Baidu BIDU Insider Ownership

NASDAQ BIDU
$95.29 -1.83 (-1.89%)
As of: Aug 31, 2026 · 3:59 PM EDT

Insider Holdings by Owner

10.15Mn Shares

Insider Ownership Statistics

as of 30 Sep, 2026
Insider Ownership
0.374%
Shares Held by Insiders
10.15Mn
filed for Sep 2026
Shares Outstanding
2.71Bn
2,713,000,000 shares
Direct Holdings
151.54K
Indirect: 9.99Mn
Net Shares Traded (QoQ)
0
no net change in Sep 2026
Insiders Holding Shares
2
with Form 4 holdings on file

Shares Owned by Insiders

Shares held % of outstanding
Latest
Average ownership
Peak ownership

Shares Purchased/Sold by Insiders

Bought Sold
Latest quarter
Net over range
Buying quarters

Insider Ownership Summary

Quarter ending 30 Sep, 2026

There are no significant insider shareholders in Baidu as of August 27, 2026.

Form 4 Holdings

Insiders Holding BIDU

Insiders 2
Shares held 10.15Mn
Of outstanding 0.374%
# Insider Position Direct Indirect Total Share of Insiders Last Filed
1 Yanhong Robin Li Director, Officer, TenPercentOwner 0 9,994,520 9,994,520 98.5% 11 Aug, 2026
2 Haijian He Chief Financial Officer 151,536 0 151,536 1.5% 10 Aug, 2026

Each row is that insider’s most recently reported position, from Form 4 filings over the last 60 months — which is why this total does not tie to the quarterly series above, where a quarter counts only the insiders who filed in it. Shares held through a fund or institutional portfolio are counted on the institutional ownership page instead.

Form 4 Filings

11 Insider Transactions

Source SEC Form 4
Latest quarter Sep 2026
Download Data
Date Insider Position Transaction Shares Price Value Shares Held After Ownership
08 Aug, 2026 Yanhong Robin Li Director, Officer, TenPercentOwner Acquired M 510,808 $0.00 $0 9,652,424 Indirect
09 Aug, 2026 Yanhong Robin Li Director, Officer, TenPercentOwner Acquired M 342,096 $0.00 $0 9,994,520 Indirect
08 Aug, 2026 Yanhong Robin Li Director, Officer, TenPercentOwner Disposed M 510,808 $0.00 $0 1,021,624 Indirect
09 Aug, 2026 Yanhong Robin Li Director, Officer, TenPercentOwner Disposed M 342,096 $0.00 $0 342,104 Indirect
07 Aug, 2026 Haijian He Chief Financial Officer Acquired M 151,536 $0.00 $0 151,536 Direct
07 Aug, 2026 Yanhong Robin Li Director, Officer, TenPercentOwner Acquired M 527,200 $0.00 $0 9,141,616 Indirect
06 Aug, 2026 Haijian He Chief Financial Officer Acquired A 122,792 $0.00 $0 122,792 Direct
07 Aug, 2026 Haijian He Chief Financial Officer Disposed M 151,536 $0.00 $0 454,624 Direct
06 Aug, 2026 Yanhong Robin Li Director, Officer, TenPercentOwner Acquired A 1,966,824 $0.00 $0 1,966,824 Direct
07 Aug, 2026 Yanhong Robin Li Director, Officer, TenPercentOwner Disposed M 527,200 $0.00 $0 1,581,624 Indirect
21 May, 2026 Jixun Foo Director Disposed S 122,584 $16.32 $2.00Mn 0 Direct