Card Cash Gift Cards was Giftify’s largest revenue line in fiscal 2025, bringing in $42.88M of $44.89M (96%).
| Contract with Customer, Sales Channel | FY 2021 | FY 2022 | FY 2024 | FY 2025 |
|---|---|---|---|---|
| Card Cash Gift Cards | — | $46.10M | $42.88M | |
| Restaurant Coupons | $3.15M | — | — | |
| Restaurant.Com Gift Cards & Coupons | — | $1.42M | $1.89M | |
| Sale Of Travel, Vacation & Merchandise | $363.28K | — | — | |
| Advertising | $198.52K | $73.08K | $112.60K | |
| Total | $3.71M | $47.59M | $44.89M |
Giftify brought in $44.89M from its three revenue lines in fiscal 2025, the year ended December 31, 2025. That is less than the $80.91M it reports by contract with customer sales channel, so these revenue lines do not cover all of its revenue. Card Cash Gift Cards was the largest at $42.88M (95.5%), ahead of Restaurant.Com Gift Cards & Coupons at $1.89M (4.2%) and Advertising at $112.60K (0.3%).
Compared with fiscal 2024, Restaurant.Com Gift Cards & Coupons grew 32.9% to $1.89M, while Card Cash Gift Cards fell 7.0% to $42.88M.
Giftify began breaking out Card Cash Gift Cards in fiscal 2024 and Restaurant.Com Gift Cards & Coupons in fiscal 2024. Giftify stopped reporting Restaurant Coupons ($3.15M in fiscal 2022) and Sale Of Travel, Vacation & Merchandise ($363.28K in fiscal 2022) as separate revenue lines.
Business To Business was Giftify’s largest revenue line in fiscal 2025, bringing in $42.88M of $80.91M (53%).
| Contract With Customer Sales Channel | FY 2021 | FY 2022 | FY 2024 | FY 2025 |
|---|---|---|---|---|
| Business To Business | $3.15M | $46.10M | $42.88M | |
| Sales Channel, Directly To Consumer | $704.59K | $40.89M | $38.03M | |
| Other | $29.83K | — | — | |
| Total | $3.88M | $86.99M | $80.91M |
Giftify brought in $80.91M from its two revenue lines in fiscal 2025, the year ended December 31, 2025. That was down 7.0% from $86.99M in fiscal 2024. Business To Business was the largest at $42.88M (53.0%), ahead of Sales Channel, Directly To Consumer at $38.03M (47.0%).
Compared with fiscal 2024, Business To Business fell 7.0% to $42.88M and Sales Channel, Directly To Consumer fell 7.0% to $38.03M.
Giftify stopped reporting Other as a separate revenue line after fiscal 2022, when it brought in $29.83K.
Giftify (GIFT) reports its revenue by contract with customer, sales channel and by contract with customer sales channel. In fiscal 2025, Card Cash Gift Cards was its largest revenue line, bringing in $42.88M (95.5% of the total), followed by Restaurant.Com Gift Cards & Coupons at $1.89M (4.2%).
Card Cash Gift Cards was Giftify's largest revenue line in fiscal 2025, bringing in $42.88M, or 95.5% of the $44.89M total across its three revenue lines.
Restaurant.Com Gift Cards & Coupons grew faster than Card Cash Gift Cards in fiscal 2025, up 32.9% from $1.42M to $1.89M. Card Cash Gift Cards fell 7.0% to $42.88M.
Every figure comes from Giftify's annual financial filings, as reported. Each line keeps the name Giftify gives it, and years follow its fiscal calendar.
Giftify's revenue by contract with customer, sales channel goes back to fiscal 2021, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.