B) 12.4%).

Which stock has performed better?

Over the past year Brown Forman (BF-B) returned the most: Diageo (DEO) -1.0%, Constellation Brands (STZ) -0.8%, Brown Forman (BF-B) +4.6%. Over five years, Constellation Brands (STZ) compounded fastest (Diageo (DEO) -13.8%/yr, Constellation Brands (STZ) -8.8%/yr, Brown Forman (BF-B) -15.8%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Brown Forman (BF-B) has the highest dividend yield: Diageo (DEO) 0.00%, Constellation Brands (STZ) 0.03%, Brown Forman (BF-B) 0.03%. Diageo (DEO) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Constellation Brands (STZ) has been the steadiest (Diageo (DEO) 34.2%, Constellation Brands (STZ) 31.3%, Brown Forman (BF-B) 38.9%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, DEO, STZ and BF-B?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Brown Forman (BF-B) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.