BBW vs ULTA vs GOLD Stock Comparison

Build-A-Bear Workshop, Ulta Beauty and Gold.com Prices as of Oct 26, 2026 Peers: Industry group
BBW Build-A-Bear Workshop Inc
$23.80 -7.6% 1M -57.1% 1Y
Market cap
$304.92M
P/E
5.9x
Revenue (TTM)
$517.75M
Div. yield
0.04%
Specialty Retail Consumer Discretionary
3 wins
ULTA Ulta Beauty, Inc.
$625.33 +14.7% 1M +20.8% 1Y
Market cap
$26.92B
P/E
22.2x
Revenue (TTM)
$12.96B
Div. yield
–
Specialty Retail Consumer Discretionary
4 wins
GOLD Gold.com, Inc.
$38.65 -12.0% 1M +37.9% 1Y
Market cap
$1.04B
P/E
12.7x
Revenue (TTM)
$25.51B
Div. yield
–
Specialty Retail Consumer Discretionary
4 wins

Head to Head

11 decided of 12

Ulta Beauty leads on 4 of the 12 questions below (Ulta Beauty 4, Gold.com 4, Build-A-Bear Workshop 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionBBWULTAGOLDLeader
Larger companyMarket capitalisation $304.92M $26.92B $1.04B ULTA
Cheaper on earningsLower P/E, profitable companies only 5.9x 22.2x 12.7x BBW
Cheaper on forward earningsLower price / next fiscal year consensus EPS 7.3x 22.3x 11.6x BBW
Faster revenue growthRevenue growth, trailing twelve months -0.9% +11.2% +132.4% GOLD
More profitableNet margin, trailing twelve months 10.0% 9.3% 0.3% BBW
Better return on capitalReturn on invested capital — 42.9% 14.7% ULTA
Less leveragedLower net debt / EBITDA — 0.1x -2.6x GOLD
Higher dividend yieldTrailing dividend yield 0.04% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -57.1% +20.8% +37.9% GOLD
Better 5-year returnAnnualised price return, 5 years +9.5%/yr +11.1%/yr +1.6%/yr ULTA
Less volatileAnnualised volatility, 1 year 57.7% 35.7% 52.6% ULTA
Higher overall scoreMean of the five percentile scores vs peers 65/100 66/100 71/100 GOLD

Percentile Scorecard

BBWULTAGOLD

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisBBWULTAGOLD
Valuation 85 #17 of 104 19 #84 of 104 95 #6 of 104
Growth 18 #81 of 99 58 #42 of 99 99 #2 of 99
Profitability 88 #13 of 99 98 #3 of 99 64 #36 of 99
Financial Health 71 #34 of 113 67 #38 of 113 69 #36 of 113
Shareholder Returns 64 #27 of 73 89 #9 of 73 26 #54 of 73
Overall 65 66 71
  • BBW ranked among 115 companies in Retail
  • ULTA ranked among 115 companies in Retail
  • GOLD ranked among 115 companies in Retail

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodBBWULTAGOLDSPY
1 month -7.6%+14.7%-12.0% -0.8%
3 months -30.3%+30.1%-6.1% +3.5%
6 months -38.2%+15.9%-18.1% +7.0%
Year to date -61.2%+3.4%+13.5% +12.2%
1 year -57.1%+20.8%+37.9% +13.0%
3 years -2.5%+64.6%+39.3% +86.3%
3 years, per year -0.9%+18.1%+11.7% +23.1%
5 years +57.1%+69.1%+8.0% +68.6%
5 years, per year +9.5%+11.1%+1.6% +11.0%
10 years +123.5%+154.3%+408.9% +258.0%
10 years, per year +8.4%+9.8%+17.7% +13.6%

Risk

MeasureBBWULTAGOLDSPY
Volatility, 1Y 57.7%35.7%52.6% 12.7%
Downside volatility, 1Y 68.4%36.0%47.8% 12.7%
Beta vs S&P 500, 1Y 0.880.521.58 1.00
Return / volatility, 1Y -0.990.580.72 1.02
Max drawdown, 5Y -69.2%-44.6%-57.9% -25.4%
From 52-week high -66.5%-11.5%-39.7% -1.8%
52-week high $71.03$706.82$64.14 $779.14
52-week low $23.37$450.75$24.73 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleBBWULTAGOLD
P/E now vs peer median 5.7xmedian 16.7x 22.2xmedian 16.7x 12.4xmedian 16.7x
P/S now vs peer median 0.6xmedian 0.5x 2.1xmedian 0.5x 0.0xmedian 0.5x
EV/EBITDA now vs peer median 3.4xmedian 9.0x 13.9xmedian 9.0x 2.5xmedian 9.0x
P/FCF now vs peer median 12.1xmedian 16.5x 23.3xmedian 16.5x 0.9xmedian 16.5x
P/B now vs peer median 1.9xmedian 1.7x 10.1xmedian 1.7x 1.2xmedian 1.7x
PEG now vs peer median 1.00median 0.72 6.30median 0.72 -0.57median 0.72

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsBBWULTAGOLD
Revenue $517.75M $12.96B $25.51B
Gross profit $293.49M $5.09B $453.14M
Operating income $66.71M $1.61B $177.56M
Net income $51.58M $1.21B $88.62M
Free cash flow $24.54M $1.15B $1.21B
EPS (diluted) $4.15 $28.10 $3.02
Cash & equivalents $14.00M $158.45M $577.98M
Total debt – $339.58M $4.21M
Shares (diluted) 12.43M 43.06M 27.26M
Enterprise value $210.18M $25.79B $80.84M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricBBWULTAGOLD
P/E 5.7x 22.2x 12.4x
P/FCF 12.1x 23.3x 0.9x
P/Operating cash flow 5.0x 17.1x 0.9x
P/S 0.6x 2.1x 0.0x
P/B 1.9x 10.1x 1.2x
P/Tangible book 1.9x 11.0x 1.4x
EV/EBITDA 3.4x 13.9x 2.5x
EV/EBIT 4.2x 16.7x 3.1x
EV/Revenue 0.5x 2.1x 0.0x
EV/FCF 11.5x 23.4x 0.5x
EV/Operating cash flow 4.8x 17.2x 0.5x
PEG (3Y EPS CAGR) 1.00 6.30 -0.57

Growth

14 metrics
MetricBBWULTAGOLD
Revenue growth (1Y) -0.9% 11.2% 132.4%
Revenue CAGR (3Y) 2.6% 6.5% 40.1%
Gross profit growth (1Y) -0.3% 12.1% 114.8%
Gross profit CAGR (3Y) 4.4% 6.4% 15.4%
Operating income growth (1Y) -10.9% 2.1% 147.6%
Operating income CAGR (3Y) 0.5% -0.6% -5.3%
Net income growth (1Y) -12.9% 0.7% 459.3%
Net income CAGR (3Y) 0.4% -1.4% -17.3%
EPS growth (1Y) -8.0% 5.5% 326.2%
EPS CAGR (3Y) 5.7% 3.5% -21.9%
Operating cash flow growth (1Y) -11.3% 20.9% 702.6%
Operating cash flow CAGR (3Y) -6.5% 4.6% 248.5%
Free cash flow growth (1Y) -47.5% 20.7% 754.2%
Free cash flow CAGR (3Y) -24.4% 5.7% 231.6%

Profitability

14 metrics
MetricBBWULTAGOLD
Gross margin 56.7% 39.3% 1.8%
EBITDA margin 15.9% 14.9% 0.8%
Operating margin 12.9% 12.5% 0.7%
Pretax margin 13.1% 12.4% 0.4%
Net margin 10.0% 9.3% 0.3%
FCF margin 4.7% 8.9% 4.7%
Operating cash flow margin 11.4% 12.1% 4.8%
Return on equity 32.4% 46.6% 9.6%
Return on assets 15.0% 17.6% 2.1%
Return on invested capital – 42.9% 14.7%
Return on capital employed 24.9% 34.7% 17.6%
Asset turnover 1.5x 1.9x 6.1x
Cash conversion (OCF / net income) 1.1x 1.3x 13.8x
Stock comp / revenue 0.6% 0.3% 0.0%

Financial Health

11 metrics
MetricBBWULTAGOLD
Debt / assets – 4.9% 0.1%
Debt / equity – 0.1x 0.0x
Net debt / EBITDA – 0.1x -2.6x
Debt / FCF – 0.3x 0.0x
Liabilities / assets 52.4% 62.0% 77.3%
Equity / assets 47.6% 38.0% 22.7%
Interest coverage – – 5.3x
Current ratio 1.6x 1.3x 1.1x
Quick ratio 0.4x 0.2x 0.2x
Cash ratio 0.2x 0.1x 0.2x
Altman Z-score 3.86 6.79 6.83

Shareholder Returns

7 metrics
MetricBBWULTAGOLD
Dividend yield 3.8% – 4.1%
Net buyback yield 12.7% 4.5% -12.8%
Shareholder yield 16.5% 4.5% -8.6%
Payout ratio (earnings) 22.2% – –
Payout ratio (FCF) 46.7% – –
Dividend growth (1Y) 2.3% – –
Dividend CAGR (3Y) -19.6% – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusBBWULTAGOLD
Forward P/E 7.3xFY2026 22.3xFY2026 11.6xFY2027
EPS, next fiscal year $3.25FY2026 $27.98FY2026 $3.33FY2027
EPS growth, next FY -18.5%FY2026 +9.1%FY2026 +10.3%FY2027
EPS growth, the year after +8.6% +20.3% +29.1%
Revenue, next fiscal year $533.87MFY2026 $13.00BFY2026 $20.58BFY2027
Revenue growth, next FY +0.8%FY2026 +4.9%FY2026 -19.3%FY2027
Revenue growth, the year after -6.5% +13.0% -12.2%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersBBWULTAGOLD
Held by institutions 100.0% 97.9% 59.4%
Institutions holding 175 1,016 222
Change in shares held, QoQ -0.1% +0.5% +4.0%
Institutions buying 91 434 131
Institutions selling 45 433 62
Buyers to sellers 2.02 1.00 2.11

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

BBWULTAGOLD
BBW 1.00 0.27 0.19
ULTA 0.27 1.00 0.14
GOLD 0.19 0.14 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, BBW, ULTA and GOLD?

Ulta Beauty (ULTA) is the largest by market capitalisation: Build-A-Bear Workshop (BBW) $304.92M, Ulta Beauty (ULTA) $26.92B, Gold.com (GOLD) $1.04B.

Which stock is cheaper, BBW, ULTA and GOLD?

Build-A-Bear Workshop (BBW) trades on the lowest price-to-earnings ratio (Build-A-Bear Workshop (BBW) 5.9x, Ulta Beauty (ULTA) 22.2x, Gold.com (GOLD) 12.7x). On next year's consensus earnings, Build-A-Bear Workshop (BBW) is cheapest (Build-A-Bear Workshop (BBW) 7.3x, Ulta Beauty (ULTA) 22.3x, Gold.com (GOLD) 11.6x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Gold.com (GOLD) grew revenue fastest over the trailing twelve months: Build-A-Bear Workshop (BBW) -0.9%, Ulta Beauty (ULTA) +11.2%, Gold.com (GOLD) +132.4%.

Which company is more profitable?

Build-A-Bear Workshop (BBW) has the highest net margin (Build-A-Bear Workshop (BBW) 10.0%, Ulta Beauty (ULTA) 9.3%, Gold.com (GOLD) 0.3%). On return on invested capital, Ulta Beauty (ULTA) leads (Ulta Beauty (ULTA) 42.9%, Gold.com (GOLD) 14.7%).

Which stock has performed better?

Over the past year Gold.com (GOLD) returned the most: Build-A-Bear Workshop (BBW) -57.1%, Ulta Beauty (ULTA) +20.8%, Gold.com (GOLD) +37.9%. Over five years, Ulta Beauty (ULTA) compounded fastest (Build-A-Bear Workshop (BBW) +9.5%/yr, Ulta Beauty (ULTA) +11.1%/yr, Gold.com (GOLD) +1.6%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Build-A-Bear Workshop (BBW) 0.04%, Ulta Beauty (ULTA) 0.00%, Gold.com (GOLD) 0.00%. Ulta Beauty (ULTA) and Gold.com (GOLD) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Ulta Beauty (ULTA) has been the steadiest (Build-A-Bear Workshop (BBW) 57.7%, Ulta Beauty (ULTA) 35.7%, Gold.com (GOLD) 52.6%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, BBW, ULTA and GOLD?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Ulta Beauty (ULTA) leads on 4. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.