Hims & Hers Health (HIMS) Gross Margin (2020 - 2026)
Hims & Hers Health (HIMS) recorded Gross Margin of 63.83% in Q2 2026, down 12.56 percentage points from 76.39% a year earlier and down 1.42 percentage points from the prior quarter.
Powered by 
Analysis
Hims & Hers Health (HIMS) Gross Margin (2020 - 2026) Analysis & Trends
On a TTM basis, Hims & Hers Health's Gross Margin came in at 68.43% as of Jun 30, 2026, down 7.77 percentage points year-over-year; for FY2025, it was 73.84%, down 5.62 percentage points from FY2024.
- Annual Gross Margin has a five-year change of +0.26 percentage points (FY2020 to FY2025).
- Across earlier years, Gross Margin came in at 79.45% in FY2024 (-2.54 pp), 81.99% in FY2023 (+4.42 pp), 77.57% in FY2022 (+2.35 pp) and 75.22% in FY2021 (+1.64 pp).
- The Q2 2026 figure is the lowest quarterly Gross Margin in data going back to Q1 2020.
- On a year-over-year basis, Gross Margin has declined for nine consecutive quarters, with an average year-over-year change of -6.77 percentage points over the last eight quarters.
- Peak year-over-year performance for Gross Margin in the last five years was a gain of 6.64 percentage points in Q1 2023, against a drop of 12.56 percentage points in Q2 2026 at the low end.
- Per Business Quant, the preceding three quarters came in at 65.25% (Q1 2026), 71.94% (Q4 2025) and 73.80% (Q3 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | HCA Healthcare | 94.08 Bn | 93.52 Bn | - | - |
| 2 | Natera | 59.53 Bn | 55.21 Bn | 485.19 Mn | 64.46% |
| 3 | Quest Diagnostics | 25.60 Bn | 24.03 Bn | 1.03 Bn | 33.75% |
| 4 | Labcorp Holdings | 24.98 Bn | 22.75 Bn | 1.11 Bn | 29.80% |
| 5 | Guardant Health | 23.75 Bn | 19.81 Bn | 219.03 Mn | 65.39% |
| 6 | Tenet Healthcare | 20.75 Bn | 11.90 Bn | - | - |
| 7 | Tempus AI | 14.47 Bn | 11.50 Bn | 246.50 Mn | 64.45% |
| 8 | Encompass Health | 12.19 Bn | 12.65 Bn | - | - |
| 9 | Davita | 11.20 Bn | 9.97 Bn | 1.16 Bn | 32.70% |
| 10 | Hims & Hers Health | 6.70 Bn | 3.90 Bn | 480.80 Mn | 63.83% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 63.83% |
| Mar 31, 2026 | 65.25% |
| Dec 31, 2025 | 71.94% |
| Sep 30, 2025 | 73.80% |
| Jun 30, 2025 | 76.39% |
| Mar 31, 2025 | 73.50% |
| Dec 31, 2024 | 76.81% |
| Sep 30, 2024 | 79.16% |
| Jun 30, 2024 | 81.30% |
| Mar 31, 2024 | 82.36% |
| Dec 31, 2023 | 82.74% |
| Sep 30, 2023 | 82.62% |
| Jun 30, 2023 | 81.84% |
| Mar 31, 2023 | 80.42% |
| Dec 31, 2022 | 79.15% |
| Sep 30, 2022 | 79.02% |
| Jun 30, 2022 | 76.76% |
| Mar 31, 2022 | 73.79% |
| Dec 31, 2021 | 73.32% |
| Sep 30, 2021 | 73.98% |
API Access
Hims & Hers Health Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=HIMS&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "HIMS", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=HIMS&period=max&api_key=YOUR_API_KEY");
const data = await res.json();