Growth Metrics

Hims & Hers Health (HIMS) Gross Margin (2020 - 2025)

Hims & Hers Health (HIMS) has disclosed Gross Margin for 6 consecutive years, with 71.94% as the latest value for Q4 2025.

  • Quarterly Gross Margin fell 487.0% to 71.94% in Q4 2025 from the year-ago period, while the trailing twelve-month figure was 73.84% through Dec 2025, down 562.0% year-over-year, with the annual reading at 73.84% for FY2025, 562.0% down from the prior year.
  • Gross Margin hit 71.94% in Q4 2025 for Hims & Hers Health, down from 73.8% in the prior quarter.
  • In the past five years, Gross Margin ranged from a high of 82.74% in Q4 2023 to a low of 71.94% in Q4 2025.
  • Historically, Gross Margin has averaged 77.69% across 5 years, with a median of 77.42% in 2021.
  • Biggest five-year swings in Gross Margin: soared 835bps in 2021 and later plummeted -886bps in 2025.
  • Year by year, Gross Margin stood at 73.32% in 2021, then grew by 8bps to 79.15% in 2022, then rose by 5bps to 82.74% in 2023, then decreased by -7bps to 76.81% in 2024, then fell by -6bps to 71.94% in 2025.
  • Business Quant data shows Gross Margin for HIMS at 71.94% in Q4 2025, 73.8% in Q3 2025, and 76.39% in Q2 2025.