Old QVC's three largest insider shareholders as of September 29, 2026 are Gregory B Maffei (Chairman Of The Board, 8.13Mn shares), David Rawlinson (President/Ceo, 3.56Mn shares), Michael A George (Chief Executive Officer, 2.05Mn shares).
| # | Insider | Position | Direct | Indirect | Total | Share of Insiders | Last Filed |
|---|---|---|---|---|---|---|---|
| 1 | Gregory B Maffei | Chairman Of The Board | 8,125,782 | 0 | 8,125,782 | 53.3% | 07 Mar, 2025 |
| 2 | David Rawlinson | President/Ceo | 3,558,743 | 0 | 3,558,743 | 23.4% | 07 Mar, 2025 |
| 3 | Michael A George | Chief Executive Officer | 2,052,236 | 0 | 2,052,236 | 13.5% | 14 Dec, 2021 |
| 4 | John C Malone | Director | 722,406 | 0 | 722,406 | 4.7% | 22 Dec, 2023 |
| 5 | Albert E Rosenthaler | Chief Corp. Dev. Officer | 198,841 | 0 | 198,841 | 1.3% | 21 Mar, 2023 |
| 6 | Evan Daniel Malone | Director | 155,127 | 0 | 155,127 | 1.0% | 12 Dec, 2023 |
| 7 | Larry E Romrell | Director | 114,099 | 0 | 114,099 | 0.7% | 12 Dec, 2023 |
| 8 | Fiona P Dias | Director | 106,874 | 0 | 106,874 | 0.7% | 12 Dec, 2023 |
| 9 | Malcolm Ian Grant Gilchrist | Director | 86,429 | 0 | 86,429 | 0.6% | 12 Dec, 2023 |
| 10 | Richard N Barton | Director | 75,349 | 0 | 75,349 | 0.5% | 12 Dec, 2023 |
| 11 | Aidan O'Meara | President, Qvcg International | 21,635 | 0 | 21,635 | 0.1% | 10 Dec, 2025 |
| 12 | Bill Wafford | Cfo Cao | 8,740 | 0 | 8,740 | 0.1% | 24 Mar, 2026 |
| 13 | Sachs Group Inc Goldman | TenPercentOwner | 0 | 7,485 | 7,485 | 0.0% | 24 Apr, 2026 |
| 14 | Andrea L Wong | Director | 4,326 | 0 | 4,326 | 0.0% | 05 Mar, 2025 |
| 15 | Stacy Bowe | Pres. Hsn Brand Us Merch | 1,885 | 0 | 1,885 | 0.0% | 17 Mar, 2026 |
Each row is that insider’s most recently reported position, from Form 4 filings over the last 60 months — which is why this total does not tie to the quarterly series above, where a quarter counts only the insiders who filed in it. Shares held through a fund or institutional portfolio are counted on the institutional ownership page instead.
| Date | Insider | Position | Transaction | Shares | Price | Value | Shares Held After | Ownership |
|---|---|---|---|---|---|---|---|---|
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Acquired P | 1 | $0.51 | $1 | 7,444 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Acquired P | 10,000 | $0.55 | $5.50K | 17,444 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Acquired P | 1 | $0.53 | $1 | 17,445 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Acquired P | 4 | $0.52 | $2 | 17,449 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Disposed S | 3,637 | $0.51 | $1.85K | 13,812 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Disposed S | 6,327 | $0.51 | $3.23K | 7,485 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Acquired P | 1 | $0.51 | $1 | 10,273 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Acquired P | 10,000 | $0.55 | $5.50K | 20,273 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Acquired P | 1 | $0.53 | $1 | 20,274 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Acquired P | 4 | $0.52 | $2 | 20,278 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Disposed S | 3,637 | $0.51 | $1.85K | 16,641 | Indirect |
| 20 Apr, 2026 | Sachs Group Inc Goldman | TenPercentOwner | Disposed S | 6,327 | $0.51 | $3.23K | 10,314 | Indirect |
| 20 Mar, 2026 | Bill Wafford | Cfo Cao | Acquired M | 13,201 | — | — | 13,305 | Direct |
| 20 Mar, 2026 | Bill Wafford | Cfo Cao | Disposed F | 4,565 | $2.86 | $13.06K | 8,740 | Direct |
| 20 Mar, 2026 | Bill Wafford | Cfo Cao | Disposed M | 13,201 | $0.00 | $0 | 0 | Direct |
| 15 Mar, 2026 | Mike Fitzharris | Pres. Qvc Us Coo | Acquired M | 4,393 | — | — | 4,393 | Direct |
| 15 Mar, 2026 | Bill Wafford | Cfo Cao | Acquired M | 3,850 | — | — | 3,954 | Direct |
| 15 Mar, 2026 | Stacy Bowe | Pres. Hsn Brand Us Merch | Acquired M | 3,307 | — | — | 5,192 | Direct |
| 15 Mar, 2026 | Eve Delsoldo | General Counsel Qvcg | Acquired M | 1,691 | — | — | 1,691 | Direct |
| 15 Mar, 2026 | Bill Wafford | Cfo Cao | Disposed D | 3,850 | — | — | 104 | Direct |