Choiceone Financial Services COFS Insider Ownership

NASDAQ COFS
$32.33 +0.01 (+0.05%)
As of: Oct 1, 2026 · 12:02 PM EDT

Insider Holdings by Owner

1.14Mn Shares

Insider Ownership Statistics

as of 30 Sep, 2026
Insider Ownership
9.15%
▼-0.063% pp QoQ
Shares Held by Insiders
1.37Mn
filed for Sep 2026
▼-0.69% QoQ
Shares Outstanding
14.96Mn
14,962,556 shares
Direct Holdings
725.97K
Indirect: 642.91K
Net Shares Traded (QoQ)
-9.44K
net selling in Sep 2026
Insiders Holding Shares
29
with Form 4 holdings on file

Shares Owned by Insiders

Shares held % of outstanding
Latest —
Average ownership —
Peak ownership —

Shares Purchased/Sold by Insiders

Bought Sold
Latest quarter —
Net over range —
Buying quarters —

Insider Ownership Summary

Quarter ending 30 Sep, 2026

Choiceone Financial Services's top three insider shareholders as of September 29, 2026 are Bruce John Jr Essex (Director, 250.50K shares), Eric E Burrough (Director, 181.48K shares), David Bush (Director, 108.98K shares).

Form 4 Holdings

Insiders Holding COFS

Insiders 29
Shares held 1.14Mn
Of outstanding 7.62%
# Insider Position Direct Indirect Total Share of Insiders Last Filed
1 Bruce John Jr Essex Director 0 250,503 250,503 22.0% 06 Jul, 2026
2 Eric E Burrough Director 181,477 0 181,477 15.9% 06 Jul, 2026
3 David Bush Director 108,985 0 108,985 9.6% 06 Jul, 2022
4 Randy D Hicks Director 0 100,015 100,015 8.8% 06 Jul, 2026
5 Brian P Petty Director 92,187 0 92,187 8.1% 06 Jul, 2026
6 Kelly Potes Chief Executive Officer 83,187 0 83,187 7.3% 04 May, 2026
7 Paul L Johnson Director 53,394 0 53,394 4.7% 05 Oct, 2021
8 Greg L. Armock Director 0 46,370 46,370 4.1% 06 Jul, 2026
9 Gregory A Mcconnell Director 37,446 0 37,446 3.3% 06 Jul, 2026
10 Harold J Burns Director 26,070 0 26,070 2.3% 06 Jul, 2026
11 Nels W Nyblad Director 0 23,668 23,668 2.1% 04 Apr, 2023
12 Adom Greenland Secretary 17,800 0 17,800 1.6% 04 May, 2026
13 Steven Theodore Krause Director 0 17,528 17,528 1.5% 06 Jul, 2026
14 Bradley F. Mcginnis Director 14,219 0 14,219 1.2% 06 Jul, 2026
15 Michael J. Jr. Burke President 0 13,512 13,512 1.2% 04 May, 2026
16 Keith D. Brophy Director 0 13,444 13,444 1.2% 06 Jul, 2026
17 Curt E Coulter Director 11,060 0 11,060 1.0% 06 Jul, 2026
18 Jack Hendon Director 0 9,098 9,098 0.8% 03 Jul, 2025
19 Lee A Braford S.V.P. Choiceone Bank (Sub.) 7,501 0 7,501 0.7% 03 May, 2022
20 Michelle M Wendling Director 7,477 0 7,477 0.7% 06 Jul, 2026
21 Roxanne M Page Director 7,322 0 7,322 0.6% 06 Jul, 2026
22 Bradley Henion E.V.P. Choiceone Bank (Sub.) 6,313 0 6,313 0.6% 04 May, 2026
23 Heather D Brolick S.V.P. Choiceone Bank (Sub.) 4,094 0 4,094 0.4% 17 Feb, 2022
24 David J Churchill Director 3,104 0 3,104 0.3% 03 Oct, 2023
25 Peter Batistoni S.V.P. Choiceone Bank (Sub.) 1,115 0 1,115 0.1% 17 Feb, 2022
26 Patrick Cronin Director 0 1,068 1,068 0.1% 06 Jul, 2022
27 Shelly M Childers S.V.P. Choiceone Bank (Sub.) 950 0 950 0.1% 17 Feb, 2022
28 Bruce Cady Director 943 0 943 0.1% 05 Apr, 2022
29 Robert M Jamula S.V.P. Choiceone Bank (Sub) 234 0 234 0.0% 17 Feb, 2022

Each row is that insider’s most recently reported position, from Form 4 filings over the last 60 months — which is why this total does not tie to the quarterly series above, where a quarter counts only the insiders who filed in it. Shares held through a fund or institutional portfolio are counted on the institutional ownership page instead.

Form 4 Filings

1,532 Insider Transactions

Source SEC Form 4
Latest quarter Sep 2026
Download Data
Date Insider Position Transaction Shares Price Value Shares Held After Ownership
01 Jul, 2026 Bruce John Jr Essex Director Acquired A 202 $34.00 $6.87K 250,503 Indirect
01 Jul, 2026 Bradley F. Mcginnis Director Acquired A 489 $34.00 $16.63K 14,219 Direct
01 Jul, 2026 Randy D Hicks Director Acquired A 489 $34.00 $16.63K 100,015 Indirect
01 Jul, 2026 Roxanne M Page Director Acquired A 202 $34.00 $6.87K 7,322 Direct
01 Jul, 2026 Keith D. Brophy Director Acquired A 345 $34.00 $11.73K 13,444 Indirect
01 Jul, 2026 Harold J Burns Director Acquired A 489 $34.00 $16.63K 26,070 Direct
01 Jul, 2026 Steven Theodore Krause Director Acquired A 489 $34.00 $16.63K 17,528 Indirect
01 Jul, 2026 Greg L. Armock Director Acquired A 489 $34.00 $16.63K 46,370 Indirect
01 Jul, 2026 Michelle M Wendling Director Acquired A 202 $34.00 $6.87K 7,477 Direct
01 Jul, 2026 Gregory A Mcconnell Director Acquired A 202 $34.00 $6.87K 37,446 Direct
01 Jul, 2026 Eric E Burrough Director Acquired A 489 $34.00 $16.63K 181,477 Direct
01 Jul, 2026 Curt E Coulter Director Acquired A 202 $34.00 $6.87K 11,060 Direct
01 Jul, 2026 Brian P Petty Director Acquired A 489 $34.00 $16.63K 92,187 Direct
30 Apr, 2026 Adom Greenland Secretary Disposed F 127 $30.03 $3.81K 16,294 Direct
30 Apr, 2026 Bradley Henion E.V.P. Choiceone Bank (Sub.) Disposed F 137 $30.03 $4.11K 4,827 Direct
30 Apr, 2026 Michael J. Jr. Burke President Disposed F 252 $30.03 $7.57K 11,073 Indirect
30 Apr, 2026 Kelly Potes Chief Executive Officer Disposed F 450 $30.03 $13.51K 42,049 Direct
30 Apr, 2026 Michael J. Jr. Burke President Acquired A 2,439 $0.00 $0 13,512 Indirect
30 Apr, 2026 Adom Greenland Secretary Acquired A 1,506 $0.00 $0 17,800 Direct
30 Apr, 2026 Bradley Henion E.V.P. Choiceone Bank (Sub.) Acquired A 1,455 $0.00 $0 6,313 Direct