KPIs & Operating Metrics(New)
Growth Metrics

Mcdonalds (MCD) Return on Sales (2016 - 2025)

Mcdonalds (MCD) has disclosed Return on Sales for 17 consecutive years, with 0.31% as the latest value for Q4 2025.

  • For the quarter ending Q4 2025, Return on Sales fell 1.0% year-over-year to 0.31%, compared with a TTM value of 0.32% through Dec 2025, changed 0.0%, and an annual FY2025 reading of 0.32%, changed 0.0% over the prior year.
  • Return on Sales was 0.31% for Q4 2025 at Mcdonalds, down from 0.32% in the prior quarter.
  • Across five years, Return on Sales topped out at 0.38% in Q2 2021 and bottomed at 0.19% in Q1 2022.
  • Average Return on Sales over 5 years is 0.31%, with a median of 0.32% recorded in 2023.
  • The sharpest move saw Return on Sales grew 25bps in 2021, then dropped -17bps in 2022.
  • Year by year, Return on Sales stood at 0.27% in 2021, then increased by 18bps to 0.32% in 2022, then fell by -1bps to 0.32% in 2023, then decreased by -1bps to 0.32% in 2024, then fell by -2bps to 0.31% in 2025.
  • Business Quant data shows Return on Sales for MCD at 0.31% in Q4 2025, 0.32% in Q3 2025, and 0.33% in Q2 2025.