BILI vs DJT vs RUM Stock Comparison

Bilibili, Trump Media & Technology and Rum Prices as of Oct 29, 2026 Peers: Industry group
BILI Bilibili Inc.
$12.87 -13.3% 1M -59.8% 1Y
Market cap
$10.62B
P/E
48.5x
Revenue (TTM)
$4.49B
Div. yield
–
Social Media Technology
5 wins
RUM RUM Group Inc.
$5.60 -27.5% 1M -17.8% 1Y
Market cap
$1.47B
P/E
–
Revenue (TTM)
$117.28M
Div. yield
–
Social Media Technology
3 wins

Head to Head

9 decided of 12

Bilibili leads on 5 of the 12 questions below (Bilibili 5, Rum 3, Trump Media & Technology 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionBILIDJTRUMLeader
Larger companyMarket capitalisation $10.62B $1.51B $1.47B BILI
Cheaper on earningsLower P/E, profitable companies only 48.5x -1.2x -9.3x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS 13.0x — — –
Faster revenue growthRevenue growth, trailing twelve months +10.2% +21.6% +12.7% DJT
More profitableNet margin, trailing twelve months 4.9% -28,860.4% -135.0% BILI
Better return on capitalReturn on invested capital 4.9% -45.0% — BILI
Less leveragedLower net debt / EBITDA — -0.3x -1.2x RUM
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -59.8% -63.8% -17.8% RUM
Better 5-year returnAnnualised price return, 5 years -29.4%/yr -38.9%/yr -10.5%/yr RUM
Less volatileAnnualised volatility, 1 year 46.3% 69.8% 77.5% BILI
Higher overall scoreMean of the five percentile scores vs peers 54/100 23/100 33/100 BILI

Percentile Scorecard

BILIDJTRUM

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisBILIDJTRUM
Valuation 30 #117 of 166 14 #143 of 166 19 #134 of 166
Growth 88 #20 of 153 23 #118 of 153 37 #97 of 153
Profitability 54 #71 of 153 13 #134 of 153 9 #140 of 153
Financial Health 45 #99 of 179 20 #143 of 179 66 #61 of 179
Shareholder Returns – 47 #49 of 91 –
Overall 54 23 33
  • BILI ranked among 185 companies in Internet Platforms
  • DJT ranked among 185 companies in Internet Platforms
  • RUM ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodBILIDJTRUMSPY
1 month -13.3%-36.5%-27.5% +0.7%
3 months -31.2%-44.3%-5.1% +3.7%
6 months -41.6%-36.8%-25.6% +7.1%
Year to date -47.7%-56.3%-11.4% +12.8%
1 year -59.8%-63.8%-17.8% +11.9%
3 years -7.3%-61.8%+16.2% +85.2%
3 years, per year -2.5%-27.5%+5.1% +22.8%
5 years -82.4%-91.5%-42.5% +67.6%
5 years, per year -29.4%-38.9%-10.5% +10.9%

Risk

MeasureBILIDJTRUMSPY
Volatility, 1Y 46.3%69.8%77.5% 12.7%
Downside volatility, 1Y 47.4%66.4%71.5% 12.6%
Beta vs S&P 500, 1Y 1.482.223.23 1.00
Return / volatility, 1Y -1.29-0.91-0.23 0.94
Max drawdown, 5Y -90.0%-94.1%-79.8% -25.4%
From 52-week high -64.2%-64.1%-45.3% -1.2%
52-week high $35.92$16.09$10.23 $779.14
52-week low $12.87$5.78$4.67 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleBILIDJTRUM
P/E now vs peer median 49.3xmedian 16.7x -1.2xmedian 16.7x -10.0xmedian 16.7x
P/S now vs peer median 2.4xmedian 1.4x 355.5xmedian 1.4x 23.7xmedian 1.4x
EV/EBITDA now vs peer median —median 12.7x -2.0xmedian 12.7x -22.0xmedian 12.7x
P/FCF now vs peer median —median 10.5x 189.3xmedian 10.5x —median 10.5x
P/B now vs peer median 4.6xmedian 1.7x 1.6xmedian 1.7x 1.9xmedian 1.7x
PEG now vs peer median 1.59median 0.39 0.02median 0.39 0.44median 0.39

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsBILIDJTRUM
Revenue $4.49B $4.52M $117.28M
Gross profit $1.66B $1.52M –
Operating income $199.33M -$946.99M -$161.05M
Net income $232.09M -$1.30B -$160.12M
Free cash flow – $8.49M –
R&D $537.35M $33.78M $20.75M
EPS (diluted) $0.25 $-4.70 $-0.56
Cash & equivalents $760.10M $215.46M $203.27M
Total debt $2.12B $970.32M $359.43M
Shares (diluted) 888.05M 277.28M 283.92M
Enterprise value $1.09B -$1.21B $480.19M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricBILIDJTRUM
P/E 49.3x -1.2x -10.0x
P/FCF – 189.3x –
P/Operating cash flow – 188.6x –
P/S 2.4x 355.5x 23.7x
P/B 4.6x 1.6x 1.9x
P/Tangible book 5.6x 1.6x 2.2x
EV/EBITDA – -2.0x -22.0x
EV/EBIT 54.0x -2.0x -18.2x
EV/Revenue 2.4x 416.2x 25.0x
EV/FCF – 221.6x –
EV/Operating cash flow – 220.9x –
PEG (3Y EPS CAGR) 1.59 0.02 0.44

Growth

14 metrics
MetricBILIDJTRUM
Revenue growth (1Y) 10.2% 21.6% 12.7%
Revenue CAGR (3Y) 11.9% – 16.8%
Gross profit growth (1Y) 13.6% -40.2% –
Gross profit CAGR (3Y) 35.6% – –
Operating income growth (1Y) 341.5% -522.7% -34.1%
Operating income CAGR (3Y) 30.1% -193.3% -23.7%
Net income growth (1Y) 733.2% -1,101% 46.8%
Net income CAGR (3Y) 32.0% -247.3% -38.0%
EPS growth (1Y) 239.4% -941.6% 51.8%
EPS CAGR (3Y) 31.1% -77.8% -22.6%
Operating cash flow growth (1Y) – 122.6% –
Operating cash flow CAGR (3Y) – 31.6% –
Free cash flow growth (1Y) – 120.6% –
Free cash flow CAGR (3Y) – 31.6% –

Profitability

14 metrics
MetricBILIDJTRUM
Gross margin 37.0% 33.7% –
EBITDA margin – -20,789% -113.8%
Operating margin 4.4% -20,956% -137.3%
Pretax margin 4.9% -28,859% -136.3%
Net margin 4.9% -28,860% -135.0%
FCF margin – 187.8% –
Operating cash flow margin – 188.4% –
Return on equity 10.1% -114.7% -18.8%
Return on assets 3.8% -61.3% -13.0%
Return on invested capital 4.9% -45.0% –
Return on capital employed 6.7% -83.5% -15.6%
Asset turnover 0.7x 0.0x 0.1x
Cash conversion (OCF / net income) – 0.0x –
Stock comp / revenue – 962.7% 19.5%

Financial Health

11 metrics
MetricBILIDJTRUM
Debt / assets 33.9% 48.1% 16.9%
Debt / equity 0.9x 0.9x 0.3x
Net debt / EBITDA – -0.3x -1.2x
Debt / FCF – 114.3x –
Liabilities / assets 62.5% 49.3% 32.9%
Equity / assets 37.5% 50.7% 67.1%
Interest coverage 8.8x -20.5x –
Current ratio 1.3x 1.0x 2.1x
Quick ratio 0.8x 0.7x 1.3x
Cash ratio 0.7x 0.7x 1.0x
Altman Z-score – -3.59 1.87

Shareholder Returns

7 metrics
MetricBILIDJTRUM
Dividend yield – – –
Net buyback yield – 2.8% –
Shareholder yield – 2.8% –
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusBILIDJTRUM
Forward P/E 13.0xFY2026 – –
EPS, next fiscal year $0.99FY2026 – $-0.50FY2026
EPS growth, next FY +17.9%FY2026 – –
EPS growth, the year after +35.4% – –
Revenue, next fiscal year $5.23BFY2026 – $255.37MFY2026
Revenue growth, next FY +20.6%FY2026 – +153.8%FY2026
Revenue growth, the year after -0.8% – +160.9%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersBILIDJTRUM
Held by institutions 3.2% 23.0% 11.3%
Institutions holding 155 325 225
Change in shares held, QoQ +2.0% +11.5% +8.7%
Institutions buying 92 144 129
Institutions selling 44 72 40
Buyers to sellers 2.09 2.00 3.23

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

BILIDJTRUM
BILI 1.00 0.28 0.22
DJT 0.28 1.00 0.40
RUM 0.22 0.40 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, BILI, DJT and RUM?

Bilibili (BILI) is the largest by market capitalisation: Bilibili (BILI) $10.62B, Trump Media & Technology (DJT) $1.51B, Rum (RUM) $1.47B.

Which company is growing faster?

Trump Media & Technology (DJT) grew revenue fastest over the trailing twelve months: Bilibili (BILI) +10.2%, Trump Media & Technology (DJT) +21.6%, Rum (RUM) +12.7%.

Which company is more profitable?

Bilibili (BILI) has the highest net margin (Bilibili (BILI) 4.9%, Trump Media & Technology (DJT) -28,860.4%, Rum (RUM) -135.0%). On return on invested capital, Bilibili (BILI) leads (Bilibili (BILI) 4.9%, Trump Media & Technology (DJT) -45.0%).

Which stock has performed better?

Over the past year Rum (RUM) returned the most: Bilibili (BILI) -59.8%, Trump Media & Technology (DJT) -63.8%, Rum (RUM) -17.8%. Over five years, Rum (RUM) compounded fastest (Bilibili (BILI) -29.4%/yr, Trump Media & Technology (DJT) -38.9%/yr, Rum (RUM) -10.5%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Bilibili (BILI) has been the steadiest (Bilibili (BILI) 46.3%, Trump Media & Technology (DJT) 69.8%, Rum (RUM) 77.5%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, BILI, DJT and RUM?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Bilibili (BILI) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.