CPB vs MKC vs KHC Stock Comparison

Campbell'S, Mccormick and Kraft Heinz Prices as of Oct 26, 2026 Peers: Industry group
CPB CAMPBELL'S Co
$20.63 +6.5% 1M -33.3% 1Y
Market cap
$6.16B
P/E
15.3x
Revenue (TTM)
$9.74B
Div. yield
0.08%
Packaged Foods Consumer Staples
1 win
MKC Mccormick & Co Inc
$48.00 +0.1% 1M -28.2% 1Y
Market cap
$12.81B
P/E
8.6x
Revenue (TTM)
$7.69B
Div. yield
0.04%
Packaged Foods Consumer Staples
5 wins
KHC Kraft Heinz Co
$24.73 +4.7% 1M -2.1% 1Y
Market cap
$28.56B
P/E
–
Revenue (TTM)
$24.90B
Div. yield
–
Packaged Foods Consumer Staples
6 wins

Head to Head

12 decided of 12

Kraft Heinz leads on 6 of the 12 questions below (Kraft Heinz 6, Mccormick 5, Campbell'S 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionCPBMKCKHCLeader
Larger companyMarket capitalisation $6.16B $12.81B $28.56B KHC
Cheaper on earningsLower P/E, profitable companies only 15.3x 8.6x -8.4x MKC
Cheaper on forward earningsLower price / next fiscal year consensus EPS 13.1x 16.4x 11.8x KHC
Faster revenue growthRevenue growth, trailing twelve months -5.0% +13.2% -1.6% MKC
More profitableNet margin, trailing twelve months 4.1% 19.4% -13.6% MKC
Better return on capitalReturn on invested capital 5.9% 6.0% -5.0% MKC
Less leveragedLower net debt / EBITDA 5.3x 3.6x -7.5x KHC
Higher dividend yieldTrailing dividend yield 0.08% 0.04% 0.00% CPB
Better 1-year returnPrice return, last 12 months -33.3% -28.2% -2.1% KHC
Better 5-year returnAnnualised price return, 5 years -12.4%/yr -9.8%/yr -7.4%/yr KHC
Less volatileAnnualised volatility, 1 year 33.5% 31.4% 27.8% KHC
Higher overall scoreMean of the five percentile scores vs peers 44/100 72/100 52/100 MKC

Percentile Scorecard

CPBMKCKHC

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisCPBMKCKHC
Valuation 82 #9 of 45 61 #18 of 45 59 #19 of 45
Growth 17 #35 of 42 83 #8 of 42 46 #23 of 42
Profitability 64 #15 of 40 92 #4 of 40 41 #24 of 40
Financial Health 22 #37 of 47 52 #23 of 47 57 #21 of 47
Shareholder Returns 37 #20 of 31 70 #10 of 31 57 #14 of 31
Overall 44 72 52
  • CPB ranked among 48 companies in Branded Foods
  • MKC ranked among 48 companies in Branded Foods
  • KHC ranked among 48 companies in Branded Foods

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodCPBMKCKHCSPY
1 month +6.5%+0.1%+4.7% -0.8%
3 months -7.8%-5.2%-5.7% +3.5%
6 months +0.4%-4.8%+12.8% +7.0%
Year to date -26.0%-29.5%+2.0% +12.2%
1 year -33.3%-28.2%-2.1% +13.0%
3 years -49.0%-23.8%-21.3% +86.3%
3 years, per year -20.1%-8.7%-7.7% +23.1%
5 years -48.3%-40.4%-32.1% +68.6%
5 years, per year -12.4%-9.8%-7.4% +11.0%
10 years -61.6%+0.6%-71.9% +258.0%
10 years, per year -9.1%+0.1%-11.9% +13.6%

Risk

MeasureCPBMKCKHCSPY
Volatility, 1Y 33.5%31.4%27.8% 12.7%
Downside volatility, 1Y 35.7%34.4%28.6% 12.7%
Beta vs S&P 500, 1Y -0.38-0.34-0.11 1.00
Return / volatility, 1Y -0.99-0.90-0.07 1.02
Max drawdown, 5Y -67.2%-57.7%-52.1% -25.4%
From 52-week high -34.8%-33.0%-10.5% -1.8%
52-week high $31.66$71.65$27.62 $779.14
52-week low $18.90$44.15$21.21 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleCPBMKCKHC
P/E now vs peer median 15.3xmedian 20.5x 8.7xmedian 20.5x -8.6xmedian 20.5x
P/S now vs peer median 0.6xmedian 0.8x 1.7xmedian 0.8x 1.2xmedian 0.8x
EV/EBITDA now vs peer median 10.2xmedian 12.3x 13.5xmedian 12.3x -21.0xmedian 12.3x
P/FCF now vs peer median 9.1xmedian 14.0x 14.0xmedian 14.0x 7.7xmedian 14.0x
P/B now vs peer median 1.6xmedian 1.4x 1.7xmedian 1.4x 0.8xmedian 1.4x
PEG now vs peer median -0.69median 0.42 0.27median 0.42 0.19median 0.42

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsCPBMKCKHC
Revenue $9.74B $7.69B $24.90B
Gross profit $2.74B $3.00B $8.31B
Operating income $852.00M $1.03B -$3.18B
Net income $405.00M $1.51B -$3.40B
Free cash flow $678.00M $925.90M $3.82B
R&D $99.00M – –
EPS (diluted) $1.34 $5.53 $-2.86
Cash & equivalents $394.00M $331.10M $2.42B
Total debt $28.19B $5.02B $19.00B
Shares (diluted) 300.00M 269.40M 1.19B
Enterprise value $4.63B $11.87B $14.98B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricCPBMKCKHC
P/E 15.3x 8.7x -8.6x
P/FCF 9.1x 14.0x 7.7x
P/Operating cash flow 5.9x 11.3x 6.3x
P/S 0.6x 1.7x 1.2x
P/B 1.6x 1.7x 0.8x
P/Tangible book -17.8x 4.9x 7.8x
EV/EBITDA 10.2x 13.5x -21.0x
EV/EBIT 15.1x 17.1x -14.4x
EV/Revenue 1.3x 2.3x 1.8x
EV/FCF 19.0x 19.0x 12.0x
EV/Operating cash flow 12.4x 15.4x 9.9x
PEG (3Y EPS CAGR) -0.69 0.27 0.19

Growth

14 metrics
MetricCPBMKCKHC
Revenue growth (1Y) -5.0% 13.2% -1.6%
Revenue CAGR (3Y) 1.4% 5.2% -2.8%
Gross profit growth (1Y) -12.1% 15.7% -4.3%
Gross profit CAGR (3Y) -2.0% 7.4% -1.1%
Operating income growth (1Y) -24.2% -3.2% 54.1%
Operating income CAGR (3Y) -13.4% 3.5% -39.1%
Net income growth (1Y) -32.7% 93.3% 35.5%
Net income CAGR (3Y) -22.1% 32.7% -45.4%
EPS growth (1Y) -33.1% 91.5% 35.6%
EPS CAGR (3Y) -22.2% 32.2% -46.1%
Operating cash flow growth (1Y) -8.1% 29.8% 5.0%
Operating cash flow CAGR (3Y) -3.1% 2.4% 12.3%
Free cash flow growth (1Y) -3.8% 41.3% 9.2%
Free cash flow CAGR (3Y) -4.3% 5.9% 18.8%

Profitability

14 metrics
MetricCPBMKCKHC
Gross margin 28.1% 39.1% 33.4%
EBITDA margin 13.0% 17.0% -8.7%
Operating margin 8.7% 13.4% -12.8%
Pretax margin 5.4% 10.8% -14.7%
Net margin 4.1% 19.4% -13.6%
FCF margin 7.0% 12.0% 15.3%
Operating cash flow margin 10.7% 14.8% 18.6%
Return on equity 10.3% 19.0% -8.7%
Return on assets 2.6% 8.7% -4.4%
Return on invested capital 5.9% 6.0% -5.0%
Return on capital employed 7.1% 8.5% -4.6%
Asset turnover 0.6x 0.5x 0.3x
Cash conversion (OCF / net income) 2.6x 0.8x -1.4x
Stock comp / revenue 0.6% 0.6% 0.4%

Financial Health

11 metrics
MetricCPBMKCKHC
Debt / assets 45.6% 30.1% 26.0%
Debt / equity 1.9x 0.7x 0.5x
Net debt / EBITDA 5.3x 3.6x -7.5x
Debt / FCF 10.5x 5.4x 5.0x
Liabilities / assets 75.4% 54.4% 50.6%
Equity / assets 24.6% 45.6% 49.4%
Interest coverage 2.6x 4.6x -4.7x
Current ratio 0.8x 0.7x 1.1x
Quick ratio 0.3x 0.3x 0.6x
Cash ratio 0.1x 0.1x 0.3x
Altman Z-score 1.48 1.82 0.50

Shareholder Returns

7 metrics
MetricCPBMKCKHC
Dividend yield 6.9% 4.0% 6.5%
Net buyback yield 0.4% -0.1% 0.1%
Shareholder yield 7.3% 3.9% 6.6%
Payout ratio (earnings) 116.0% 33.6% –
Payout ratio (FCF) 69.3% 54.8% –
Dividend growth (1Y) 2.4% 6.9% –
Dividend CAGR (3Y) 1.7% 7.1% –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusCPBMKCKHC
Forward P/E 13.1xFY2027 16.4xFY2026 11.8xFY2026
EPS, next fiscal year $1.58FY2027 $2.93FY2026 $2.10FY2026
EPS growth, next FY -27.2%FY2027 -2.3%FY2026 -19.2%FY2026
EPS growth, the year after +20.3% +11.9% -7.1%
Revenue, next fiscal year $9.76BFY2027 $7.53BFY2026 $23.68BFY2026
Revenue growth, next FY +0.2%FY2027 +10.1%FY2026 -5.1%FY2026
Revenue growth, the year after +2.6% +12.6% -1.2%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersCPBMKCKHC
Held by institutions 61.7% 88.9% 90.1%
Institutions holding 620 948 1,114
Change in shares held, QoQ +0.2% +4.8% +7.1%
Institutions buying 388 478 624
Institutions selling 150 342 312
Buyers to sellers 2.59 1.40 2.00

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

CPBMKCKHC
CPB 1.00 0.54 0.67
MKC 0.54 1.00 0.54
KHC 0.67 0.54 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, CPB, MKC and KHC?

Kraft Heinz (KHC) is the largest by market capitalisation: Campbell'S (CPB) $6.16B, Mccormick (MKC) $12.81B, Kraft Heinz (KHC) $28.56B.

Which stock is cheaper, CPB, MKC and KHC?

Mccormick (MKC) trades on the lowest price-to-earnings ratio (Campbell'S (CPB) 15.3x, Mccormick (MKC) 8.6x, Kraft Heinz (KHC) -8.4x). On next year's consensus earnings, Kraft Heinz (KHC) is cheapest (Campbell'S (CPB) 13.1x, Mccormick (MKC) 16.4x, Kraft Heinz (KHC) 11.8x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Mccormick (MKC) grew revenue fastest over the trailing twelve months: Campbell'S (CPB) -5.0%, Mccormick (MKC) +13.2%, Kraft Heinz (KHC) -1.6%.

Which company is more profitable?

Mccormick (MKC) has the highest net margin (Campbell'S (CPB) 4.1%, Mccormick (MKC) 19.4%, Kraft Heinz (KHC) -13.6%). On return on invested capital, Mccormick (MKC) leads (Campbell'S (CPB) 5.9%, Mccormick (MKC) 6.0%, Kraft Heinz (KHC) -5.0%).

Which stock has performed better?

Over the past year Kraft Heinz (KHC) returned the most: Campbell'S (CPB) -33.3%, Mccormick (MKC) -28.2%, Kraft Heinz (KHC) -2.1%. Over five years, Kraft Heinz (KHC) compounded fastest (Campbell'S (CPB) -12.4%/yr, Mccormick (MKC) -9.8%/yr, Kraft Heinz (KHC) -7.4%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Campbell'S (CPB) has the highest dividend yield: Campbell'S (CPB) 0.08%, Mccormick (MKC) 0.04%, Kraft Heinz (KHC) 0.00%. Kraft Heinz (KHC) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Kraft Heinz (KHC) has been the steadiest (Campbell'S (CPB) 33.5%, Mccormick (MKC) 31.4%, Kraft Heinz (KHC) 27.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, CPB, MKC and KHC?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Kraft Heinz (KHC) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.