VPR Brands (VPRB) Return on Invested Capital (2024 - 2026)

VPR Brands (VPRB) recorded quarterly Return on Invested Capital of 0.03% in Q1 2026, down 196.5% on a QoQ basis from 0.03% in Q4 2025.

VPR Brands (VPRB) Return on Invested Capital (2024 - 2026) Analysis & Trends

VPR Brands has disclosed Return on Invested Capital across 3 years of filings, most recently posting 0.03% for Q1 2026.

  • Quarterly Return on Invested Capital changed N/A year-over-year to 0.03% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 0.03% (changed N/A YoY) and the FY2025 annual result came in at 0.07%, down 4.0% from the prior year.
  • Return on Invested Capital slipped to 0.03% in Q1 2026, from 0.03% in the prior quarter.
  • Over five years, Return on Invested Capital peaked at 0.13% in Q3 2025 and troughed at 0.06% in Q2 2025.
  • A 3-year average of 0.0% and a median of 0.03% in 2026 frame the typical range for Return on Invested Capital.
  • Biggest YoY gain for Return on Invested Capital was 8 bps in 2025; the steepest drop was 8 bps in 2025.
  • Tracing VPRB's Return on Invested Capital over 3 years: stood at 0.05% in 2024, then surged by 153 bps to 0.03% in 2025, then plunged by 196 bps to 0.03% in 2026.
  • Business Quant data shows VPRB's Return on Invested Capital at 0.03% in Q1 2026, 0.03% in Q4 2025, and 0.13% in Q3 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) ROIC (Qtr)
1 Philip Morris International 277.78 Bn 274.30 Bn 6.91 Bn -0.03%
2 Altria 120.77 Bn 117.29 Bn 3.51 Bn 0.00%
3 British American Tobacco p.l.c 45.84 Bn 40.53 Bn - -
4 Turning Point Brands 1.66 Bn 1.49 Bn 68.30 Mn 0.00%
5 Universal 1.35 Bn 1.30 Bn 98.47 Mn 0.00%
6 RLX Technology 355.86 Mn -269.04 Mn 73.10 Mn 0.00%
7 Ispire Technology 97.40 Mn 79.11 Mn 1.99 Mn 0.03%
8 Rythm 54.37 Mn 21.11 Mn 10.40 Mn 0.00%
9 Greenlane Holdings 11.69 Mn -26.54 Mn 217,000.00 -
10 VPR Brands - - 138,574.00 -0.03%

Historic Data

Download Data
DateValue
Mar 31, 2026 -0.03%
Dec 31, 2025 0.03%
Sep 30, 2025 0.13%
Jun 30, 2025 -0.06%
Dec 31, 2024 -0.05%