VPR Brands (VPRB) Return on Capital Employed (2020 - 2026)
VPR Brands' (VPRB) quarterly Return on Capital Employed came in at 432.91% in Q1 2026, down 25738.0% YoY from N/an in Q1 2025, and down 149.8% on a QoQ basis from 869.3% in Q4 2025.
VPR Brands (VPRB) Return on Capital Employed (2020 - 2026) Analysis & Trends
VPR Brands (VPRB) has 7 years of Return on Capital Employed data on file, last reported at 432.91% in Q1 2026.
- Quarterly Return on Capital Employed fell 25738.0% year-over-year to 432.91% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 432.91% (down 25738.0% YoY) and the FY2025 annual result came in at 542.85%, down 42331.0% from the prior year.
- Return on Capital Employed retreated to 432.91% in Q1 2026, from 869.3% in the prior quarter.
- In the past five years, Return on Capital Employed ranged from a high of 5798.85% in Q3 2025 to a low of 432.91% in Q1 2026.
- A 5-year average of 415.18% and a median of 18.7% in 2022 frame the typical range for Return on Capital Employed.
- The widest YoY moves for Return on Capital Employed: up 590804 bps in 2025, down 53079 bps in 2025.
- Tracing VPRB's Return on Capital Employed over 5 years: stood at 9.29% in 2022, then jumped by 2229 bps to 216.3% in 2023, then sank by 152 bps to 112.79% in 2024, then jumped by 871 bps to 869.3% in 2025, then tumbled by 150 bps to 432.91% in 2026.
- The last three Return on Capital Employed figures came in at 432.91% (Q1 2026), 869.3% (Q4 2025), and 5798.85% (Q3 2025), per Business Quant data.
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Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROCE (Qtr) |
|---|---|---|---|---|---|
| 1 | Philip Morris International | 293.53 Bn | 287.53 Bn | 7.66 Bn | 38.19% |
| 2 | British American Tobacco p.l.c | 121.85 Bn | 118.15 Bn | - | - |
| 3 | Altria | 110.41 Bn | 108.05 Bn | 3.82 Bn | 41.87% |
| 4 | RLX Technology | 2.20 Bn | 1.45 Bn | 52.74 Mn | 3.57% |
| 5 | Turning Point Brands | 1.68 Bn | 1.41 Bn | 93.70 Mn | 10.34% |
| 6 | Universal | 1.12 Bn | 844.42 Mn | 83.09 Mn | 6.74% |
| 7 | Ispire Technology | 85.37 Mn | 66.14 Mn | 1.99 Mn | -133.15% |
| 8 | Rythm | 50.85 Mn | 8.94 Mn | 18.54 Mn | 79.37% |
| 9 | Greenlane Holdings | 12.15 Mn | -12.35 Mn | 32,000.00 | -150.46% |
| 10 | VPR Brands | 8.26 Mn | 5.92 Mn | 161,075.00 | -105.09% |
Historic Data
Download Data| Date | Value |
|---|---|
| Jun 30, 2026 | -105.09% |
| Mar 31, 2026 | -432.91% |
| Dec 31, 2025 | 869.30% |
| Sep 30, 2025 | 5,798.85% |
| Jun 30, 2025 | -400.88% |
| Mar 31, 2025 | -175.53% |
| Dec 31, 2024 | -112.79% |
| Sep 30, 2024 | -109.19% |
| Jun 30, 2024 | 129.91% |
| Mar 31, 2024 | 176.88% |
| Dec 31, 2023 | 216.30% |
| Sep 30, 2023 | 224.56% |
| Dec 31, 2022 | 9.29% |
| Sep 30, 2022 | 21.97% |
| Jun 30, 2022 | 18.70% |
| Mar 31, 2022 | -6.80% |
| Dec 31, 2021 | -12.37% |
| Sep 30, 2021 | -36.71% |
| Jun 30, 2021 | -38.03% |
| Mar 31, 2021 | -15.85% |