CHH vs MSC vs CCL Stock Comparison

Choice Hotels International, Studio City International Holdings and Carnival Prices as of Oct 26, 2026 Peers: Industry group
CCL Carnival Corp Ltd.
$26.85 +20.6% 1M -8.7% 1Y
Market cap
$37.82B
P/E
12.1x
Revenue (TTM)
$27.59B
Div. yield
–
Cruise Lines Consumer Discretionary
6 wins

Head to Head

11 decided of 12

Carnival leads on 6 of the 12 questions below (Carnival 6, Choice Hotels International 4, Studio City International Holdings 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionCHHMSCCCLLeader
Larger companyMarket capitalisation $4.94B $154.46M $37.82B CCL
Cheaper on earningsLower P/E, profitable companies only 15.1x -3.5x 12.1x CCL
Cheaper on forward earningsLower price / next fiscal year consensus EPS 14.7x — 12.5x CCL
Faster revenue growthRevenue growth, trailing twelve months +2.6% +0.7% +5.2% CCL
More profitableNet margin, trailing twelve months 20.3% -6.5% 11.4% CHH
Better return on capitalReturn on invested capital 15.4% 8.8% 11.5% CHH
Less leveragedLower net debt / EBITDA 3.8x 0.7x 3.1x MSC
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months +12.0% -81.4% -8.7% CHH
Better 5-year returnAnnualised price return, 5 years -4.2%/yr -38.0%/yr +4.4%/yr CCL
Less volatileAnnualised volatility, 1 year 38.3% 108.9% 49.4% CHH
Higher overall scoreMean of the five percentile scores vs peers 41/100 63/100 67/100 CCL

Percentile Scorecard

CHHMSCCCL

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisCHHMSCCCL
Valuation 32 #20 of 29 79 #7 of 29 86 #5 of 29
Growth 12 #23 of 26 68 #9 of 26 76 #7 of 26
Profitability 80 #6 of 26 36 #17 of 26 76 #7 of 26
Financial Health 20 #25 of 31 70 #10 of 31 57 #14 of 31
Shareholder Returns 63 #8 of 20 – 42 #12 of 20
Overall 41 63 67
  • CHH ranked among 32 companies in Travel and Lodging
  • MSC ranked among 32 companies in Travel and Lodging
  • CCL ranked among 32 companies in Travel and Lodging

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodCHHMSCCCLSPY
1 month +7.0%-23.8%+20.6% -0.8%
3 months -3.7%-56.0%-1.1% +3.5%
6 months -8.5%-69.4%+0.3% +7.0%
Year to date +14.3%-78.3%-12.1% +12.2%
1 year +12.0%-81.4%-8.7% +13.0%
3 years -1.5%-84.3%+141.2% +86.3%
3 years, per year -0.5%-46.1%+34.1% +23.1%
5 years -19.5%-90.8%+24.1% +68.6%
5 years, per year -4.2%-38.0%+4.4% +11.0%
10 years +144.9%—-43.1% +258.0%
10 years, per year +9.4%—-5.5% +13.6%

Risk

MeasureCHHMSCCCLSPY
Volatility, 1Y 38.3%108.9%49.4% 12.7%
Downside volatility, 1Y 41.0%124.6%44.9% 12.7%
Beta vs S&P 500, 1Y 0.45-1.282.14 1.00
Return / volatility, 1Y 0.31-0.75-0.18 1.02
Max drawdown, 5Y -45.9%-91.3%-74.3% -25.4%
From 52-week high -10.8%-82.3%-21.0% -1.8%
52-week high $122.08$4.36$33.99 $779.14
52-week low $84.40$0.77$21.80 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleCHHMSCCCL
P/E now vs peer median 15.0xmedian 18.8x -3.3xmedian 18.8x 11.7xmedian 18.8x
P/S now vs peer median 3.0xmedian 1.5x 0.2xmedian 1.5x 1.3xmedian 1.5x
EV/EBITDA now vs peer median 13.5xmedian 15.2x -0.4xmedian 15.2x 7.9xmedian 15.2x
P/FCF now vs peer median 42.9xmedian 16.1x 1.2xmedian 16.1x 11.4xmedian 16.1x
P/B now vs peer median 34.6xmedian 2.5x 0.3xmedian 2.5x 2.5xmedian 2.5x
PEG now vs peer median 1.97median 0.38 -0.07median 0.38 0.20median 0.38

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsCHHMSCCCL
Revenue $1.62B $684.09M $27.59B
Gross profit $818.90M $596.35M –
Operating income $408.04M $76.15M $4.41B
Net income $328.32M -$55.45M $3.14B
Free cash flow $114.76M $124.87M $3.18B
EPS (diluted) $7.23 $-0.23 $2.29
Cash & equivalents $42.83M $106.14M $1.22B
Total debt $2.00B $14.51M $23.91B
Shares (diluted) 45.39M 192.59M 1.37B
Enterprise value $4.76B -$223.95M $31.01B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricCHHMSCCCL
P/E 15.0x -3.3x 11.7x
P/FCF 42.9x 1.2x 11.4x
P/Operating cash flow 22.2x 0.7x 5.3x
P/S 3.0x 0.2x 1.3x
P/B 34.6x 0.3x 2.5x
P/Tangible book -5.1x 0.3x 2.8x
EV/EBITDA 13.5x -0.4x 7.9x
EV/EBIT 16.9x 0.7x 13.3x
EV/Revenue 4.2x 0.1x 2.1x
EV/FCF 59.9x 0.5x 18.5x
EV/Operating cash flow 31.0x 0.3x 8.6x
PEG (3Y EPS CAGR) 1.97 -0.07 0.20

Growth

14 metrics
MetricCHHMSCCCL
Revenue growth (1Y) 2.6% 0.7% 5.2%
Revenue CAGR (3Y) 1.8% 57.9% 11.3%
Gross profit growth (1Y) -2.2% 1.4% –
Gross profit CAGR (3Y) 4.9% 90.1% –
Operating income growth (1Y) -14.2% 27.6% 2.4%
Operating income CAGR (3Y) -1.3% 34.0% 116.1%
Net income growth (1Y) 6.7% 22.3% 18.5%
Net income CAGR (3Y) 3.5% 42.2% 57.8%
EPS growth (1Y) 9.5% 32.3% 21.7%
EPS CAGR (3Y) 7.6% 45.5% 58.4%
Operating cash flow growth (1Y) -31.1% 3.1% 21.6%
Operating cash flow CAGR (3Y) -12.7% 53.8% 28.1%
Free cash flow growth (1Y) -30.7% -1.3% 9.0%
Free cash flow CAGR (3Y) -22.6% 75.3% 98.3%

Profitability

14 metrics
MetricCHHMSCCCL
Gross margin 50.6% 87.2% –
EBITDA margin 31.5% -19.0% 26.9%
Operating margin 25.2% 11.1% 16.0%
Pretax margin 25.0% -7.0% 11.5%
Net margin 20.3% -6.5% 11.4%
FCF margin 7.1% 18.3% 11.5%
Operating cash flow margin 13.7% 31.2% 24.7%
Return on equity 234.8% -10.1% 23.1%
Return on assets 11.1% -2.0% 6.1%
Return on invested capital 15.4% 8.8% 11.5%
Return on capital employed 16.3% 3.0% 11.3%
Asset turnover 0.5x 0.3x 0.5x
Cash conversion (OCF / net income) 0.7x -3.8x 2.2x
Stock comp / revenue 2.0% – 0.4%

Financial Health

11 metrics
MetricCHHMSCCCL
Debt / assets 67.0% 0.5% 46.9%
Debt / equity 14.1x 0.0x 1.7x
Net debt / EBITDA 3.8x 0.7x 3.1x
Debt / FCF 17.4x 0.1x 7.5x
Liabilities / assets 95.2% 80.1% 72.1%
Equity / assets 4.8% 19.9% 27.9%
Interest coverage 4.3x 0.6x 3.8x
Current ratio 0.9x 0.8x 0.3x
Quick ratio 0.7x 0.7x 0.2x
Cash ratio 0.1x 0.5x 0.1x
Altman Z-score 3.13 -0.71 1.39

Shareholder Returns

7 metrics
MetricCHHMSCCCL
Dividend yield 1.1% – 1.7%
Net buyback yield 2.6% – 1.5%
Shareholder yield 3.7% – 3.2%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusCHHMSCCCL
Forward P/E 14.7xFY2026 – 12.5xFY2026
EPS, next fiscal year $7.39FY2026 – $2.15FY2026
EPS growth, next FY +6.5%FY2026 – -4.4%FY2026
EPS growth, the year after -2.3% – +15.8%
Revenue, next fiscal year $1.70BFY2026 $1.25BFY2026 $29.26BFY2026
Revenue growth, next FY +6.1%FY2026 +80.1%FY2026 +9.9%FY2026
Revenue growth, the year after -4.8% – -4.7%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersCHHMSCCCL
Held by institutions 76.2% 22.7% 69.1%
Institutions holding 331 12 1,030
Change in shares held, QoQ -4.0% 0.0% +9.5%
Institutions buying 146 2 993
Institutions selling 121 2 13
Buyers to sellers 1.21 1.00 76.38

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

CHHMSCCCL
CHH 1.00 -0.12 0.35
MSC -0.12 1.00 -0.05
CCL 0.35 -0.05 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, CHH, MSC and CCL?

Carnival (CCL) is the largest by market capitalisation: Choice Hotels International (CHH) $4.94B, Studio City International Holdings (MSC) $154.46M, Carnival (CCL) $37.82B.

Which stock is cheaper, CHH, MSC and CCL?

Carnival (CCL) trades on the lowest price-to-earnings ratio (Choice Hotels International (CHH) 15.1x, Studio City International Holdings (MSC) -3.5x, Carnival (CCL) 12.1x). On next year's consensus earnings, Carnival (CCL) is cheapest (Choice Hotels International (CHH) 14.7x, Carnival (CCL) 12.5x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Carnival (CCL) grew revenue fastest over the trailing twelve months: Choice Hotels International (CHH) +2.6%, Studio City International Holdings (MSC) +0.7%, Carnival (CCL) +5.2%.

Which company is more profitable?

Choice Hotels International (CHH) has the highest net margin (Choice Hotels International (CHH) 20.3%, Studio City International Holdings (MSC) -6.5%, Carnival (CCL) 11.4%). On return on invested capital, Choice Hotels International (CHH) leads (Choice Hotels International (CHH) 15.4%, Studio City International Holdings (MSC) 8.8%, Carnival (CCL) 11.5%).

Which stock has performed better?

Over the past year Choice Hotels International (CHH) returned the most: Choice Hotels International (CHH) +12.0%, Studio City International Holdings (MSC) -81.4%, Carnival (CCL) -8.7%. Over five years, Carnival (CCL) compounded fastest (Choice Hotels International (CHH) -4.2%/yr, Studio City International Holdings (MSC) -38.0%/yr, Carnival (CCL) +4.4%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Choice Hotels International (CHH) has been the steadiest (Choice Hotels International (CHH) 38.3%, Studio City International Holdings (MSC) 108.9%, Carnival (CCL) 49.4%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, CHH, MSC and CCL?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Carnival (CCL) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.