HSY vs JBSS vs PEP Stock Comparison

Hershey, Sanfilippo John B & Son and Pepsico Prices as of Oct 29, 2026 Peers: Industry group
HSY Hershey Co
$160.26 -0.7% 1M -8.6% 1Y
Market cap
$32.24B
P/E
18.0x
Revenue (TTM)
$12.26B
Div. yield
3.57%
Snacks and Confectionery Consumer Staples
4 wins
JBSS Sanfilippo John B & Son Inc
$56.47 -16.1% 1M -5.1% 1Y
Market cap
$661.66M
P/E
11.7x
Revenue (TTM)
$1.17B
Div. yield
6.29%
Snacks and Confectionery Consumer Staples
6 wins
PEP Pepsico Inc
$133.79 +4.0% 1M -8.5% 1Y
Market cap
$182.32B
P/E
16.7x
Revenue (TTM)
$98.24B
Div. yield
4.34%
Non-Alcoholic Beverages Consumer Staples
2 wins

Head to Head

12 decided of 12

Sanfilippo John B & Son leads on 6 of the 12 questions below (Sanfilippo John B & Son 6, Hershey 4, Pepsico 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionHSYJBSSPEPLeader
Larger companyMarket capitalisation $32.24B $661.66M $182.32B PEP
Cheaper on earningsLower P/E, profitable companies only 18.0x 11.7x 16.7x JBSS
Cheaper on forward earningsLower price / next fiscal year consensus EPS 18.0x 11.1x 15.6x JBSS
Faster revenue growthRevenue growth, trailing twelve months +6.7% +3.1% +6.4% HSY
More profitableNet margin, trailing twelve months 14.6% 4.8% 11.1% HSY
Better return on capitalReturn on invested capital 19.5% 13.0% 16.1% HSY
Less leveragedLower net debt / EBITDA 1.4x 0.9x 2.2x JBSS
Higher dividend yieldTrailing dividend yield 3.57% 6.29% 4.34% JBSS
Better 1-year returnPrice return, last 12 months -8.6% -5.1% -8.5% JBSS
Better 5-year returnAnnualised price return, 5 years -1.8%/yr -7.7%/yr -3.7%/yr HSY
Less volatileAnnualised volatility, 1 year 27.8% 36.1% 21.2% PEP
Higher overall scoreMean of the five percentile scores vs peers 66/100 72/100 64/100 JBSS

Percentile Scorecard

HSYJBSSPEP

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisHSYJBSSPEP
Valuation 43 #26 of 45 86 #7 of 45 62 #15 of 38
Growth 68 #14 of 42 54 #20 of 42 53 #16 of 33
Profitability 100 #1 of 40 74 #11 of 40 87 #5 of 31
Financial Health 61 #19 of 47 67 #16 of 47 39 #23 of 37
Shareholder Returns 60 #13 of 31 77 #8 of 31 77 #6 of 23
Overall 66 72 64
  • HSY ranked among 48 companies in Branded Foods
  • JBSS ranked among 48 companies in Branded Foods
  • PEP ranked among 41 companies in Beverages

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodHSYJBSSPEPSPY
1 month -0.7%-16.1%+4.0% +0.7%
3 months -9.5%-30.8%-4.6% +3.7%
6 months -13.7%-31.0%-15.6% +7.1%
Year to date -11.9%-20.0%-6.8% +12.8%
1 year -8.6%-5.1%-8.5% +11.9%
3 years -13.8%-45.4%-17.6% +85.2%
3 years, per year -4.8%-18.3%-6.2% +22.8%
5 years -8.6%-33.2%-17.2% +67.6%
5 years, per year -1.8%-7.7%-3.7% +10.9%
10 years +56.5%+16.6%+25.0% +262.0%
10 years, per year +4.6%+1.5%+2.3% +13.7%

Risk

MeasureHSYJBSSPEPSPY
Volatility, 1Y 27.8%36.1%21.2% 12.7%
Downside volatility, 1Y 26.9%38.1%20.0% 12.6%
Beta vs S&P 500, 1Y -0.20-0.10-0.19 1.00
Return / volatility, 1Y -0.31-0.14-0.40 0.94
Max drawdown, 5Y -47.6%-55.1%-36.9% -25.4%
From 52-week high -32.2%-37.7%-21.5% -1.2%
52-week high $236.28$90.60$170.49 $779.14
52-week low $157.59$56.47$123.73 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleHSYJBSSPEP
P/E now vs peer median 18.0xmedian 18.4x 11.7xmedian 18.4x 16.7xmedian 26.8x
P/S now vs peer median 2.6xmedian 0.7x 0.6xmedian 0.7x 1.9xmedian 1.6x
EV/EBITDA now vs peer median 11.9xmedian 12.0x 7.0xmedian 12.0x 11.9xmedian 18.0x
P/FCF now vs peer median 15.2xmedian 13.6x 21.8xmedian 13.6x 17.4xmedian 18.4x
P/B now vs peer median 6.6xmedian 1.6x 1.8xmedian 1.6x 8.1xmedian 2.6x
PEG now vs peer median -11.40median 0.55 -2.34median 0.55 1.68median 1.89

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsHSYJBSSPEP
Revenue $12.26B $1.17B $98.24B
Gross profit $5.14B $205.99M $53.22B
Operating income $2.55B $81.51M $15.05B
Net income $1.79B $56.38M $10.97B
Free cash flow $2.12B $30.41M $10.47B
EPS (diluted) $7.00 $4.76 $7.97
Cash & equivalents $676.69M $2.02M $10.68B
Total debt $5.13B $105.84M $208.67B
Shares (diluted) 256.31M 11.84M 1.37B
Enterprise value $28.97B $654.80M $140.28B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricHSYJBSSPEP
P/E 18.0x 11.7x 16.7x
P/FCF 15.2x 21.8x 17.4x
P/Operating cash flow 12.6x 6.5x 12.5x
P/S 2.6x 0.6x 1.9x
P/B 6.6x 1.8x 8.1x
P/Tangible book 13.1x 1.8x 21.4x
EV/EBITDA 11.9x 7.0x 11.9x
EV/EBIT 14.4x 9.4x 14.8x
EV/Revenue 3.0x 0.7x 2.3x
EV/FCF 17.3x 25.2x 21.3x
EV/Operating cash flow 14.3x 7.5x 15.3x
PEG (3Y EPS CAGR) -11.40 -2.34 1.68

Growth

14 metrics
MetricHSYJBSSPEP
Revenue growth (1Y) 6.7% 3.1% 6.4%
Revenue CAGR (3Y) 3.2% 5.9% 2.4%
Gross profit growth (1Y) 18.6% -2.4% 6.8%
Gross profit CAGR (3Y) 0.8% -1.9% 2.5%
Operating income growth (1Y) 31.5% -13.9% 47.7%
Operating income CAGR (3Y) -1.0% -4.1% 10.6%
Net income growth (1Y) 31.9% -14.6% 50.8%
Net income CAGR (3Y) -2.1% -4.6% 9.4%
EPS growth (1Y) 32.8% -15.2% 51.4%
EPS CAGR (3Y) -1.6% -5.0% 10.0%
Operating cash flow growth (1Y) 11.9% 90.3% 23.9%
Operating cash flow CAGR (3Y) 3.2% -4.1% 6.3%
Free cash flow growth (1Y) 15.3% 405.8% 54.3%
Free cash flow CAGR (3Y) 9.3% -31.6% 14.7%

Profitability

14 metrics
MetricHSYJBSSPEP
Gross margin 41.9% 17.7% 54.2%
EBITDA margin 25.2% 9.4% 19.1%
Operating margin 20.8% 7.0% 15.3%
Pretax margin 18.9% 6.5% 14.0%
Net margin 14.6% 4.8% 11.1%
FCF margin 17.3% 2.6% 10.7%
Operating cash flow margin 20.9% 8.8% 14.8%
Return on equity 38.0% 15.0% 49.0%
Return on assets 12.9% 8.5% 9.8%
Return on invested capital 19.5% 13.0% 16.1%
Return on capital employed 23.5% 16.5% 19.4%
Asset turnover 0.9x 1.7x 0.9x
Cash conversion (OCF / net income) 1.4x 1.8x 1.3x
Stock comp / revenue 0.6% 0.3% 0.3%

Financial Health

11 metrics
MetricHSYJBSSPEP
Debt / assets 36.9% 15.7% 46.3%
Debt / equity 1.1x 0.3x 2.3x
Net debt / EBITDA 1.4x 0.9x 2.2x
Debt / FCF 2.4x 3.5x 5.0x
Liabilities / assets 64.9% 44.9% 79.9%
Equity / assets 35.1% 55.1% 20.1%
Interest coverage – 38.3x 13.6x
Current ratio 1.2x 2.0x 0.9x
Quick ratio 0.6x 0.5x 0.7x
Cash ratio 0.2x 0.0x 0.3x
Altman Z-score 4.31 4.21 3.46

Shareholder Returns

7 metrics
MetricHSYJBSSPEP
Dividend yield 3.6% 6.3% 4.3%
Net buyback yield 1.3% – 0.5%
Shareholder yield 4.9% 6.3% 4.8%
Payout ratio (earnings) 63.0% – –
Payout ratio (FCF) 53.3% – –
Dividend growth (1Y) 4.3% – –
Dividend CAGR (3Y) 9.6% – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusHSYJBSSPEP
Forward P/E 18.0xFY2026 11.1xFY2027 15.6xFY2026
EPS, next fiscal year $8.92FY2026 $5.07FY2027 $8.59FY2026
EPS growth, next FY +41.4%FY2026 -3.6%FY2027 +5.5%FY2026
EPS growth, the year after +18.0% +10.1% +3.0%
Revenue, next fiscal year $12.55BFY2026 $1.16BFY2027 $96.43BFY2026
Revenue growth, next FY +7.4%FY2026 -1.8%FY2027 +2.7%FY2026
Revenue growth, the year after +6.1% +12.3% +11.4%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersHSYJBSSPEP
Held by institutions 64.3% 72.9% 79.1%
Institutions holding 1,414 211 3,417
Change in shares held, QoQ +4.5% +1.9% +5.8%
Institutions buying 662 111 1,502
Institutions selling 507 58 1,516
Buyers to sellers 1.31 1.91 0.99

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

HSYJBSSPEP
HSY 1.00 0.35 0.53
JBSS 0.35 1.00 0.35
PEP 0.53 0.35 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, HSY, JBSS and PEP?

Pepsico (PEP) is the largest by market capitalisation: Hershey (HSY) $32.24B, Sanfilippo John B & Son (JBSS) $661.66M, Pepsico (PEP) $182.32B.

Which stock is cheaper, HSY, JBSS and PEP?

Sanfilippo John B & Son (JBSS) trades on the lowest price-to-earnings ratio (Hershey (HSY) 18.0x, Sanfilippo John B & Son (JBSS) 11.7x, Pepsico (PEP) 16.7x). On next year's consensus earnings, Sanfilippo John B & Son (JBSS) is cheapest (Hershey (HSY) 18.0x, Sanfilippo John B & Son (JBSS) 11.1x, Pepsico (PEP) 15.6x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Hershey (HSY) grew revenue fastest over the trailing twelve months: Hershey (HSY) +6.7%, Sanfilippo John B & Son (JBSS) +3.1%, Pepsico (PEP) +6.4%.

Which company is more profitable?

Hershey (HSY) has the highest net margin (Hershey (HSY) 14.6%, Sanfilippo John B & Son (JBSS) 4.8%, Pepsico (PEP) 11.1%). On return on invested capital, Hershey (HSY) leads (Hershey (HSY) 19.5%, Sanfilippo John B & Son (JBSS) 13.0%, Pepsico (PEP) 16.1%).

Which stock has performed better?

Over the past year Sanfilippo John B & Son (JBSS) returned the most: Hershey (HSY) -8.6%, Sanfilippo John B & Son (JBSS) -5.1%, Pepsico (PEP) -8.5%. Over five years, Hershey (HSY) compounded fastest (Hershey (HSY) -1.8%/yr, Sanfilippo John B & Son (JBSS) -7.7%/yr, Pepsico (PEP) -3.7%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Sanfilippo John B & Son (JBSS) has the highest dividend yield: Hershey (HSY) 3.57%, Sanfilippo John B & Son (JBSS) 6.29%, Pepsico (PEP) 4.34%.

Which stock is riskier?

By one-year price volatility, Pepsico (PEP) has been the steadiest (Hershey (HSY) 27.8%, Sanfilippo John B & Son (JBSS) 36.1%, Pepsico (PEP) 21.2%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, HSY, JBSS and PEP?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Sanfilippo John B & Son (JBSS) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.