ASO vs SCI vs ULTA Stock Comparison

Academy Sports & Outdoors, Service Corp International and Ulta Beauty Prices as of Oct 26, 2026 Peers: Industry group
SCI Service Corp International
$82.37 +5.8% 1M +0.9% 1Y
Market cap
$11.33B
P/E
21.1x
Revenue (TTM)
$4.37B
Div. yield
0.02%
Funeral Services Consumer Discretionary
2 wins
ULTA Ulta Beauty, Inc.
$625.33 +14.7% 1M +20.8% 1Y
Market cap
$26.87B
P/E
22.2x
Revenue (TTM)
$12.96B
Div. yield
–
Specialty Retail Consumer Discretionary
6 wins

Head to Head

11 decided of 12

Ulta Beauty leads on 6 of the 12 questions below (Ulta Beauty 6, Academy Sports & Outdoors 3, Service Corp International 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionASOSCIULTALeader
Larger companyMarket capitalisation $3.69B $11.33B $26.87B ULTA
Cheaper on earningsLower P/E, profitable companies only 9.3x 21.1x 22.2x ASO
Cheaper on forward earningsLower price / next fiscal year consensus EPS 8.3x 20.6x 22.3x ASO
Faster revenue growthRevenue growth, trailing twelve months +3.7% +2.9% +11.2% ULTA
More profitableNet margin, trailing twelve months 6.4% 12.3% 9.3% SCI
Better return on capitalReturn on invested capital 17.6% 10.7% 42.9% ULTA
Less leveragedLower net debt / EBITDA 0.3x 4.1x 0.1x ULTA
Higher dividend yieldTrailing dividend yield 0.00% 0.02% 0.00% –
Better 1-year returnPrice return, last 12 months +25.0% +0.9% +20.8% ASO
Better 5-year returnAnnualised price return, 5 years +6.9%/yr +5.4%/yr +11.1%/yr ULTA
Less volatileAnnualised volatility, 1 year 44.1% 24.7% 35.7% SCI
Higher overall scoreMean of the five percentile scores vs peers 65/100 32/100 66/100 ULTA

Percentile Scorecard

ASOSCIULTA

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisASOSCIULTA
Valuation 82 #20 of 104 16 #28 of 33 19 #84 of 104
Growth 42 #58 of 99 17 #25 of 30 58 #42 of 99
Profitability 70 #30 of 99 79 #7 of 29 98 #3 of 99
Financial Health 63 #43 of 113 3 #38 of 39 67 #38 of 113
Shareholder Returns 67 #25 of 73 46 #8 of 14 89 #9 of 73
Overall 65 32 66
  • ASO ranked among 115 companies in Retail
  • SCI ranked among 39 companies in Consumer Services
  • ULTA ranked among 115 companies in Retail

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodASOSCIULTASPY
1 month +21.3%+5.8%+14.7% -0.8%
3 months +19.5%-0.4%+30.1% +3.5%
6 months +5.5%-4.6%+15.9% +7.0%
Year to date +19.3%+5.6%+3.4% +12.2%
1 year +25.0%+0.9%+20.8% +13.0%
3 years +37.8%+53.6%+64.6% +86.3%
3 years, per year +11.3%+15.4%+18.1% +23.1%
5 years +39.6%+29.9%+69.1% +68.6%
5 years, per year +6.9%+5.4%+11.1% +11.0%
10 years —+216.7%+154.3% +258.0%
10 years, per year —+12.2%+9.8% +13.6%

Risk

MeasureASOSCIULTASPY
Volatility, 1Y 44.1%24.7%35.7% 12.7%
Downside volatility, 1Y 42.9%24.4%36.0% 12.7%
Beta vs S&P 500, 1Y 0.75-0.110.52 1.00
Return / volatility, 1Y 0.570.030.58 1.02
Max drawdown, 5Y -54.6%-28.6%-44.6% -25.4%
From 52-week high -3.5%-6.1%-11.5% -1.8%
52-week high $61.78$87.73$706.82 $779.14
52-week low $41.73$68.77$450.75 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleASOSCIULTA
P/E now vs peer median 9.4xmedian 16.7x 21.1xmedian 15.5x 22.2xmedian 16.7x
P/S now vs peer median 0.6xmedian 0.5x 2.6xmedian 1.3x 2.1xmedian 0.5x
EV/EBITDA now vs peer median 5.4xmedian 9.0x 13.3xmedian 10.1x 13.9xmedian 9.0x
P/FCF now vs peer median 11.2xmedian 16.5x 21.0xmedian 14.7x 23.3xmedian 16.5x
P/B now vs peer median 1.7xmedian 1.7x 7.3xmedian 2.0x 10.1xmedian 1.7x
PEG now vs peer median -2.72median 0.72 3.15median 0.35 6.30median 0.72

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsASOSCIULTA
Revenue $6.19B $4.37B $12.96B
Gross profit $2.22B $1.14B $5.09B
Operating income $591.56M $977.34M $1.61B
Net income $395.85M $537.74M $1.21B
Free cash flow $331.42M $535.24M $1.15B
EPS (diluted) $6.23 $3.89 $28.10
Cash & equivalents $298.21M $260.41M $158.45M
Total debt $494.16M $5.30B $339.58M
Shares (diluted) 63.55M 138.33M 43.06M
Enterprise value $2.43B $10.33B $25.74B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricASOSCIULTA
P/E 9.4x 21.1x 22.2x
P/FCF 11.2x 21.0x 23.3x
P/Operating cash flow 6.8x 10.8x 17.1x
P/S 0.6x 2.6x 2.1x
P/B 1.7x 7.3x 10.1x
P/Tangible book 2.3x 7.3x 11.0x
EV/EBITDA 5.4x 13.3x 13.9x
EV/EBIT 6.6x 16.7x 16.7x
EV/Revenue 0.6x 3.7x 2.1x
EV/FCF 11.7x 30.4x 23.4x
EV/Operating cash flow 7.1x 15.7x 17.2x
PEG (3Y EPS CAGR) -2.72 3.15 6.30

Growth

14 metrics
MetricASOSCIULTA
Revenue growth (1Y) 3.7% 2.9% 11.2%
Revenue CAGR (3Y) -0.1% 2.6% 6.5%
Gross profit growth (1Y) 9.0% 1.4% 12.1%
Gross profit CAGR (3Y) 1.4% 2.3% 6.4%
Operating income growth (1Y) 21.3% 2.8% 2.1%
Operating income CAGR (3Y) -6.4% 4.8% -0.6%
Net income growth (1Y) 6.7% 0.5% 0.7%
Net income CAGR (3Y) -9.9% 3.1% -1.4%
EPS growth (1Y) 13.7% 3.9% 5.5%
EPS CAGR (3Y) -3.4% 6.7% 3.5%
Operating cash flow growth (1Y) 15.8% 3.2% 20.9%
Operating cash flow CAGR (3Y) 0.7% 13.1% 4.6%
Free cash flow growth (1Y) 38.5% -11.4% 20.7%
Free cash flow CAGR (3Y) -3.4% 18.4% 5.7%

Profitability

14 metrics
MetricASOSCIULTA
Gross margin 35.8% 26.0% 39.3%
EBITDA margin 11.6% 28.1% 14.9%
Operating margin 9.6% 22.4% 12.5%
Pretax margin 8.2% 16.5% 12.4%
Net margin 6.4% 12.3% 9.3%
FCF margin 5.4% 12.2% 8.9%
Operating cash flow margin 8.8% 23.7% 12.1%
Return on equity 18.4% 34.4% 46.6%
Return on assets 7.2% 2.8% 17.6%
Return on invested capital 17.6% 10.7% 42.9%
Return on capital employed 13.7% 5.4% 34.7%
Asset turnover 1.1x 0.2x 1.9x
Cash conversion (OCF / net income) 1.4x 1.9x 1.3x
Stock comp / revenue 0.4% 0.4% 0.3%

Financial Health

11 metrics
MetricASOSCIULTA
Debt / assets 9.0% 27.6% 4.9%
Debt / equity 0.2x 3.4x 0.1x
Net debt / EBITDA 0.3x 4.1x 0.1x
Debt / FCF 1.5x 9.9x 0.3x
Liabilities / assets 60.5% 92.0% 62.0%
Equity / assets 39.5% 8.0% 38.0%
Interest coverage – 3.8x –
Current ratio 1.7x 0.5x 1.3x
Quick ratio 0.3x 0.4x 0.2x
Cash ratio 0.3x 0.3x 0.1x
Altman Z-score 2.82 0.78 6.79

Shareholder Returns

7 metrics
MetricASOSCIULTA
Dividend yield 1.0% 1.7% –
Net buyback yield 7.4% 3.3% 4.5%
Shareholder yield 8.3% 5.0% 4.5%
Payout ratio (earnings) – 35.1% –
Payout ratio (FCF) – 35.3% –
Dividend growth (1Y) – 6.0% –
Dividend CAGR (3Y) – 5.2% –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusASOSCIULTA
Forward P/E 8.3xFY2026 20.6xFY2026 22.3xFY2026
EPS, next fiscal year $7.18FY2026 $4.00FY2026 $27.98FY2026
EPS growth, next FY +24.2%FY2026 +3.9%FY2026 +9.1%FY2026
EPS growth, the year after -6.0% +9.7% +20.3%
Revenue, next fiscal year $6.03BFY2026 $4.72BFY2026 $13.00BFY2026
Revenue growth, next FY -0.3%FY2026 +9.4%FY2026 +4.9%FY2026
Revenue growth, the year after +3.5% +1.3% +13.0%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersASOSCIULTA
Held by institutions 100.0% 94.2% 97.9%
Institutions holding 362 552 1,016
Change in shares held, QoQ +1.9% +1.6% +0.5%
Institutions buying 179 231 434
Institutions selling 125 213 433
Buyers to sellers 1.43 1.08 1.00

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

ASOSCIULTA
ASO 1.00 0.06 0.30
SCI 0.06 1.00 0.17
ULTA 0.30 0.17 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, ASO, SCI and ULTA?

Ulta Beauty (ULTA) is the largest by market capitalisation: Academy Sports & Outdoors (ASO) $3.69B, Service Corp International (SCI) $11.33B, Ulta Beauty (ULTA) $26.87B.

Which stock is cheaper, ASO, SCI and ULTA?

Academy Sports & Outdoors (ASO) trades on the lowest price-to-earnings ratio (Academy Sports & Outdoors (ASO) 9.3x, Service Corp International (SCI) 21.1x, Ulta Beauty (ULTA) 22.2x). On next year's consensus earnings, Academy Sports & Outdoors (ASO) is cheapest (Academy Sports & Outdoors (ASO) 8.3x, Service Corp International (SCI) 20.6x, Ulta Beauty (ULTA) 22.3x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Ulta Beauty (ULTA) grew revenue fastest over the trailing twelve months: Academy Sports & Outdoors (ASO) +3.7%, Service Corp International (SCI) +2.9%, Ulta Beauty (ULTA) +11.2%.

Which company is more profitable?

Service Corp International (SCI) has the highest net margin (Academy Sports & Outdoors (ASO) 6.4%, Service Corp International (SCI) 12.3%, Ulta Beauty (ULTA) 9.3%). On return on invested capital, Ulta Beauty (ULTA) leads (Academy Sports & Outdoors (ASO) 17.6%, Service Corp International (SCI) 10.7%, Ulta Beauty (ULTA) 42.9%).

Which stock has performed better?

Over the past year Academy Sports & Outdoors (ASO) returned the most: Academy Sports & Outdoors (ASO) +25.0%, Service Corp International (SCI) +0.9%, Ulta Beauty (ULTA) +20.8%. Over five years, Ulta Beauty (ULTA) compounded fastest (Academy Sports & Outdoors (ASO) +6.9%/yr, Service Corp International (SCI) +5.4%/yr, Ulta Beauty (ULTA) +11.1%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Academy Sports & Outdoors (ASO) 0.00%, Service Corp International (SCI) 0.02%, Ulta Beauty (ULTA) 0.00%. Academy Sports & Outdoors (ASO) and Ulta Beauty (ULTA) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Service Corp International (SCI) has been the steadiest (Academy Sports & Outdoors (ASO) 44.1%, Service Corp International (SCI) 24.7%, Ulta Beauty (ULTA) 35.7%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, ASO, SCI and ULTA?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Ulta Beauty (ULTA) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.