Wpp (WPPGF) EBIT (2010 - 2025)
Wpp (WPPGF) recorded quarterly EBIT of $1.4 billion in Q4 2025, down 23.28% quarter-over-quarter from $1.9 billion in Q4 2024, and down 23.28% on a YoY basis from $1.9 billion in Q4 2024.
Wpp (WPPGF) EBIT (2010 - 2025) Analysis & Trends
Wpp's EBIT history runs 7 years deep, the most recent figure standing at $1.4 billion for Q4 2025.
- In Q4 2025, EBIT fell 23.28% year-over-year to $1.4 billion; the TTM figure through Dec 2025 stood at $7.3 billion (down 7.27% YoY), while the FY2025 annual figure was $508.1 million, down 70.12% from the prior year.
- EBIT was $1.4 billion for Q4 2025 at Wpp, down from $1.9 billion in the prior quarter.
- In the past five years, EBIT ranged from a high of $2.0 billion in Q4 2022 to a low of $1.4 billion in Q4 2025.
- Historically, EBIT has averaged $1.9 billion across 5 years, with a median of $1.9 billion in 2023.
- The sharpest annual moves came in 2021 and 2025: EBIT jumped 166.95% in 2021, then slipped 23.28% in 2025.
- A 5-year view of EBIT shows it stood at $2.0 billion in 2021, then gained by 1.46% to $2.0 billion in 2022, then dropped by 7.36% to $1.9 billion in 2023, then retreated by 0.52% to $1.9 billion in 2024, then declined by 23.28% to $1.4 billion in 2025.
- The last three EBIT figures came in at $1.4 billion (Q4 2025), $1.9 billion (Q4 2024), and $1.9 billion (Q4 2023), per Business Quant data.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | EBIT (Qtr) |
|---|---|---|---|---|---|
| 1 | AppLovin | 175.91 Bn | 173.15 Bn | 1.78 Bn | 1.44 Bn |
| 2 | Omnicom | 22.52 Bn | 18.86 Bn | 1.04 Bn | 646.20 Mn |
| 3 | Trade Desk | 9.46 Bn | 8.05 Bn | 506.89 Mn | 66.65 Mn |
| 4 | Wpp | 2.71 Bn | -875.81 Mn | - | 1.44 Bn |
| 5 | Nexxen International | 2.36 Bn | 2.23 Bn | 70.41 Mn | -4.86 Mn |
| 6 | Magnite | 2.27 Bn | 2.09 Bn | 118.28 Mn | 7.72 Mn |
| 7 | Ziff Davis | 1.74 Bn | 1.22 Bn | 152.41 Mn | 2.93 Mn |
| 8 | DoubleVerify Holdings | 1.69 Bn | 1.51 Bn | 135.23 Mn | 15.64 Mn |
| 9 | Stagwell | 1.60 Bn | 1.51 Bn | 244.61 Mn | 9.64 Mn |
| 10 | Wpp | - | - | - | 1.44 Bn |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 1.44 Bn |
| Dec 31, 2024 | 1.88 Bn |
| Dec 31, 2023 | 1.89 Bn |
| Dec 31, 2022 | 2.04 Bn |
| Dec 31, 2021 | 2.01 Bn |
| Dec 31, 2020 | -3.01 Bn |
| Dec 31, 2010 | -157.99 Bn |