VPR Brands (VPRB) Return on Capital Employed (2020 - 2026)

VPR Brands (VPRB) posted Return on Capital Employed of 432.91% for Q1 2026, down 149.8% quarter-over-quarter from 869.3% in Q4 2025, and down 25738.0% on a YoY basis from N/an in Q1 2025.

VPR Brands (VPRB) Return on Capital Employed (2020 - 2026) Analysis & Trends

VPR Brands (VPRB) has reported Return on Capital Employed for 7 consecutive years, with 432.91% the latest figure, recorded in Q1 2026.

  • Quarterly Return on Capital Employed fell 25738.0% year-over-year to 432.91% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 432.91% (down 25738.0% YoY) and the FY2025 annual result came in at 542.85%, down 42331.0% from the prior year.
  • Return on Capital Employed came in at 432.91% for Q1 2026 at VPR Brands, down from 869.3% in the prior quarter.
  • The five-year high for Return on Capital Employed was 5798.85% in Q3 2025, with the low at 432.91% in Q1 2026.
  • A 5-year average of 415.18% and a median of 18.7% in 2022 frame the typical range for Return on Capital Employed.
  • On a YoY basis, Return on Capital Employed climbed as much as 590804 bps in 2025 and fell as far as 53079 bps in 2025.
  • Tracing VPRB's Return on Capital Employed over 5 years: stood at 9.29% in 2022, then surged by 2229 bps to 216.3% in 2023, then sank by 152 bps to 112.79% in 2024, then surged by 871 bps to 869.3% in 2025, then tumbled by 150 bps to 432.91% in 2026.
  • Per Business Quant data, the three most recent Return on Capital Employed figures were 432.91% in Q1 2026, 869.3% in Q4 2025, and 5798.85% in Q3 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) ROCE (Qtr)
1 Altria 66.91 Bn 63.43 Bn 3.51 Bn 41.93%
2 RLX Technology 2.38 Bn 1.75 Bn 73.10 Mn 3.02%
3 Turning Point Brands 1.68 Bn 1.51 Bn 68.30 Mn 12.15%
4 Universal 1.30 Bn 1.29 Bn 98.47 Mn 7.24%
5 Ispire Technology 65.31 Mn 47.02 Mn 1.99 Mn -133.15%
6 Rythm 54.80 Mn 21.54 Mn 10.40 Mn -122.16%
7 Greenlane Holdings 9.60 Mn -28.63 Mn 217,000.00 -95.07%
8 VPR Brands 4.59 Mn 1.87 Mn 138,574.00 -432.91%
9 Lftd Partners 2.96 Mn 873,406.64 -1.71 Mn -26.98%
10 22nd Century 128,296.63 -9.42 Mn -636,000.00 -15.55%

Historic Data

Download Data
DateValue
Mar 31, 2026 -432.91%
Dec 31, 2025 869.30%
Sep 30, 2025 5,798.85%
Jun 30, 2025 -400.88%
Mar 31, 2025 -175.53%
Dec 31, 2024 -112.79%
Sep 30, 2024 -109.19%
Jun 30, 2024 129.91%
Mar 31, 2024 176.88%
Dec 31, 2023 216.30%
Sep 30, 2023 224.56%
Dec 31, 2022 9.29%
Sep 30, 2022 21.97%
Jun 30, 2022 18.70%
Mar 31, 2022 -6.80%
Dec 31, 2021 -12.37%
Sep 30, 2021 -36.71%
Jun 30, 2021 -38.03%
Mar 31, 2021 -15.85%
Dec 31, 2020 1.06%