BROS vs LKNCY vs MCD Stock Comparison

Dutch Bros, Luckin Coffee and Mcdonalds Prices as of Oct 26, 2026 Peers: Industry group
BROS Dutch Bros Inc.
$42.04 +10.9% 1M -26.1% 1Y
Market cap
$7.34B
P/E
61.2x
Revenue (TTM)
$1.88B
Div. yield
–
Quick-Service Restaurants Consumer Discretionary
3 wins
LKNCY Luckin Coffee Inc.
$32.28 -0.8% 1M -18.9% 1Y
Market cap
$8.71B
P/E
20.1x
Revenue (TTM)
—
Div. yield
–
Quick-Service Restaurants Consumer Discretionary
3 wins
MCD Mcdonalds Corp
$250.84 +6.1% 1M -18.0% 1Y
Market cap
$177.50B
P/E
20.2x
Revenue (TTM)
$27.70B
Div. yield
2.97%
Quick-Service Restaurants Consumer Discretionary
5 wins

Head to Head

11 decided of 12

Mcdonalds leads on 5 of the 12 questions below (Mcdonalds 5, Luckin Coffee 3, Dutch Bros 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionBROSLKNCYMCDLeader
Larger companyMarket capitalisation $7.34B $8.71B $177.50B MCD
Cheaper on earningsLower P/E, profitable companies only 61.2x 20.1x 20.2x LKNCY
Cheaper on forward earningsLower price / next fiscal year consensus EPS 46.2x 14.9x 18.9x LKNCY
Faster revenue growthRevenue growth, trailing twelve months +29.6% — +6.3% BROS
More profitableNet margin, trailing twelve months 4.9% — 31.7% MCD
Better return on capitalReturn on invested capital 13.2% — 25.9% MCD
Less leveragedLower net debt / EBITDA -0.2x — 2.6x BROS
Higher dividend yieldTrailing dividend yield — — 2.97% –
Better 1-year returnPrice return, last 12 months -26.1% -18.9% -18.0% MCD
Better 5-year returnAnnualised price return, 5 years -9.1%/yr +16.9%/yr +0.7%/yr LKNCY
Less volatileAnnualised volatility, 1 year 52.3% 43.4% 19.9% MCD
Higher overall scoreMean of the five percentile scores vs peers 60/100 — 50/100 BROS

Percentile Scorecard

BROSLKNCYMCD

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisBROSLKNCYMCD
Valuation 14 #43 of 50 51 #25 of 50 18 #41 of 50
Growth 98 #2 of 47 – 39 #29 of 47
Profitability 51 #23 of 46 – 100 #1 of 46
Financial Health 78 #12 of 51 86 #8 of 51 44 #29 of 51
Shareholder Returns – – 47 #18 of 33
Overall 60 – 50
  • BROS ranked among 53 companies in Restaurants
  • LKNCY ranked among 53 companies in Restaurants
  • MCD ranked among 53 companies in Restaurants

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodBROSLKNCYMCDSPY
1 month +10.9%-0.8%+6.1% -0.8%
3 months -36.0%+0.7%-7.3% +3.5%
6 months -26.7%+4.1%-13.6% +7.0%
Year to date -31.3%-3.6%-17.9% +12.2%
1 year -26.1%-18.9%-18.0% +13.0%
3 years +69.9%-2.2%-1.9% +86.3%
3 years, per year +19.3%-0.7%-0.6% +23.1%
5 years -38.1%+118.0%+3.3% +68.6%
5 years, per year -9.1%+16.9%+0.7% +11.0%
10 years ——+123.7% +258.0%
10 years, per year ——+8.4% +13.6%

Risk

MeasureBROSLKNCYMCDSPY
Volatility, 1Y 52.3%43.4%19.9% 12.7%
Downside volatility, 1Y 52.9%37.8%20.5% 12.7%
Beta vs S&P 500, 1Y 1.230.41-0.01 1.00
Return / volatility, 1Y -0.50-0.44-0.90 1.02
Max drawdown, 5Y -70.1%-58.9%-32.3% -25.4%
From 52-week high -42.7%-21.6%-26.5% -1.8%
52-week high $73.35$41.15$341.06 $779.14
52-week low $37.26$27.67$230.86 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleBROSLKNCYMCD
P/E now vs peer median 61.2xmedian 20.5x 20.1xmedian 20.5x 20.2xmedian 20.5x
P/S now vs peer median 3.9xmedian 1.1x 1.2xmedian 1.1x 6.4xmedian 1.1x
EV/EBITDA now vs peer median 23.1xmedian 13.3x —median 13.3x 14.4xmedian 13.3x
P/FCF now vs peer median 97.6xmedian 17.5x 17.6xmedian 17.5x 24.0xmedian 17.5x
P/B now vs peer median 7.5xmedian 3.1x 3.9xmedian 3.1x -173.5xmedian 3.1x
PEG now vs peer median 0.04median 1.07 —median 1.07 4.71median 1.07

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsBROSLKNCYMCD
Revenue $1.88B – $27.70B
Gross profit $472.44M – $24.86B
Operating income $180.15M – $12.80B
Net income $131.71M – $8.79B
Free cash flow $75.23M – $7.39B
EPS (diluted) $0.69 – $12.36
Cash & equivalents $268.62M $327.91M $822.00M
Total debt $198.48M – $162.65B
Shares (diluted) 134.77M 321.02M 711.10M
Enterprise value $6.45B $7.79B $172.33B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricBROSLKNCYMCD
P/E 61.2x 20.1x 20.2x
P/FCF 97.6x 17.6x 24.0x
P/Operating cash flow 20.1x – 15.6x
P/S 3.9x 1.2x 6.4x
P/B 7.5x 3.9x -173.5x
P/Tangible book 7.5x 3.9x -173.5x
EV/EBITDA 23.1x – 14.4x
EV/EBIT 40.4x – 16.9x
EV/Revenue 3.9x – 7.8x
EV/FCF 96.7x – 29.3x
EV/Operating cash flow 19.9x – 19.1x
PEG (3Y EPS CAGR) 0.04 – 4.71

Growth

14 metrics
MetricBROSLKNCYMCD
Revenue growth (1Y) 29.6% – 6.3%
Revenue CAGR (3Y) 30.5% – 4.6%
Gross profit growth (1Y) 21.8% – 5.3%
Gross profit CAGR (3Y) 28.6% – 4.8%
Operating income growth (1Y) 34.4% – 7.3%
Operating income CAGR (3Y) 85.3% – 5.2%
Net income growth (1Y) 48.1% – 4.7%
Net income CAGR (3Y) 466.1% – 3.2%
EPS growth (1Y) 51.9% – 5.7%
EPS CAGR (3Y) 1,479% – 4.3%
Operating cash flow growth (1Y) 34.2% – 15.8%
Operating cash flow CAGR (3Y) 60.2% – 9.1%
Free cash flow growth (1Y) 3.2% – 18.0%
Free cash flow CAGR (3Y) 38.2% – 8.3%

Profitability

14 metrics
MetricBROSLKNCYMCD
Gross margin 25.1% – 89.7%
EBITDA margin 16.7% – 54.4%
Operating margin 9.6% – 46.2%
Pretax margin 8.4% – 40.4%
Net margin 4.9% – 31.7%
FCF margin 4.0% – 26.7%
Operating cash flow margin 19.4% – 40.9%
Return on equity 13.9% – –
Return on assets 4.1% – 14.6%
Return on invested capital 13.2% – 25.9%
Return on capital employed 6.0% – 22.9%
Asset turnover 0.6x – 0.5x
Cash conversion (OCF / net income) 2.8x – 1.3x
Stock comp / revenue 1.1% – 0.6%

Financial Health

11 metrics
MetricBROSLKNCYMCD
Debt / assets 5.9% – 66.5%
Debt / equity 0.2x – -39.0x
Net debt / EBITDA -0.2x – 2.6x
Debt / FCF 2.6x – 5.4x
Liabilities / assets 71.1% 48.4% 101.7%
Equity / assets 28.9% 51.6% -1.7%
Interest coverage – – 7.9x
Current ratio 1.4x 1.7x 1.1x
Quick ratio 1.1x 2.3x 0.8x
Cash ratio 1.0x 0.8x 0.2x
Altman Z-score 2.66 – 4.60

Shareholder Returns

7 metrics
MetricBROSLKNCYMCD
Dividend yield – – 3.0%
Net buyback yield – – 1.2%
Shareholder yield – – 4.1%
Payout ratio (earnings) – – 59.5%
Payout ratio (FCF) – – 70.8%
Dividend growth (1Y) – – 4.6%
Dividend CAGR (3Y) – – 6.3%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusBROSLKNCYMCD
Forward P/E 46.2xFY2026 14.9xFY2026 18.9xFY2026
EPS, next fiscal year $0.91FY2026 $2.16FY2026 $13.26FY2026
EPS growth, next FY +19.7%FY2026 +35.0%FY2026 +8.7%FY2026
EPS growth, the year after +36.3% +27.8% +6.9%
Revenue, next fiscal year $2.03BFY2026 $9.63BFY2026 $29.26BFY2026
Revenue growth, next FY +23.8%FY2026 +36.6%FY2026 +8.8%FY2026
Revenue growth, the year after +25.1% +20.8% -3.7%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersBROSLKNCYMCD
Held by institutions 74.7% 0.0% 74.2%
Institutions holding 555 9 3,473
Change in shares held, QoQ -1.1% +880.6% +0.4%
Institutions buying 290 5 1,534
Institutions selling 164 0 1,485
Buyers to sellers 1.77 – 1.03

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

BROSLKNCYMCD
BROS 1.00 0.04 0.19
LKNCY 0.04 1.00 0.02
MCD 0.19 0.02 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, BROS, LKNCY and MCD?

Mcdonalds (MCD) is the largest by market capitalisation: Dutch Bros (BROS) $7.34B, Luckin Coffee (LKNCY) $8.71B, Mcdonalds (MCD) $177.50B.

Which stock is cheaper, BROS, LKNCY and MCD?

Luckin Coffee (LKNCY) trades on the lowest price-to-earnings ratio (Dutch Bros (BROS) 61.2x, Luckin Coffee (LKNCY) 20.1x, Mcdonalds (MCD) 20.2x). On next year's consensus earnings, Luckin Coffee (LKNCY) is cheapest (Dutch Bros (BROS) 46.2x, Luckin Coffee (LKNCY) 14.9x, Mcdonalds (MCD) 18.9x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Dutch Bros (BROS) grew revenue fastest over the trailing twelve months: Dutch Bros (BROS) +29.6%, Mcdonalds (MCD) +6.3%.

Which company is more profitable?

Mcdonalds (MCD) has the highest net margin (Dutch Bros (BROS) 4.9%, Mcdonalds (MCD) 31.7%). On return on invested capital, Mcdonalds (MCD) leads (Dutch Bros (BROS) 13.2%, Mcdonalds (MCD) 25.9%).

Which stock has performed better?

Over the past year Mcdonalds (MCD) returned the most: Dutch Bros (BROS) -26.1%, Luckin Coffee (LKNCY) -18.9%, Mcdonalds (MCD) -18.0%. Over five years, Luckin Coffee (LKNCY) compounded fastest (Dutch Bros (BROS) -9.1%/yr, Luckin Coffee (LKNCY) +16.9%/yr, Mcdonalds (MCD) +0.7%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Mcdonalds (MCD) 2.97%. Dutch Bros (BROS) and Luckin Coffee (LKNCY) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Mcdonalds (MCD) has been the steadiest (Dutch Bros (BROS) 52.3%, Luckin Coffee (LKNCY) 43.4%, Mcdonalds (MCD) 19.9%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, BROS, LKNCY and MCD?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Mcdonalds (MCD) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.