CRON vs VRNO vs TRLV Stock Comparison

Cronos, Verano Holdings and Trulieve Cannabis Prices as of Oct 27, 2026 Peers: Industry group
CRON Cronos Group Inc.
$3.38 +1.2% 1M +36.8% 1Y
Market cap
$1.25B
P/E
17.8x
Revenue (TTM)
$236.78M
Div. yield
–
Cannabis Consumer Staples
5 wins
VRNO Verano Holdings Corp.
$5.13 -14.5% 1M -26.7% 1Y
Market cap
$368.73M
P/E
–
Revenue (TTM)
$835.52M
Div. yield
–
Cannabis Consumer Staples
2 wins

Head to Head

9 decided of 12

Cronos leads on 5 of the 12 questions below (Cronos 5, Trulieve Cannabis 2, Verano Holdings 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionCRONVRNOTRLVLeader
Larger companyMarket capitalisation $1.25B $368.73M $2.05B TRLV
Cheaper on earningsLower P/E, profitable companies only 17.8x -1.4x -4.3x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS 21.1x — — –
Faster revenue growthRevenue growth, trailing twelve months +36.1% -1.4% -3.9% CRON
More profitableNet margin, trailing twelve months 29.6% -30.9% -41.6% CRON
Better return on capitalReturn on invested capital — -12.3% -24.2% VRNO
Less leveragedLower net debt / EBITDA — -24.5x 0.8x VRNO
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months +36.8% -26.7% +45.6% TRLV
Better 5-year returnAnnualised price return, 5 years -8.5%/yr -38.3%/yr -16.1%/yr CRON
Less volatileAnnualised volatility, 1 year 39.4% 120.1% 102.0% CRON
Higher overall scoreMean of the five percentile scores vs peers 88/100 36/100 53/100 CRON

Percentile Scorecard

CRONVRNOTRLV

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisCRONVRNOTRLV
Valuation 70 #12 of 38 14 #33 of 38 54 #18 of 38
Growth 100 #1 of 35 24 #27 of 35 38 #22 of 35
Profitability 77 #9 of 36 46 #20 of 36 40 #22 of 36
Financial Health 100 #1 of 39 63 #15 of 39 82 #8 of 39
Shareholder Returns 92 #2 of 13 – –
Overall 88 36 53
  • CRON ranked among 40 companies in Tobacco and Cannabis
  • VRNO ranked among 40 companies in Tobacco and Cannabis
  • TRLV ranked among 40 companies in Tobacco and Cannabis

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodCRONVRNOTRLVSPY
1 month +1.2%-14.5%-12.6% -0.2%
3 months +18.6%+1.0%+27.5% +3.9%
6 months +27.5%-18.6%+5.9% +8.2%
Year to date +28.5%-18.6%+22.8% +12.9%
1 year +36.8%-26.7%+45.6% +12.3%
3 years +96.5%-68.4%+177.1% +87.4%
3 years, per year +25.3%-31.9%+40.5% +23.3%
5 years -36.0%-91.1%-58.5% +67.9%
5 years, per year -8.5%-38.3%-16.1% +10.9%

Risk

MeasureCRONVRNOTRLVSPY
Volatility, 1Y 39.4%120.1%102.0% 12.7%
Downside volatility, 1Y 36.1%114.0%86.8% 12.7%
Beta vs S&P 500, 1Y 0.610.940.97 1.00
Return / volatility, 1Y 0.94-0.220.45 0.97
Max drawdown, 5Y -75.9%-96.6%-89.6% -25.4%
From 52-week high -4.8%-41.0%-17.9% -1.2%
52-week high $3.55$8.70$13.00 $779.14
52-week low $2.30$3.95$4.76 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleCRONVRNOTRLV
P/E now vs peer median 18.0xmedian 16.7x -1.4xmedian 16.7x -4.3xmedian 16.7x
P/S now vs peer median 5.3xmedian 0.9x 2.7xmedian 0.9x 1.8xmedian 0.9x
EV/EBITDA now vs peer median 38.4xmedian 12.9x -201.6xmedian 12.9x -11.8xmedian 12.9x
P/FCF now vs peer median 25.2xmedian 23.2x 48.8xmedian 23.2x 10.1xmedian 23.2x
P/B now vs peer median 1.1xmedian 1.0x 3.3xmedian 1.0x 2.7xmedian 1.0x
PEG now vs peer median 0.51median 0.57 0.02median 0.57 -0.39median 0.57

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsCRONVRNOTRLV
Revenue $236.78M $835.52M $1.14B
Gross profit $82.13M $399.61M $677.39M
Operating income -$2.43M -$132.06M -$277.26M
Net income $77.88M -$258.48M -$476.16M
Free cash flow $49.82M $45.68M $202.56M
R&D $5.36M – –
EPS (diluted) $0.19 $-3.54 $-2.46
Cash & equivalents $467.02M $85.20M $325.42M
Total debt – $392.61M $188.12M
Shares (diluted) 375.06M 73.01M 192.71M
Enterprise value -$2.03B $44.16M $665.52M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricCRONVRNOTRLV
P/E 18.0x -1.4x -4.3x
P/FCF 25.2x 48.8x 10.1x
P/Operating cash flow 20.9x 24.9x 8.4x
P/S 5.3x 2.7x 1.8x
P/B 1.1x 3.3x 2.7x
P/Tangible book 1.1x 17.6x 4.4x
EV/EBITDA 38.4x -201.6x -11.8x
EV/EBIT -187.8x -19.2x -6.9x
EV/Revenue 1.9x 3.0x 1.7x
EV/FCF 9.2x 55.5x 9.5x
EV/Operating cash flow 7.6x 28.4x 7.8x
PEG (3Y EPS CAGR) 0.51 0.02 -0.39

Growth

14 metrics
MetricCRONVRNOTRLV
Revenue growth (1Y) 36.1% -1.4% -3.9%
Revenue CAGR (3Y) 30.1% -3.0% -0.6%
Gross profit growth (1Y) 92.5% -6.9% -6.8%
Gross profit CAGR (3Y) 98.9% -3.9% 3.1%
Operating income growth (1Y) 95.5% 46.3% -415.5%
Operating income CAGR (3Y) 70.6% -7.7% 2.2%
Net income growth (1Y) 264.6% 25.3% -174.8%
Net income CAGR (3Y) 36.5% 2.8% 10.8%
EPS growth (1Y) 288.8% -268.8% -181.8%
EPS CAGR (3Y) 35.6% -62.7% 11.0%
Operating cash flow growth (1Y) 199.9% 4.0% 23.3%
Operating cash flow CAGR (3Y) 37.8% -0.8% 187.2%
Free cash flow growth (1Y) 651.8% 594.0% 151.3%
Free cash flow CAGR (3Y) 35.7% 2.4% 63.2%

Profitability

14 metrics
MetricCRONVRNOTRLV
Gross margin 34.7% 47.8% 59.5%
EBITDA margin 5.0% -1.5% -14.3%
Operating margin -1.0% -15.8% -24.3%
Pretax margin 28.9% -24.5% -28.6%
Net margin 29.6% -30.9% -41.6%
FCF margin 21.0% 5.5% 17.8%
Operating cash flow margin 25.4% 10.7% 21.5%
Return on equity 7.1% -37.9% -49.7%
Return on assets 6.7% -15.2% -19.6%
Return on invested capital – -12.3% -24.2%
Return on capital employed -0.2% -8.3% -11.9%
Asset turnover 0.2x 0.5x 0.5x
Cash conversion (OCF / net income) 0.8x -0.3x -0.5x
Stock comp / revenue 2.7% 1.5% 1.8%

Financial Health

11 metrics
MetricCRONVRNOTRLV
Debt / assets – 23.1% 9.1%
Debt / equity – 0.6x 0.2x
Net debt / EBITDA – -24.5x 0.8x
Debt / FCF – 8.6x 0.9x
Liabilities / assets 5.3% 60.2% 63.1%
Equity / assets 94.7% 39.8% 36.9%
Interest coverage – – -4.9x
Current ratio 16.2x 3.7x 5.9x
Quick ratio 14.8x 1.0x 3.7x
Cash ratio 14.1x 0.8x 3.4x
Altman Z-score 13.69 0.87 0.43

Shareholder Returns

7 metrics
MetricCRONVRNOTRLV
Dividend yield – – –
Net buyback yield 3.1% – –
Shareholder yield 3.1% – –
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusCRONVRNOTRLV
Forward P/E 21.1xFY2026 – –
EPS, next fiscal year $0.16FY2026 $-0.54FY2026 $-1.76FY2026
EPS growth, the year after +18.8% – –
Revenue, next fiscal year $206.33MFY2026 $807.61MFY2026 $965.24MFY2026
Revenue growth, next FY +40.7%FY2026 -1.7%FY2026 -18.2%FY2026
Revenue growth, the year after +26.5% +9.1% -0.8%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersCRONVRNOTRLV
Held by institutions 12.8% 0.2% 18.1%
Institutions holding 195 1 123
Change in shares held, QoQ -2.5% – –
Institutions buying 71 0 119
Institutions selling 41 1 1
Buyers to sellers 1.73 0.00 119.00

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

CRONVRNOTRLV
CRON 1.00 0.47 0.51
VRNO 0.47 1.00 0.77
TRLV 0.51 0.77 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, CRON, VRNO and TRLV?

Trulieve Cannabis (TRLV) is the largest by market capitalisation: Cronos (CRON) $1.25B, Verano Holdings (VRNO) $368.73M, Trulieve Cannabis (TRLV) $2.05B.

Which company is growing faster?

Cronos (CRON) grew revenue fastest over the trailing twelve months: Cronos (CRON) +36.1%, Verano Holdings (VRNO) -1.4%, Trulieve Cannabis (TRLV) -3.9%.

Which company is more profitable?

Cronos (CRON) has the highest net margin (Cronos (CRON) 29.6%, Verano Holdings (VRNO) -30.9%, Trulieve Cannabis (TRLV) -41.6%). On return on invested capital, Verano Holdings (VRNO) leads (Verano Holdings (VRNO) -12.3%, Trulieve Cannabis (TRLV) -24.2%).

Which stock has performed better?

Over the past year Trulieve Cannabis (TRLV) returned the most: Cronos (CRON) +36.8%, Verano Holdings (VRNO) -26.7%, Trulieve Cannabis (TRLV) +45.6%. Over five years, Cronos (CRON) compounded fastest (Cronos (CRON) -8.5%/yr, Verano Holdings (VRNO) -38.3%/yr, Trulieve Cannabis (TRLV) -16.1%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Cronos (CRON) has been the steadiest (Cronos (CRON) 39.4%, Verano Holdings (VRNO) 120.1%, Trulieve Cannabis (TRLV) 102.0%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, CRON, VRNO and TRLV?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Cronos (CRON) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.