ATHM vs CRM vs SMWB Stock Comparison

Autohome, Salesforce and Similarweb Prices as of Oct 27, 2026 Peers: Industry group
ATHM Autohome Inc.
$20.30 -4.7% 1M -23.3% 1Y
Market cap
$2.35B
P/E
17.8x
Revenue (TTM)
$787.39M
Div. yield
9.16%
Digital Marketplaces Technology
3 wins
CRM Salesforce, Inc.
$240.90 +2.9% 1M -5.7% 1Y
Market cap
$198.26B
P/E
20.4x
Revenue (TTM)
$43.94B
Div. yield
0.72%
CRM and Sales Software Technology
6 wins
SMWB Similarweb Ltd.
$9.01 +18.1% 1M -0.7% 1Y
Market cap
$783.53M
P/E
–
Revenue (TTM)
$295.61M
Div. yield
–
Analytics and BI Technology
1 win

Head to Head

10 decided of 12

Salesforce leads on 6 of the 12 questions below (Salesforce 6, Autohome 3, Similarweb 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionATHMCRMSMWBLeader
Larger companyMarket capitalisation $2.35B $198.26B $783.53M CRM
Cheaper on earningsLower P/E, profitable companies only 17.8x 20.4x -35.1x ATHM
Cheaper on forward earningsLower price / next fiscal year consensus EPS 19.2x 13.6x 41.0x CRM
Faster revenue growthRevenue growth, trailing twelve months -16.5% +11.2% +10.2% CRM
More profitableNet margin, trailing twelve months 17.0% 22.0% -7.4% CRM
Better return on capitalReturn on invested capital — 9.0% — –
Less leveragedLower net debt / EBITDA — 1.9x — –
Higher dividend yieldTrailing dividend yield 9.16% 0.72% — ATHM
Better 1-year returnPrice return, last 12 months -23.3% -5.7% -0.7% SMWB
Better 5-year returnAnnualised price return, 5 years -12.7%/yr -4.2%/yr -14.2%/yr CRM
Less volatileAnnualised volatility, 1 year 32.3% 46.8% 81.1% ATHM
Higher overall scoreMean of the five percentile scores vs peers 61/100 69/100 36/100 CRM

Percentile Scorecard

ATHMCRMSMWB

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisATHMCRMSMWB
Valuation 72 #47 of 167 76 #25 of 101 30 #71 of 101
Growth 5 #145 of 153 71 #29 of 97 63 #37 of 97
Profitability 59 #63 of 153 88 #12 of 94 42 #55 of 94
Financial Health 92 #16 of 179 42 #63 of 108 22 #84 of 108
Shareholder Returns 76 #23 of 94 70 #20 of 64 22 #50 of 64
Overall 61 69 36
  • ATHM ranked among 185 companies in Internet Platforms
  • CRM ranked among 114 companies in Business Applications
  • SMWB ranked among 114 companies in Business Applications

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodATHMCRMSMWBSPY
1 month -4.7%+2.9%+18.1% -0.2%
3 months -11.8%+32.7%+25.5% +3.9%
6 months +11.2%+32.9%+233.7% +8.2%
Year to date -8.8%-9.1%+20.3% +12.9%
1 year -23.3%-5.7%-0.7% +12.3%
3 years -24.3%+22.6%+77.0% +87.4%
3 years, per year -8.9%+7.0%+21.0% +23.3%
5 years -49.4%-19.3%-53.6% +67.9%
5 years, per year -12.7%-4.2%-14.2% +10.9%
10 years -16.6%+222.3%— +261.1%
10 years, per year -1.8%+12.4%— +13.7%

Risk

MeasureATHMCRMSMWBSPY
Volatility, 1Y 32.3%46.8%81.1% 12.7%
Downside volatility, 1Y 30.9%41.6%89.3% 12.7%
Beta vs S&P 500, 1Y 0.850.391.79 1.00
Return / volatility, 1Y -0.72-0.12-0.01 0.97
Max drawdown, 5Y -59.7%-59.2%-88.4% -25.4%
From 52-week high -23.3%-9.5%-2.8% -1.2%
52-week high $26.46$266.23$9.27 $779.14
52-week low $16.38$150.12$2.33 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleATHMCRMSMWB
P/E now vs peer median 17.8xmedian 17.3x 20.4xmedian 28.3x -35.1xmedian 28.3x
P/S now vs peer median 3.0xmedian 1.4x 4.5xmedian 2.8x 2.7xmedian 2.8x
EV/EBITDA now vs peer median —median 14.2x 15.1xmedian 17.3x -308.7xmedian 17.3x
P/FCF now vs peer median —median 11.5x 13.1xmedian 15.8x 50.7xmedian 15.8x
P/B now vs peer median 0.7xmedian 1.8x 5.2xmedian 3.2x 34.4xmedian 3.2x
PEG now vs peer median -0.88median 0.40 0.22median 0.85 -1.16median 0.85

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsATHMCRMSMWB
Revenue $787.39M $43.94B $295.61M
Gross profit $573.40M $33.96B $235.99M
Operating income $48.02M $8.74B -$11.06M
Net income $129.13M $9.66B -$21.78M
Free cash flow – $15.15B $15.44M
R&D $148.61M $6.37B $73.83M
EPS (diluted) $1.14 $11.77 $-0.26
Cash & equivalents $367.84M $8.31B $73.90M
Total debt – $39.29B –
Shares (diluted) 118.02M 821.00M 84.82M
Enterprise value -$8.49B $154.13B $506.48M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricATHMCRMSMWB
P/E 17.8x 20.4x -35.1x
P/FCF – 13.1x 50.7x
P/Operating cash flow – 12.6x 55.3x
P/S 3.0x 4.5x 2.7x
P/B 0.7x 5.2x 34.4x
P/Tangible book 0.7x 6.2x 34.4x
EV/EBITDA – 15.1x -308.7x
EV/EBIT -6.8x 25.9x -64.1x
EV/Revenue -0.4x 5.1x 2.4x
EV/FCF – 14.9x 46.0x
EV/Operating cash flow – 14.4x 50.1x
PEG (3Y EPS CAGR) -0.88 0.22 -1.16

Growth

14 metrics
MetricATHMCRMSMWB
Revenue growth (1Y) -16.5% 11.2% 10.2%
Revenue CAGR (3Y) -8.0% 9.9% 12.5%
Gross profit growth (1Y) -19.5% 10.7% 12.1%
Gross profit CAGR (3Y) -11.0% 11.3% 14.6%
Operating income growth (1Y) -59.0% 9.4% 50.2%
Operating income CAGR (3Y) -36.4% 47.8% 42.5%
Net income growth (1Y) -37.6% 45.0% 25.1%
Net income CAGR (3Y) -23.3% 82.9% 27.5%
EPS growth (1Y) -32.5% 69.9% 28.7%
EPS CAGR (3Y) -20.1% 94.5% 30.2%
Operating cash flow growth (1Y) – 19.6% -30.9%
Operating cash flow CAGR (3Y) – 23.3% 33.8%
Free cash flow growth (1Y) – 21.3% -29.0%
Free cash flow CAGR (3Y) – 26.1% 33.7%

Profitability

14 metrics
MetricATHMCRMSMWB
Gross margin 72.8% 77.3% 79.8%
EBITDA margin – 34.0% -0.8%
Operating margin 6.1% 19.9% -3.7%
Pretax margin 17.9% 28.2% -5.9%
Net margin 17.0% 22.0% -7.4%
FCF margin – 34.5% 5.2%
Operating cash flow margin – 35.8% 4.8%
Return on equity 3.9% 26.7% -108.3%
Return on assets 3.3% 8.9% -8.8%
Return on invested capital – 9.0% –
Return on capital employed 1.4% 10.7% -19.5%
Asset turnover 0.2x 0.4x 1.1x
Cash conversion (OCF / net income) – 1.6x -0.7x
Stock comp / revenue – 8.3% 6.2%

Financial Health

11 metrics
MetricATHMCRMSMWB
Debt / assets – 35.8% –
Debt / equity – 1.0x –
Net debt / EBITDA – 1.9x –
Debt / FCF – 2.6x –
Liabilities / assets 17.8% 65.0% 91.9%
Equity / assets 82.2% 35.0% 8.1%
Interest coverage – 9.4x –
Current ratio 6.8x 0.8x 0.8x
Quick ratio 6.5x 0.7x 0.6x
Cash ratio 6.0x 0.4x 0.3x
Altman Z-score – 2.63 0.49

Shareholder Returns

7 metrics
MetricATHMCRMSMWB
Dividend yield 9.2% 0.7% –
Net buyback yield – 17.3% -0.3%
Shareholder yield 9.2% 18.0% -0.3%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusATHMCRMSMWB
Forward P/E 19.2xFY2026 13.6xFY2026 41.0xFY2026
EPS, next fiscal year $1.06FY2026 $17.65FY2026 $0.22FY2026
EPS growth, next FY -36.9%FY2026 +41.0%FY2026 +266.7%FY2026
EPS growth, the year after +9.4% -5.3% +36.4%
Revenue, next fiscal year $770.59MFY2026 $43.89BFY2026 $332.14MFY2026
Revenue growth, next FY -16.5%FY2026 +5.7%FY2026 +17.5%FY2026
Revenue growth, the year after -0.9% +11.7% +0.8%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersATHMCRMSMWB
Held by institutions 42.5% 80.7% 45.9%
Institutions holding 127 2,471 68
Change in shares held, QoQ +1.6% -4.8% -7.8%
Institutions buying 64 1,003 36
Institutions selling 44 1,270 18
Buyers to sellers 1.45 0.79 2.00

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

ATHMCRMSMWB
ATHM 1.00 0.10 0.18
CRM 0.10 1.00 0.27
SMWB 0.18 0.27 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, ATHM, CRM and SMWB?

Salesforce (CRM) is the largest by market capitalisation: Autohome (ATHM) $2.35B, Salesforce (CRM) $198.26B, Similarweb (SMWB) $783.53M.

Which stock is cheaper, ATHM, CRM and SMWB?

Autohome (ATHM) trades on the lowest price-to-earnings ratio (Autohome (ATHM) 17.8x, Salesforce (CRM) 20.4x, Similarweb (SMWB) -35.1x). On next year's consensus earnings, Salesforce (CRM) is cheapest (Autohome (ATHM) 19.2x, Salesforce (CRM) 13.6x, Similarweb (SMWB) 41.0x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Salesforce (CRM) grew revenue fastest over the trailing twelve months: Autohome (ATHM) -16.5%, Salesforce (CRM) +11.2%, Similarweb (SMWB) +10.2%.

Which company is more profitable?

Salesforce (CRM) has the highest net margin (Autohome (ATHM) 17.0%, Salesforce (CRM) 22.0%, Similarweb (SMWB) -7.4%).

Which stock has performed better?

Over the past year Similarweb (SMWB) returned the most: Autohome (ATHM) -23.3%, Salesforce (CRM) -5.7%, Similarweb (SMWB) -0.7%. Over five years, Salesforce (CRM) compounded fastest (Autohome (ATHM) -12.7%/yr, Salesforce (CRM) -4.2%/yr, Similarweb (SMWB) -14.2%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Autohome (ATHM) has the highest dividend yield: Autohome (ATHM) 9.16%, Salesforce (CRM) 0.72%. Similarweb (SMWB) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Autohome (ATHM) has been the steadiest (Autohome (ATHM) 32.3%, Salesforce (CRM) 46.8%, Similarweb (SMWB) 81.1%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, ATHM, CRM and SMWB?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Salesforce (CRM) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.