AMPL vs HUCK vs MSA Stock Comparison

Amplitude, Huckleberry.ai and MSA Safety Prices as of Oct 27, 2026 Peers: Industry group
AMPL Amplitude, Inc.
$17.26 +29.8% 1M +71.9% 1Y
Market cap
$4.31B
P/E
–
Revenue (TTM)
$374.37M
Div. yield
–
Analytics and BI Technology
2 wins
HUCK Huckleberry.ai, Inc.
$3.11 -7.7% 1M -77.7% 1Y
Market cap
$136.13M
P/E
–
Revenue (TTM)
$315.21M
Div. yield
–
Analytics and BI Technology
MSA MSA Safety Inc
$179.23 -1.8% 1M +7.5% 1Y
Market cap
$6.92B
P/E
22.0x
Revenue (TTM)
$1.95B
Div. yield
1.19%
Power Tools Industrials
7 wins

Head to Head

9 decided of 12

MSA Safety leads on 7 of the 12 questions below (MSA Safety 7, Amplitude 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionAMPLHUCKMSALeader
Larger companyMarket capitalisation $4.31B $136.13M $6.92B MSA
Cheaper on earningsLower P/E, profitable companies only -22.4x -3.4x 22.0x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS 246.6x 44.4x 19.2x MSA
Faster revenue growthRevenue growth, trailing twelve months +18.3% -1.0% +6.5% AMPL
More profitableNet margin, trailing twelve months -26.6% -13.4% 16.1% MSA
Better return on capitalReturn on invested capital — — 15.9% –
Less leveragedLower net debt / EBITDA — 67.5x 0.8x MSA
Higher dividend yieldTrailing dividend yield — — 1.19% –
Better 1-year returnPrice return, last 12 months +71.9% -77.7% +7.5% AMPL
Better 5-year returnAnnualised price return, 5 years -25.1%/yr -48.7%/yr +3.2%/yr MSA
Less volatileAnnualised volatility, 1 year 65.8% 100.9% 25.5% MSA
Higher overall scoreMean of the five percentile scores vs peers 41/100 26/100 78/100 MSA

Percentile Scorecard

AMPLHUCKMSA

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisAMPLHUCKMSA
Valuation 14 #87 of 101 35 #66 of 101 58 #86 of 203
Growth 59 #40 of 97 35 #63 of 97 86 #27 of 188
Profitability 29 #67 of 94 37 #60 of 94 97 #6 of 183
Financial Health 59 #45 of 108 5 #103 of 108 76 #54 of 217
Shareholder Returns 44 #36 of 64 18 #53 of 64 74 #40 of 153
Overall 41 26 78
  • AMPL ranked among 114 companies in Business Applications
  • HUCK ranked among 114 companies in Business Applications
  • MSA ranked among 222 companies in Machinery

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodAMPLHUCKMSASPY
1 month +29.8%-7.7%-1.8% -0.2%
3 months +97.5%-17.3%-0.3% +3.9%
6 months +144.5%-17.1%+7.2% +8.2%
Year to date +49.1%-63.1%+11.9% +12.9%
1 year +71.9%-77.7%+7.5% +12.3%
3 years +72.3%-61.2%+13.7% +87.4%
3 years, per year +19.9%-27.1%+4.4% +23.3%
5 years -76.4%-96.5%+16.9% +67.9%
5 years, per year -25.1%-48.7%+3.2% +10.9%
10 years ——+224.9% +261.1%
10 years, per year ——+12.5% +13.7%

Risk

MeasureAMPLHUCKMSASPY
Volatility, 1Y 65.8%100.9%25.5% 12.7%
Downside volatility, 1Y 64.6%107.6%24.1% 12.7%
Beta vs S&P 500, 1Y 1.092.180.81 1.00
Return / volatility, 1Y 1.09-0.770.29 0.97
Max drawdown, 5Y -93.4%-97.8%-34.9% -25.4%
From 52-week high -0.9%-77.8%-11.7% -1.2%
52-week high $17.42$14.01$203.08 $779.14
52-week low $5.61$2.00$152.94 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleAMPLHUCKMSA
P/E now vs peer median -22.4xmedian 28.3x -3.4xmedian 28.3x 22.0xmedian 25.2x
P/S now vs peer median 11.5xmedian 2.8x 0.4xmedian 2.8x 3.6xmedian 1.9x
EV/EBITDA now vs peer median -44.8xmedian 17.3x 149.4xmedian 17.3x 15.0xmedian 14.0x
P/FCF now vs peer median 146.3xmedian 15.8x -15.5xmedian 15.8x 19.5xmedian 21.7x
P/B now vs peer median 31.6xmedian 3.2x -0.7xmedian 3.2x 4.9xmedian 2.3x
PEG now vs peer median -5.77median 0.85 -0.13median 0.85 0.12median 1.32

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsAMPLHUCKMSA
Revenue $374.37M $315.21M $1.95B
Gross profit $271.11M $237.80M $925.88M
Operating income -$104.03M -$30.85M $413.17M
Net income -$99.53M -$42.15M $314.01M
Free cash flow $29.44M -$8.79M $354.30M
R&D $108.93M $74.68M $68.19M
EPS (diluted) $-0.77 $-0.92 $8.11
Cash & equivalents $73.78M $25.10M $200.06M
Total debt – – $599.74M
Shares (diluted) 129.38M 46.00M 38.70M
Enterprise value $3.60B -$18.89M $6.20B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricAMPLHUCKMSA
P/E -22.4x -3.4x 22.0x
P/FCF 146.3x -15.5x 19.5x
P/Operating cash flow 135.6x -228.0x 17.0x
P/S 11.5x 0.4x 3.6x
P/B 31.6x -0.7x 4.9x
P/Tangible book 35.7x -0.7x 6.2x
EV/EBITDA -44.8x 149.4x 15.0x
EV/EBIT -40.1x -8.0x 17.7x
EV/Revenue 11.1x 0.8x 3.8x
EV/FCF 141.6x -28.2x 20.7x
EV/Operating cash flow 131.2x -415.9x 18.0x
PEG (3Y EPS CAGR) -5.77 -0.13 0.12

Growth

14 metrics
MetricAMPLHUCKMSA
Revenue growth (1Y) 18.3% -1.0% 6.5%
Revenue CAGR (3Y) 12.8% -0.3% 5.2%
Gross profit growth (1Y) 15.4% 0.1% 8.2%
Gross profit CAGR (3Y) 13.1% -0.7% 6.7%
Operating income growth (1Y) 2.6% 31.3% 10.8%
Operating income CAGR (3Y) 1.9% 22.0% 34.5%
Net income growth (1Y) -3.3% 45.6% 13.4%
Net income CAGR (3Y) 0.4% 20.5% 186.8%
EPS growth (1Y) -4.9% 51.9% 15.3%
EPS CAGR (3Y) 3.9% 26.9% 188.5%
Operating cash flow growth (1Y) 48.7% -123.5% 26.3%
Operating cash flow CAGR (3Y) 61.0% 57.6% 96.0%
Free cash flow growth (1Y) 50.1% -17.9% 40.3%
Free cash flow CAGR (3Y) 74.9% 22.6% 72.1%

Profitability

14 metrics
MetricAMPLHUCKMSA
Gross margin 72.4% 75.4% 47.6%
EBITDA margin -24.8% 0.5% 25.1%
Operating margin -27.8% -9.8% 21.2%
Pretax margin -25.5% -12.8% 21.1%
Net margin -26.6% -13.4% 16.1%
FCF margin 7.9% -2.8% 18.2%
Operating cash flow margin 8.5% -0.2% 20.9%
Return on equity -56.3% – 22.8%
Return on assets -26.3% -22.7% 12.2%
Return on invested capital – – 15.9%
Return on capital employed -61.7% – 18.0%
Asset turnover 1.0x 1.7x 0.8x
Cash conversion (OCF / net income) -0.3x 0.0x 1.3x
Stock comp / revenue 25.1% 16.2% 1.0%

Financial Health

11 metrics
MetricAMPLHUCKMSA
Debt / assets – 78.4% 23.1%
Debt / equity – -0.7x 0.4x
Net debt / EBITDA – 67.5x 0.8x
Debt / FCF – -15.6x 1.7x
Liabilities / assets 61.8% 207.1% 46.1%
Equity / assets 38.2% -107.1% 53.9%
Interest coverage – – 12.7x
Current ratio 1.0x 0.3x 3.2x
Quick ratio 0.8x 0.2x 1.9x
Cash ratio 0.7x 0.1x 0.7x
Altman Z-score 9.48 -12.86 5.92

Shareholder Returns

7 metrics
MetricAMPLHUCKMSA
Dividend yield – – 1.2%
Net buyback yield 2.6% -0.7% 1.8%
Shareholder yield 2.6% -0.7% 3.0%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusAMPLHUCKMSA
Forward P/E 246.6xFY2026 44.4xFY2026 19.2xFY2026
EPS, next fiscal year $0.07FY2026 $0.07FY2026 $9.33FY2026
EPS growth, next FY +16.7%FY2026 – +17.7%FY2026
EPS growth, the year after +157.1% -28.6% +3.4%
Revenue, next fiscal year $430.21MFY2026 $301.44MFY2026 $1.98BFY2026
Revenue growth, next FY +25.3%FY2026 -5.5%FY2026 +5.2%FY2026
Revenue growth, the year after +15.1% -1.9% +19.6%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersAMPLHUCKMSA
Held by institutions 79.4% – 91.0%
Institutions holding 201 – 457
Change in shares held, QoQ -3.6% – +3.0%
Institutions buying 115 – 236
Institutions selling 62 – 147
Buyers to sellers 1.85 – 1.61

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

AMPLHUCKMSA
AMPL 1.00 0.32 -0.10
HUCK 0.32 1.00 0.08
MSA -0.10 0.08 1.00

Add a Peer

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Frequently Asked Questions

Which is bigger, AMPL, HUCK and MSA?

MSA Safety (MSA) is the largest by market capitalisation: Amplitude (AMPL) $4.31B, Huckleberry.ai (HUCK) $136.13M, MSA Safety (MSA) $6.92B.

Which company is growing faster?

Amplitude (AMPL) grew revenue fastest over the trailing twelve months: Amplitude (AMPL) +18.3%, Huckleberry.ai (HUCK) -1.0%, MSA Safety (MSA) +6.5%.

Which company is more profitable?

MSA Safety (MSA) has the highest net margin (Amplitude (AMPL) -26.6%, Huckleberry.ai (HUCK) -13.4%, MSA Safety (MSA) 16.1%).

Which stock has performed better?

Over the past year Amplitude (AMPL) returned the most: Amplitude (AMPL) +71.9%, Huckleberry.ai (HUCK) -77.7%, MSA Safety (MSA) +7.5%. Over five years, MSA Safety (MSA) compounded fastest (Amplitude (AMPL) -25.1%/yr, Huckleberry.ai (HUCK) -48.7%/yr, MSA Safety (MSA) +3.2%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: MSA Safety (MSA) 1.19%. Amplitude (AMPL) and Huckleberry.ai (HUCK) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, MSA Safety (MSA) has been the steadiest (Amplitude (AMPL) 65.8%, Huckleberry.ai (HUCK) 100.9%, MSA Safety (MSA) 25.5%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, AMPL, HUCK and MSA?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, MSA Safety (MSA) leads on 7. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.