As of September 17, 2026, Zillow's top three insider holders are Richard N Barton (Co Executive Chairman, 2.80Mn shares), Jay C Hoag (Director, 2.34Mn shares), Lloyd D Frink (Co Exec. Chairman President, 2.25Mn shares).
| # | Insider | Position | Direct | Indirect | Total | Share of Insiders | Last Filed |
|---|---|---|---|---|---|---|---|
| 1 | Richard N Barton | Co Executive Chairman | 2,991,761 | 0 | 2,991,761 | 39.6% | 20 Mar, 2026 |
| 2 | Lloyd D Frink | Co Exec. Chairman President | 2,250,502 | 0 | 2,250,502 | 29.8% | 23 Feb, 2026 |
| 3 | Gregory B Maffei | Director | 954,268 | 0 | 954,268 | 12.6% | 03 Mar, 2026 |
| 4 | Allen Parker | Chief Financial Officer | 235,047 | 0 | 235,047 | 3.1% | 19 May, 2023 |
| 5 | Errol G Samuelson | Chief Industry Dev. Officer | 153,624 | 0 | 153,624 | 2.0% | 17 Aug, 2026 |
| 6 | Jeremy Wacksman | Chief Executive Officer | 139,042 | 0 | 139,042 | 1.8% | 17 Aug, 2026 |
| 7 | David A. Beitel | Chief Technology Officer | 133,105 | 0 | 133,105 | 1.8% | 17 Aug, 2026 |
| 8 | Jun Choo | Chief Operating Officer | 107,699 | 0 | 107,699 | 1.4% | 15 May, 2026 |
| 9 | Cassandra Knight | Chief Legal And Policy Officer | 70,852 | 0 | 70,852 | 0.9% | 21 Aug, 2026 |
| 10 | Bradley D. Owens | General Counsel | 65,245 | 0 | 65,245 | 0.9% | 15 May, 2026 |
| 11 | Jeremy Hofmann | Coo Cfo | 59,144 | 0 | 59,144 | 0.8% | 17 Aug, 2026 |
| 12 | Jennifer Rock | Chief Accounting Officer | 58,752 | 0 | 58,752 | 0.8% | 17 Aug, 2026 |
| 13 | Arik Prawer | President, Homes | 51,027 | 0 | 51,027 | 0.7% | 23 Feb, 2022 |
| 14 | Stanley B Humphries | Chief Investment Officer | 49,863 | 0 | 49,863 | 0.7% | 17 Feb, 2022 |
| 15 | Aimee Johnson | Chief Marketing Officer | 45,772 | 0 | 45,772 | 0.6% | 17 Feb, 2022 |
| 16 | Dan Spaulding | Chief People Officer | 44,561 | 0 | 44,561 | 0.6% | 17 Aug, 2026 |
| 17 | Gordon Sheridan Stephenson | Director | 44,435 | 0 | 44,435 | 0.6% | 12 Aug, 2025 |
| 18 | Erik C Blachford | Director | 34,160 | 0 | 34,160 | 0.5% | 04 Sep, 2026 |
| 19 | Jay C Hoag | Director | 32,560 | 0 | 32,560 | 0.4% | 18 Feb, 2026 |
| 20 | Susan Daimler | President Of Zillow | 18,770 | 11,586 | 30,356 | 0.4% | 15 Nov, 2024 |
| 21 | Amy Bohutinsky | Chief Operating Officer | 5,652 | 0 | 5,652 | 0.1% | 19 Sep, 2024 |
| 22 | Thielke Claire Cormier | Director | 2,375 | 0 | 2,375 | 0.0% | 04 Sep, 2026 |
| 23 | April Underwood | Director | 483 | 0 | 483 | 0.0% | 10 Sep, 2025 |
Each row is that insider’s most recently reported position, from Form 4 filings over the last 60 months — which is why this total does not tie to the quarterly series above, where a quarter counts only the insiders who filed in it. Shares held through a fund or institutional portfolio are counted on the institutional ownership page instead.
| Date | Insider | Position | Transaction | Shares | Price | Value | Shares Held After | Ownership |
|---|---|---|---|---|---|---|---|---|
| 03 Sep, 2026 | Thielke Claire Cormier | Director | Disposed S | 1,187 | $35.71 | $42.39K | 2,375 | Direct |
| 03 Sep, 2026 | Erik C Blachford | Director | Disposed S | 792 | $35.71 | $28.28K | 34,160 | Direct |
| 20 Aug, 2026 | Cassandra Knight | Chief Legal And Policy Officer | Acquired A | 70,852 | $0.00 | $0 | 70,852 | Direct |
| 20 Aug, 2026 | Cassandra Knight | Chief Legal And Policy Officer | Acquired A | 212,553 | $0.00 | $0 | 212,553 | Direct |
| 13 Aug, 2026 | Errol G Samuelson | Chief Industry Dev. Officer | Disposed S | 3,154 | $34.24 | $108.00K | 130,885 | Direct |
| 13 Aug, 2026 | Jennifer Rock | Chief Accounting Officer | Disposed S | 990 | $34.24 | $33.90K | 58,752 | Direct |
| 13 Aug, 2026 | Jeremy Hofmann | Coo Cfo | Disposed S | 3,510 | $34.24 | $120.19K | 64,805 | Direct |
| 13 Aug, 2026 | David A. Beitel | Chief Technology Officer | Disposed S | 1,798 | $34.24 | $61.57K | 133,013 | Direct |
| 13 Aug, 2026 | Jeremy Wacksman | Chief Executive Officer | Disposed S | 5,786 | $34.24 | $198.13K | 147,913 | Direct |
| 13 Aug, 2026 | Dan Spaulding | Chief People Officer | Disposed S | 1,966 | $34.24 | $67.32K | 47,730 | Direct |
| 14 Aug, 2026 | Dan Spaulding | Chief People Officer | Disposed S | 3,169 | $35.37 | $112.08K | 44,561 | Direct |
| 17 Aug, 2026 | Jeremy Wacksman | Chief Executive Officer | Disposed S | 9,339 | $34.18 | $319.18K | 138,574 | Direct |
| 17 Aug, 2026 | Jeremy Hofmann | Coo Cfo | Disposed S | 5,661 | $34.18 | $193.48K | 59,144 | Direct |
| 11 Aug, 2026 | Thielke Claire Cormier | Director | Disposed S | 1,187 | $33.09 | $39.28K | 3,562 | Direct |
| 08 Jun, 2026 | Erik C Blachford | Director | Disposed S | 791 | $34.80 | $27.53K | 34,952 | Direct |
| 22 May, 2026 | Jeremy Wacksman | Chief Executive Officer | Disposed S | 9,072 | $36.54 | $331.49K | 153,699 | Direct |
| 14 May, 2026 | Jeremy Hofmann | Chief Financial Officer | Disposed S | 3,371 | $37.86 | $127.64K | 74,116 | Direct |
| 14 May, 2026 | Dan Spaulding | Chief People Officer | Disposed S | 1,906 | $37.86 | $72.16K | 52,924 | Direct |
| 14 May, 2026 | Jeremy Hofmann | Chief Financial Officer | Disposed S | 300 | $38.72 | $11.62K | 73,816 | Direct |
| 14 May, 2026 | Dan Spaulding | Chief People Officer | Disposed S | 150 | $38.74 | $5.81K | 52,774 | Direct |