Baidu (BAIDF) Goodwill & Intangibles (2009 - 2026)
Baidu's quarterly Goodwill & Intangibles came in at $5.9 billion in Q1 2026, up 3.6% quarter-over-quarter from $5.7 billion in Q4 2025.
Baidu has reported Goodwill & Intangibles for 18 years, with the latest figure at $5.9 billion in Q1 2026.
- For the quarter ending Q1 2026, Goodwill & Intangibles changed N/A year-over-year to $5.9 billion; the trailing twelve-month figure through Mar 2026 stood at $5.9 billion (changed N/A YoY), and the FY2025 full-year result was $5.8 billion, up 81.75% from the prior year.
- Goodwill & Intangibles for Q1 2026 stood at $5.9 billion, up from $5.7 billion in the prior quarter.
- The five-year high for Goodwill & Intangibles was $5.9 billion in Q1 2026, with the low at $3.3 billion in Q4 2024.
- Average Goodwill & Intangibles over 5 years is $4.3 billion, with a median of $3.3 billion recorded in 2022.
- Year-over-year, Goodwill & Intangibles declined 12.19% in 2022 and soared 76.36% in 2025.
- Tracing BAIDF's Goodwill & Intangibles over 5 years: stood at $3.3 billion in 2022, then declined by 2.32% to $3.3 billion in 2023, then decreased by 0.23% to $3.3 billion in 2024, then soared by 76.36% to $5.7 billion in 2025, then climbed by 3.6% to $5.9 billion in 2026.
- The last three Goodwill & Intangibles figures came in at $5.9 billion (Q1 2026), $5.7 billion (Q4 2025), and $3.3 billion (Q4 2024), per Business Quant data.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Alphabet | 4,554.43 Bn | 4,338.81 Bn | 102.29 Bn |
| 2 | Meta Platforms | 1,602.78 Bn | 1,521.60 Bn | 46.09 Bn |
| 3 | Spotify Technology | 119.86 Bn | 109.62 Bn | 1.75 Bn |
| 4 | 33.71 Bn | 30.94 Bn | 511.94 Mn | |
| 5 | Nebius | 22.38 Bn | 22.38 Bn | 295.20 Mn |
| 6 | 12.76 Bn | 11.46 Bn | 768.96 Mn | |
| 7 | Kanzhun | 12.59 Bn | 10.49 Bn | 255.62 Bn |
| 8 | Snap | 9.64 Bn | 6.81 Bn | 1.29 Bn |
| 9 | Match | 8.43 Bn | 7.41 Bn | 653.28 Mn |
| 10 | Baidu | - | - | 1.88 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 5.94 Bn |
| Dec 31, 2025 | 5.73 Bn |
| Sep 30, 2025 | 5.71 Bn |
| Jun 30, 2025 | 5.65 Bn |
| Mar 31, 2025 | 5.53 Bn |
| Dec 31, 2024 | 3.25 Bn |
| Sep 30, 2024 | 3.26 Bn |
| Jun 30, 2024 | 3.22 Bn |
| Mar 31, 2024 | 3.25 Bn |
| Dec 31, 2023 | 3.26 Bn |
| Sep 30, 2023 | 3.24 Bn |
| Jun 30, 2023 | 3.38 Bn |
| Mar 31, 2023 | 3.46 Bn |
| Dec 31, 2022 | 3.34 Bn |
| Sep 30, 2022 | 3.52 Bn |
| Jun 30, 2022 | 3.66 Bn |
| Mar 31, 2022 | 3.81 Bn |
| Dec 31, 2021 | 3.80 Bn |
| Sep 30, 2021 | 3.77 Bn |
| Jun 30, 2021 | 3.79 Bn |
| Mar 31, 2021 | 3.73 Bn |
| Dec 31, 2020 | 3.66 Bn |
| Sep 30, 2020 | 3.51 Bn |
| Jun 30, 2020 | 2.88 Bn |
| Mar 31, 2020 | 2.79 Bn |
| Dec 31, 2019 | 2.60 Bn |
| Sep 30, 2019 | 3.93 Bn |
| Jun 30, 2019 | 4.02 Bn |
| Mar 31, 2019 | 4.17 Bn |
| Dec 31, 2018 | 2.68 Bn |
| Sep 30, 2018 | 3.75 Bn |
| Jun 30, 2018 | 3.56 Bn |
| Mar 31, 2018 | 3.43 Bn |
| Dec 31, 2017 | 3.22 Bn |
| Sep 30, 2017 | 3.10 Bn |
| Jun 30, 2017 | 3.02 Bn |
| Mar 31, 2017 | 3.03 Bn |
| Dec 31, 2016 | 2.82 Bn |
| Sep 30, 2016 | 2.92 Bn |
| Jun 30, 2016 | 2.88 Bn |
| Mar 31, 2016 | 2.88 Bn |
| Dec 31, 2015 | 2.94 Bn |
| Sep 30, 2015 | 3.38 Bn |
| Jun 30, 2015 | 3.44 Bn |
| Mar 31, 2015 | 3.37 Bn |
| Dec 31, 2014 | 3.42 Bn |
| Sep 30, 2014 | 3.37 Bn |
| Jun 30, 2014 | 3.31 Bn |
| Mar 31, 2014 | 3.41 Bn |
| Dec 31, 2013 | 3.37 Bn |
| Sep 30, 2013 | 1.39 Bn |
| Jun 30, 2013 | 1.35 Bn |
| Mar 31, 2013 | 983.98 Mn |
| Dec 31, 2012 | 726.80 Mn |
| Sep 30, 2012 | 527.90 Mn |
| Jun 30, 2012 | 518.55 Mn |
| Mar 31, 2012 | 525.99 Mn |
| Dec 31, 2011 | 534.84 Mn |
| Sep 30, 2011 | 526.29 Mn |
| Jun 30, 2011 | 46.10 Mn |
| Mar 31, 2011 | 46.00 Mn |
| Dec 31, 2010 | 27.00 Mn |
| Sep 30, 2010 | 26.92 Mn |
| Jun 30, 2010 | 26.60 Mn |
| Mar 31, 2010 | 26.95 Mn |
| Dec 31, 2009 | 27.32 Mn |
| Sep 30, 2009 | 27.69 Mn |
| Jun 30, 2009 | 25.53 Mn |
| Mar 31, 2009 | 25.93 Mn |