VPR Brands (VPRB) Return on Capital Employed (2020 - 2026)

VPR Brands (VPRB) posted Return on Capital Employed of 432.91% for Q1 2026, down 149.8% on a QoQ basis from 869.3% in Q4 2025, and down 25738.0% year-over-year from N/an in Q1 2025.

VPR Brands (VPRB) Return on Capital Employed (2020 - 2026) Analysis & Trends

VPR Brands' Return on Capital Employed history runs 7 years deep, the most recent figure standing at 432.91% for Q1 2026.

  • Quarterly Return on Capital Employed fell 25738.0% year-over-year to 432.91% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 432.91% (down 25738.0% YoY) and the FY2025 annual result came in at 542.85%, down 42331.0% from the prior year.
  • Return on Capital Employed was 432.91% for Q1 2026 at VPR Brands, down from 869.3% in the prior quarter.
  • Across five years, Return on Capital Employed topped out at 5798.85% in Q3 2025 and bottomed at 432.91% in Q1 2026.
  • A 5-year average of 415.18% and a median of 18.7% in 2022 frame the typical range for Return on Capital Employed.
  • Peak annual rise in Return on Capital Employed reached 590804 bps in 2025, while the deepest fall reached 53079 bps in 2025.
  • VPR Brands' Return on Capital Employed stood at 9.29% in 2022, then soared by 2229 bps to 216.3% in 2023, then tumbled by 152 bps to 112.79% in 2024, then soared by 871 bps to 869.3% in 2025, then sank by 150 bps to 432.91% in 2026.
  • Business Quant data shows VPRB's Return on Capital Employed at 432.91% in Q1 2026, 869.3% in Q4 2025, and 5798.85% in Q3 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) ROCE (Qtr)
1 Philip Morris International 300.23 Bn 294.78 Bn 6.91 Bn 35.59%
2 British American Tobacco p.l.c 133.32 Bn 128.01 Bn - -
3 Altria 121.70 Bn 118.17 Bn 3.51 Bn 41.93%
4 RLX Technology 2.50 Bn 1.83 Bn 73.10 Mn 3.03%
5 Turning Point Brands 1.47 Bn 1.43 Bn 68.30 Mn 12.15%
6 Universal 1.35 Bn 1.11 Bn 98.47 Mn 7.24%
7 Ispire Technology 89.38 Mn 71.30 Mn 1.99 Mn -133.15%
8 Rythm 42.81 Mn 9.55 Mn 10.40 Mn 92.11%
9 VPR Brands 11.01 Mn 8.30 Mn 138,574.00 -432.91%
10 Greenlane Holdings 8.50 Mn -29.73 Mn 217,000.00 -95.07%

Historic Data

Download Data
DateValue
Mar 31, 2026 -432.91%
Dec 31, 2025 869.30%
Sep 30, 2025 5,798.85%
Jun 30, 2025 -400.88%
Mar 31, 2025 -175.53%
Dec 31, 2024 -112.79%
Sep 30, 2024 -109.19%
Jun 30, 2024 129.91%
Mar 31, 2024 176.88%
Dec 31, 2023 216.30%
Sep 30, 2023 224.56%
Dec 31, 2022 9.29%
Sep 30, 2022 21.97%
Jun 30, 2022 18.70%
Mar 31, 2022 -6.80%
Dec 31, 2021 -12.37%
Sep 30, 2021 -36.71%
Jun 30, 2021 -38.03%
Mar 31, 2021 -15.85%
Dec 31, 2020 1.06%