MINISO Group Holding (MSOGF) Gross Margin (2019 - 2025)

MINISO Group Holding (MSOGF) posted quarterly Gross Margin of 46.39% for Q4 2025, down 66.0% YoY from 136.43% in Q4 2024, and up 3.82% sequentially from 44.68% in Q3 2025.

MINISO Group Holding (MSOGF) Gross Margin (2019 - 2025) Analysis & Trends

MINISO Group Holding has disclosed Gross Margin across 7 years of filings, most recently posting 46.39% for Q4 2025.

  • In Q4 2025, Gross Margin fell 66.0% year-over-year to 46.39%; the TTM figure through Dec 2025 stood at 45.0% (up 99.0% YoY), while the FY2025 annual figure was 44.99%, up 5.0% from the prior year.
  • Gross Margin climbed to 46.39% in Q4 2025, from 44.68% in the prior quarter.
  • Over the last five years, Gross Margin for MSOGF reached as high as 47.05% in Q4 2024 and fell as low as 25.85% in Q2 2021.
  • The 5-year median for Gross Margin is 40.87% (2022), against an average of 38.82%.
  • Annual changes were most pronounced in 2021 — Gross Margin tumbled 426 bps — and 2022, when it surged 885 bps.
  • A 5-year view of Gross Margin shows it stood at 31.12% in 2021, then rose by 28 bps to 39.97% in 2022, then gained by 6 bps to 42.46% in 2023, then gained by 11 bps to 47.05% in 2024, then retreated by 1 bps to 46.39% in 2025.
  • According to Business Quant data, Gross Margin over the past three periods registered 46.39%, 44.68%, and 44.28% for Q4 2025, Q3 2025, and Q2 2025 respectively.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Gross Margin (Qtr)
1 NaaS Technology 29.20 Bn 29.20 Bn - -
2 Caseys General Stores 28.94 Bn 28.48 Bn 1.08 Bn 23.63%
3 Williams Sonoma 27.71 Bn 26.69 Bn 1.10 Bn 46.87%
4 Dick'S Sporting Goods 19.10 Bn 17.75 Bn 1.77 Bn 28.43%
5 Tractor Supply 16.98 Bn 16.76 Bn 1.30 Bn 36.22%
6 Best Buy 16.25 Bn 14.50 Bn 2.10 Bn 23.52%
7 Murphy USA 10.35 Bn 10.23 Bn 3.98 Bn 82.59%
8 Five Below 10.07 Bn 9.13 Bn 696.98 Mn 40.32%
9 Winmark 8.93 Bn 8.93 Bn 20.23 Mn 97.03%
10 MINISO Group Holding - - 409.04 Mn 46.39%

Historic Data

Download Data
DateValue
Dec 31, 2025 46.39%
Sep 30, 2025 44.68%
Jun 30, 2025 44.28%
Mar 31, 2025 44.23%
Dec 31, 2024 47.05%
Jun 30, 2024 43.95%
Mar 31, 2024 43.41%
Dec 31, 2023 42.46%
Sep 30, 2023 41.77%
Jun 30, 2023 39.84%
Mar 31, 2023 39.33%
Dec 31, 2022 39.97%
Sep 30, 2022 35.66%
Jun 30, 2022 33.30%
Dec 31, 2021 31.12%
Sep 30, 2021 27.45%
Jun 30, 2021 25.85%
Mar 31, 2021 28.10%
Dec 31, 2020 27.97%
Sep 30, 2020 25.21%