IZEA Worldwide, Inc. (NASDAQ: IZEA)

IZEA Worldwide, Inc. is a technology enabled influencer marketing company that delivers creator economy solutions for brands through managed services supported by proprietary technology that facilitates engagement with social influencers and content creators. The company provides services such as campaign strategy, creator partnership, content production, performance measurement and payment processing.

The company generates revenue primarily from its Managed Services when marketers pay for custom content, influencer marketing, amplification and other campaign management services. It also earns a smaller amount from access to certain features of its proprietary technology platforms and related transaction fees, collectively referred to as SaaS Services Revenue. Managed Services accounted for approximately 99.3 percent of revenue in 2025 and 97.7 percent in 2024, while SaaS Services contributed the remainder.

IZEA Worldwide, Inc. operates in the competitive influencer marketing industry where it faces competition from service providers such as Influential, Later, Whalar, Linqia and Viral Nation and from technology platforms like CreatorIQ, Grin, Aspire and Captiv8. The company differentiates itself through its early mover status, proprietary technology platform that integrates AI enabled tools and a full service managed offering that combines strategy, execution and measurement. Its long history dating back to 2006 and its extensive network of creators provide additional competitive advantages.

The company's customer base consists primarily of enterprise brands across various industry sectors, supplemented by advertising agencies and small and mid sized businesses. Revenue is concentrated with a few large customers, as two accounts each represented over ten percent of total revenue in both 2025 and 2024.