Baby was Carters’s largest product and service line in fiscal 2026, bringing in $1.26B of $2.90B (43%).
| Product and Service | FY 2012 | FY 2015 | FY 2016 | FY 2016 | FY 2017 | FY 2018 | FY 2019 | FY 2021 | FY 2022 | FY 2022 | FY 2023 | FY 2024 | FY 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Baby | $1.10B | $1.14B | $1.26B | ||||||||||
| Playclothes | $992.73M | $948.60M | $914.69M | ||||||||||
| Other | $442.89M | $383.00M | $371.54M | ||||||||||
| Other Products | — | — | — | ||||||||||
| Sleepwear | $411.68M | $373.37M | $351.59M | ||||||||||
| Royalty | — | — | — | ||||||||||
| Total | $2.95B | $2.84B | $2.90B |
Carters brought in $2.90B from its four product and service lines in fiscal 2026, the year ended January 3, 2026. That was up 1.9% from $2.84B in fiscal 2024, the previous year with figures. Baby was the largest at $1.26B (43.5%), ahead of Playclothes at $914.69M (31.6%) and Other at $371.54M (12.8%). The remaining line, Sleepwear, brought in $351.59M.
Compared with fiscal 2024, the previous year with figures, Baby grew fastest, up 10.7% to $1.26B, while Sleepwear fell the most, down 5.8% to $351.59M. From fiscal 2023 to 2026, combined revenue from these lines fell from $2.95B to $2.90B, a compound annual decline of 0.5%. Baby's share of the total rose from 37.3% to 43.5%.
U.S. Retail was Carters’s largest segment in fiscal 2026, bringing in $1.47B of $2.76B (53%).
| Segment | FY 2010 | FY 2011 | FY 2011 | FY 2012 | FY 2015 | FY 2016 | FY 2017 | FY 2018 | FY 2019 | FY 2021 | FY 2022 | FY 2022 | FY 2023 | FY 2024 | FY 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| U.S. Retail | $1.50B | $1.42B | $1.47B | ||||||||||||
| Retail | — | — | — | ||||||||||||
| U.S. Wholesale | $1.01B | $1.02B | $1.00B | ||||||||||||
| Wholesale | — | — | — | ||||||||||||
| International | $268.60M | $268.41M | $287.95M | ||||||||||||
| Total | $2.78B | $2.71B | $2.76B |
Carters brought in $2.76B from its three segments in fiscal 2026, the year ended January 3, 2026. That was up 1.8% from $2.71B in fiscal 2024, the previous year with figures. U.S. Retail was the largest at $1.47B (53.2%), ahead of U.S. Wholesale at $1.00B (36.3%) and International at $287.95M (10.5%).
Compared with fiscal 2024, the previous year with figures, International grew fastest, up 7.3% to $287.95M, while U.S. Wholesale fell the most, down 2.0% to $1.00B. From fiscal 2023 to 2026, combined revenue from these segments fell from $2.78B to $2.76B, a compound annual decline of 0.4%. U.S. Retail's share of the total fell from 53.9% to 53.2%.
Direct-To-Consumer was Carters’s largest revenue line in fiscal 2026, bringing in $1.47B of $2.47B (59%).
| Contract With Customer Sales Channel | FY 2017 | FY 2018 | FY 2019 | FY 2021 | FY 2022 | FY 2022 | FY 2023 | FY 2024 | FY 2026 |
|---|---|---|---|---|---|---|---|---|---|
| 5600 Retail, Apparel & Accessory Stores | — | — | — | ||||||
| Direct-To-Consumer | $1.50B | $1.42B | $1.47B | ||||||
| 5130 Wholesale, Apparel, Piece Goods & Notions | — | — | — | ||||||
| Wholesale Channel | $1.01B | $1.02B | $1.00B | ||||||
| Licensing Agreements | — | — | — | ||||||
| Total | $2.52B | $2.44B | $2.47B |
Carters brought in $2.47B from its two revenue lines in fiscal 2026, the year ended January 3, 2026. That is less than the $2.90B it reports by product and service, so these revenue lines do not cover all of its revenue. Direct-To-Consumer was the largest at $1.47B (59.4%), ahead of Wholesale Channel at $1.00B (40.6%).
Compared with fiscal 2024, the previous year with figures, Direct-To-Consumer grew 3.5% to $1.47B, while Wholesale Channel fell 2.0% to $1.00B.
Carters (CRI) reports its revenue by product and service, by segment and by contract with customer sales channel. In fiscal 2026, Baby was its largest product and service line, bringing in $1.26B (43.5% of the total), followed by Playclothes at $914.69M (31.6%).
Baby was Carters' largest product and service line in fiscal 2026, bringing in $1.26B, or 43.5% of the $2.90B total across its four product and service lines.
U.S. Retail was Carters' largest segment in fiscal 2026, bringing in $1.47B, or 53.2% of the $2.76B total across its three segments.
Direct-To-Consumer was Carters' largest revenue line in fiscal 2026, bringing in $1.47B, or 59.4% of the $2.47B total across its two revenue lines.
Every figure comes from Carters' annual financial filings, as reported. Each line keeps the name Carters gives it, and years follow its fiscal calendar.
Carters' revenue by product and service goes back to fiscal 2012, with figures through fiscal 2026. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.