Charlie's Holdings (CHUC) Return on Invested Capital [ROIC] (2022 - 2026)
Charlie's Holdings (CHUC) reported Return on Invested Capital [ROIC] of -47.33% for Q2 2026, up 120.58 percentage points from -167.91% a year earlier but down 6.46 percentage points from the prior quarter.
Charlie's Holdings (CHUC) Return on Invested Capital [ROIC] (2022 - 2026) Analysis & Trends
For FY2025, Charlie's Holdings posted Return on Invested Capital [ROIC] of -66.94%.
- Return on Invested Capital [ROIC] has a three-year change of -11.28 percentage points (FY2022 to FY2025).
- By year, Return on Invested Capital [ROIC] came in at -55.66% in FY2022.
- Five-year quarterly Return on Invested Capital [ROIC] spans a low of -178.15% in Q3 2023 and a high of -18.44% in Q4 2022.
- Per Business Quant data, the three quarters before Q2 2026 came in at -40.86% (Q1 2026), -37.08% (Q4 2025) and -58.89% (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROIC (Qtr) |
|---|---|---|---|---|---|
| 1 | Philip Morris International | 310.95 Bn | 289.94 Bn | 7.85 Bn | 32.08% |
| 2 | British American Tobacco p.l.c | 137.57 Bn | 114.22 Bn | - | - |
| 3 | Altria | 124.10 Bn | 110.30 Bn | 3.82 Bn | 38.90% |
| 4 | RLX Technology | 2.51 Bn | -1.24 Bn | 52.74 Mn | 3.63% |
| 5 | Verano Holdings | 2.17 Bn | 1.84 Bn | 99.70 Mn | -12.28% |
| 6 | Curaleaf Holdings | 2.09 Bn | 1.70 Bn | 169.91 Mn | 1.35% |
| 7 | Trulieve Cannabis | 2.00 Bn | 614.45 Mn | 162.29 Mn | -24.18% |
| 8 | Turning Point Brands | 1.28 Bn | 415.13 Mn | 93.70 Mn | 9.05% |
| 9 | Cronos | 1.24 Bn | -1.98 Bn | 28.45 Mn | - |
| 10 | Charlie's Holdings | 39.28 Mn | 35.64 Mn | 1.12 Mn | -47.33% |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | -47.33% |
| Mar 31, 2026 | -40.86% |
| Dec 31, 2025 | -36.78% |
| Sep 30, 2025 | -57.08% |
| Jun 30, 2025 | -148.41% |
| Jun 30, 2024 | -104.55% |
| Dec 31, 2023 | -86.95% |
| Sep 30, 2023 | -178.15% |
| Dec 31, 2022 | -18.44% |
Charlie's Holdings Return on Invested Capital [ROIC] API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=return-on-invested-capital-%5Broic%5D&ticker=CHUC&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "return-on-invested-capital-[roic]", "ticker": "CHUC", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=return-on-invested-capital-%5Broic%5D&ticker=CHUC&period=max&api_key=YOUR_API_KEY");
const data = await res.json();