Rest Ez RTEZ

Rest EZ, Inc. produces and distributes a dietary supplement sleep aid in liquid gel capsule form, operating within the nutraceutical industry. The company’s sole product is the Rest EZ Sleep Aid Supplement, which contains soybean oil, gelatin, valerian root, rosehips extract, purified water, yellow beeswax, L Theanine, L Threonine, lecithin, St. John’s Wort extract, lemon balm leaf extract, niacin and melatonin. The product is intended for oral consumption, preferably with water, at bedtime. One serving consists of two capsules taken daily. After ingestion the formulation is absorbed into the bloodstream and is designed to enhance the user’s ability to sleep. The capsules are manufactured by an unaffiliated third party, Sport Energy, which follows Good Manufacturing Practices and holds NSF’s Dietary Supplement Certification and Natural Products Association status. Sport Energy may use additional outside sources for production but states that all ingredients used in its consumable products are closely monitored.

Rest EZ, Inc. generates revenue exclusively from the sale of its Rest EZ Sleep Aid Supplement. The product is sold to wholesalers, retail outlets and directly to consumers through the company’s website www. RestEz.net. As of the reporting period the company had sold 33,235 bottles generating total sales of $284,443. The company reported no sales during the quarter ended December 31 2025. As of December 31 2025 the accumulated deficit amounted to $286,101. No other products or services contribute to the company’s income. The business relies on a single product line and therefore has limited diversification of revenue sources.

Rest EZ, Inc. operates in a competitive segment of the dietary supplement market that includes large, established companies with broad product lines and long histories. The company differentiates itself by offering its sleep aid in a soft gel capsule format, which it claims reduces ingredient breakdown before digestion compared with traditional tablet or powder forms. While the firm does not possess proprietary patents or exclusive ingredients, it emphasizes the quality of its formulation and the reliability of its GMP certified manufacturer. These factors constitute its primary competitive advantages within the niche sleep aid supplement space. The firm acknowledges that it faces substantial competition from well known brands that have greater financial resources and wider distribution networks. Because of its minimal revenue and reliance on external financing, the company notes that additional capital is necessary to sustain operations.

The company’s customer base consists of wholesale distributors, retail chains that stock dietary supplements, and individual consumers who purchase the product online. The target audience comprises adults over eighteen years of age who experience difficulty sleeping. Marketing efforts include point of sale materials such as posters, flyers and magnetic strips bearing the company’s name and product, which were developed by the company’s officer. Sales are conducted through direct outreach by the officer, referral networks, distribution by wholesalers and the company’s ecommerce platform. The firm also utilizes its website to provide product information and facilitate online orders.