BLKB vs INTU vs NOW Stock Comparison

Blackbaud, Intuit and ServiceNow Prices as of Oct 27, 2026 Peers: Industry group
BLKB Blackbaud Inc
$53.70 +24.3% 1M -16.7% 1Y
Market cap
$2.44B
P/E
16.0x
Revenue (TTM)
$1.15B
Div. yield
–
CRM and Sales Software Technology
4 wins
INTU Intuit Inc.
$328.45 +19.1% 1M -51.9% 1Y
Market cap
$88.15B
P/E
19.9x
Revenue (TTM)
$21.45B
Div. yield
1.52%
Accounting Software Technology
4 wins
NOW ServiceNow, Inc.
$154.83 +14.2% 1M -18.2% 1Y
Market cap
$160.09B
P/E
95.6x
Revenue (TTM)
$14.73B
Div. yield
–
Business Process Automation Technology
3 wins

Head to Head

11 decided of 12

Blackbaud leads on 4 of the 12 questions below (Blackbaud 4, Intuit 4, ServiceNow 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionBLKBINTUNOWLeader
Larger companyMarket capitalisation $2.44B $88.15B $160.09B NOW
Cheaper on earningsLower P/E, profitable companies only 16.0x 19.9x 95.6x BLKB
Cheaper on forward earningsLower price / next fiscal year consensus EPS 10.9x 15.2x 40.2x BLKB
Faster revenue growthRevenue growth, trailing twelve months +0.7% +13.9% +22.2% NOW
More profitableNet margin, trailing twelve months 13.1% 21.3% 11.3% INTU
Better return on capitalReturn on invested capital 16.4% 16.7% — INTU
Less leveragedLower net debt / EBITDA 3.6x 0.1x 0.8x INTU
Higher dividend yieldTrailing dividend yield 0.00% 1.52% — –
Better 1-year returnPrice return, last 12 months -16.7% -51.9% -18.2% BLKB
Better 5-year returnAnnualised price return, 5 years -5.5%/yr -11.8%/yr +2.4%/yr NOW
Less volatileAnnualised volatility, 1 year 49.3% 52.5% 58.7% BLKB
Higher overall scoreMean of the five percentile scores vs peers 71/100 74/100 52/100 INTU

Percentile Scorecard

BLKBINTUNOW

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisBLKBINTUNOW
Valuation 93 #8 of 101 83 #18 of 101 27 #74 of 101
Growth 75 #25 of 97 69 #31 of 97 58 #41 of 97
Profitability 86 #14 of 94 94 #7 of 94 82 #18 of 94
Financial Health 16 #91 of 108 69 #34 of 108 50 #55 of 108
Shareholder Returns 84 #11 of 64 57 #28 of 64 41 #38 of 64
Overall 71 74 52
  • BLKB ranked among 114 companies in Business Applications
  • INTU ranked among 114 companies in Business Applications
  • NOW ranked among 114 companies in Business Applications

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodBLKBINTUNOWSPY
1 month +24.3%+19.1%+14.2% -0.2%
3 months +49.5%+4.9%+40.0% +3.9%
6 months +43.2%-18.0%+71.1% +8.2%
Year to date -15.2%-50.4%+1.1% +12.9%
1 year -16.7%-51.9%-18.2% +12.3%
3 years -17.8%-31.5%+39.7% +87.4%
3 years, per year -6.3%-11.9%+11.8% +23.3%
5 years -24.7%-46.6%+12.6% +67.9%
5 years, per year -5.5%-11.8%+2.4% +10.9%
10 years -12.0%+206.1%+811.3% +261.1%
10 years, per year -1.3%+11.8%+24.7% +13.7%

Risk

MeasureBLKBINTUNOWSPY
Volatility, 1Y 49.3%52.5%58.7% 12.7%
Downside volatility, 1Y 50.9%58.5%61.3% 12.7%
Beta vs S&P 500, 1Y 0.270.200.61 1.00
Return / volatility, 1Y -0.34-0.99-0.31 0.97
Max drawdown, 5Y -69.8%-68.4%-64.5% -25.4%
From 52-week high -21.0%-51.9%-18.2% -1.2%
52-week high $67.95$683.39$189.26 $779.14
52-week low $26.54$255.07$83.00 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleBLKBINTUNOW
P/E now vs peer median 16.0xmedian 28.3x 19.9xmedian 28.3x 95.6xmedian 28.3x
P/S now vs peer median 2.1xmedian 2.8x 4.1xmedian 2.8x 10.9xmedian 2.8x
EV/EBITDA now vs peer median 11.3xmedian 17.3x 13.2xmedian 17.3x 47.7xmedian 17.3x
P/FCF now vs peer median 7.4xmedian 15.8x 10.2xmedian 15.8x 35.0xmedian 15.8x
P/B now vs peer median 36.5xmedian 3.2x 4.6xmedian 3.2x 12.8xmedian 3.2x
PEG now vs peer median 0.19median 0.85 0.79median 0.85 18.40median 0.85

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsBLKBINTUNOW
Revenue $1.15B $21.45B $14.73B
Gross profit $684.50M $17.37B $11.02B
Operating income $227.18M $5.88B $1.68B
Net income $150.68M $4.57B $1.67B
Free cash flow $329.16M $8.66B $4.58B
R&D $142.75M $3.38B $3.26B
EPS (diluted) $3.36 $16.48 $1.61
Cash & equivalents $34.39M $4.71B $2.50B
Total debt $1.15B $7.67B $7.52B
Shares (diluted) 44.88M 277.00M 1.03B
Enterprise value $2.30B $67.50B $138.55B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricBLKBINTUNOW
P/E 16.0x 19.9x 95.6x
P/FCF 7.4x 10.2x 35.0x
P/Operating cash flow 7.2x 10.0x 30.2x
P/S 2.1x 4.1x 10.9x
P/B 36.5x 4.6x 12.8x
P/Tangible book -92.8x 6.1x 18.3x
EV/EBITDA 11.3x 13.2x 47.7x
EV/EBIT 15.7x 15.1x 97.0x
EV/Revenue 3.1x 4.1x 11.1x
EV/FCF 10.8x 10.2x 35.6x
EV/Operating cash flow 10.5x 10.0x 30.7x
PEG (3Y EPS CAGR) 0.19 0.79 18.40

Growth

14 metrics
MetricBLKBINTUNOW
Revenue growth (1Y) 0.7% 13.9% 22.2%
Revenue CAGR (3Y) 2.4% 14.3% 22.5%
Gross profit growth (1Y) 6.4% 14.7% 16.4%
Gross profit CAGR (3Y) 6.4% 15.1% 20.5%
Operating income growth (1Y) 191.2% 19.5% 4.9%
Operating income CAGR (3Y) 108.4% 23.3% 49.1%
Net income growth (1Y) 150.7% 18.0% 0.5%
Net income CAGR (3Y) 75.6% 24.2% 5.5%
EPS growth (1Y) 154.5% 20.6% 1.7%
EPS CAGR (3Y) 82.5% 25.1% 5.2%
Operating cash flow growth (1Y) 38.2% 42.4% 13.0%
Operating cash flow CAGR (3Y) 19.9% 20.5% 22.2%
Free cash flow growth (1Y) 35.3% 41.5% 19.0%
Free cash flow CAGR (3Y) 20.2% 21.4% 25.7%

Profitability

14 metrics
MetricBLKBINTUNOW
Gross margin 59.6% 81.0% 74.8%
EBITDA margin 27.3% 31.4% 23.2%
Operating margin 19.8% 27.4% 11.4%
Pretax margin 14.9% 28.1% 15.9%
Net margin 13.1% 21.3% 11.3%
FCF margin 28.7% 40.4% 31.1%
Operating cash flow margin 29.6% 41.2% 36.0%
Return on equity 296.7% 23.0% 13.8%
Return on assets 6.4% 12.0% 6.0%
Return on invested capital 16.4% 16.7% –
Return on capital employed 22.7% 21.1% 10.6%
Asset turnover 0.5x 0.6x 0.5x
Cash conversion (OCF / net income) 2.3x 1.9x 3.2x
Stock comp / revenue 7.8% 9.6% 12.3%

Financial Health

11 metrics
MetricBLKBINTUNOW
Debt / assets 44.3% 20.8% 23.7%
Debt / equity 17.2x 0.4x 0.6x
Net debt / EBITDA 3.6x 0.1x 0.8x
Debt / FCF 3.5x 0.9x 1.6x
Liabilities / assets 97.4% 48.4% 60.5%
Equity / assets 2.6% 51.6% 39.5%
Interest coverage 3.4x 23.0x –
Current ratio 0.8x 1.5x 0.7x
Quick ratio 0.1x 0.8x 0.6x
Cash ratio 0.0x 0.7x 0.4x
Altman Z-score 1.25 4.98 5.78

Shareholder Returns

7 metrics
MetricBLKBINTUNOW
Dividend yield – 1.5% –
Net buyback yield 9.2% 5.9% 2.0%
Shareholder yield 9.2% 7.5% 2.0%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusBLKBINTUNOW
Forward P/E 10.9xFY2026 15.2xFY2027 40.2xFY2026
EPS, next fiscal year $4.94FY2026 $21.63FY2027 $3.85FY2026
EPS growth, next FY +11.0%FY2026 +28.4%FY2027 +9.7%FY2026
EPS growth, the year after +15.4% +14.7% +27.0%
Revenue, next fiscal year $1.14BFY2026 $24.07BFY2027 $15.25BFY2026
Revenue growth, next FY +1.2%FY2026 +12.2%FY2027 +14.8%FY2026
Revenue growth, the year after +0.2% +9.3% +17.7%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersBLKBINTUNOW
Held by institutions 100.0% 91.0% 81.6%
Institutions holding 281 1,748 2,224
Change in shares held, QoQ +9.3% +7.2% -2.1%
Institutions buying 174 802 1,285
Institutions selling 76 792 779
Buyers to sellers 2.29 1.01 1.65

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

BLKBINTUNOW
BLKB 1.00 0.61 0.58
INTU 0.61 1.00 0.68
NOW 0.58 0.68 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, BLKB, INTU and NOW?

ServiceNow (NOW) is the largest by market capitalisation: Blackbaud (BLKB) $2.44B, Intuit (INTU) $88.15B, ServiceNow (NOW) $160.09B.

Which stock is cheaper, BLKB, INTU and NOW?

Blackbaud (BLKB) trades on the lowest price-to-earnings ratio (Blackbaud (BLKB) 16.0x, Intuit (INTU) 19.9x, ServiceNow (NOW) 95.6x). On next year's consensus earnings, Blackbaud (BLKB) is cheapest (Blackbaud (BLKB) 10.9x, Intuit (INTU) 15.2x, ServiceNow (NOW) 40.2x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

ServiceNow (NOW) grew revenue fastest over the trailing twelve months: Blackbaud (BLKB) +0.7%, Intuit (INTU) +13.9%, ServiceNow (NOW) +22.2%.

Which company is more profitable?

Intuit (INTU) has the highest net margin (Blackbaud (BLKB) 13.1%, Intuit (INTU) 21.3%, ServiceNow (NOW) 11.3%). On return on invested capital, Intuit (INTU) leads (Blackbaud (BLKB) 16.4%, Intuit (INTU) 16.7%).

Which stock has performed better?

Over the past year Blackbaud (BLKB) returned the most: Blackbaud (BLKB) -16.7%, Intuit (INTU) -51.9%, ServiceNow (NOW) -18.2%. Over five years, ServiceNow (NOW) compounded fastest (Blackbaud (BLKB) -5.5%/yr, Intuit (INTU) -11.8%/yr, ServiceNow (NOW) +2.4%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Blackbaud (BLKB) 0.00%, Intuit (INTU) 1.52%. Blackbaud (BLKB) and ServiceNow (NOW) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Blackbaud (BLKB) has been the steadiest (Blackbaud (BLKB) 49.3%, Intuit (INTU) 52.5%, ServiceNow (NOW) 58.7%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, BLKB, INTU and NOW?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Blackbaud (BLKB) leads on 4. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.