GTBIF vs TRLV vs VRNO Stock Comparison

Green Thumb Industries, Trulieve Cannabis and Verano Holdings Prices as of Oct 28, 2026 Peers: Industry group
VRNO Verano Holdings Corp.
$5.10 -14.3% 1M -23.9% 1Y
Market cap
$376.03M
P/E
–
Revenue (TTM)
$835.52M
Div. yield
–
Cannabis Consumer Staples
1 win

Head to Head

9 decided of 12

Green Thumb Industries leads on 5 of the 12 questions below (Green Thumb Industries 5, Trulieve Cannabis 3, Verano Holdings 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionGTBIFTRLVVRNOLeader
Larger companyMarket capitalisation $1.42B $2.03B $376.03M TRLV
Cheaper on earningsLower P/E, profitable companies only 11.2x -4.3x -1.5x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS 37.8x — — –
Faster revenue growthRevenue growth, trailing twelve months +4.8% -3.9% -1.4% GTBIF
More profitableNet margin, trailing twelve months 10.5% -41.6% -30.9% GTBIF
Better return on capitalReturn on invested capital 2.3% -24.2% -12.3% GTBIF
Less leveragedLower net debt / EBITDA 0.9x 0.8x -24.5x VRNO
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -9.8% +49.2% -23.9% TRLV
Better 5-year returnAnnualised price return, 5 years -20.7%/yr -15.9%/yr -38.1%/yr TRLV
Less volatileAnnualised volatility, 1 year 79.8% 102.0% 120.0% GTBIF
Higher overall scoreMean of the five percentile scores vs peers 85/100 53/100 37/100 GTBIF

Percentile Scorecard

GTBIFTRLVVRNO

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisGTBIFTRLVVRNO
Valuation 97 #2 of 38 51 #19 of 38 16 #32 of 38
Growth 91 #4 of 35 38 #22 of 35 24 #27 of 35
Profitability 91 #4 of 36 40 #22 of 36 46 #20 of 36
Financial Health 87 #6 of 39 82 #8 of 39 63 #15 of 39
Shareholder Returns 58 #6 of 13 – –
Overall 85 53 37
  • GTBIF ranked among 40 companies in Tobacco and Cannabis
  • TRLV ranked among 40 companies in Tobacco and Cannabis
  • VRNO ranked among 40 companies in Tobacco and Cannabis

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodGTBIFTRLVVRNOSPY
1 month -18.2%-14.0%-14.3% +0.9%
3 months -6.5%+31.8%-1.4% +5.9%
6 months -16.6%+9.8%-17.7% +8.5%
Year to date -20.0%+22.1%-19.0% +13.3%
1 year -9.8%+49.2%-23.9% +12.4%
3 years -19.2%+175.6%-68.6% +88.1%
3 years, per year -6.9%+40.2%-32.1% +23.5%
5 years -68.6%-57.8%-90.9% +68.2%
5 years, per year -20.7%-15.9%-38.1% +11.0%

Risk

MeasureGTBIFTRLVVRNOSPY
Volatility, 1Y 79.8%102.0%120.0% 12.7%
Downside volatility, 1Y 68.0%86.7%113.8% 12.7%
Beta vs S&P 500, 1Y 0.910.970.94 1.00
Return / volatility, 1Y -0.120.48-0.20 0.98
Max drawdown, 5Y -82.3%-89.6%-96.6% -25.4%
From 52-week high -33.6%-18.4%-41.4% -0.9%
52-week high $9.69$13.00$8.70 $779.14
52-week low $5.29$4.76$3.95 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleGTBIFTRLVVRNO
P/E now vs peer median 11.2xmedian 16.6x -4.3xmedian 16.6x -1.4xmedian 16.6x
P/S now vs peer median 1.0xmedian 0.9x 1.8xmedian 0.9x 2.6xmedian 0.9x
EV/EBITDA now vs peer median 4.8xmedian 12.9x -11.7xmedian 12.9x -200.6xmedian 12.9x
P/FCF now vs peer median 6.3xmedian 23.3x 10.1xmedian 23.3x 48.5xmedian 23.3x
P/B now vs peer median 0.7xmedian 1.0x 2.7xmedian 1.0x 3.3xmedian 1.0x
PEG now vs peer median 0.10median 0.57 -0.39median 0.57 0.02median 0.57

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsGTBIFTRLVVRNO
Revenue $1.21B $1.14B $835.52M
Gross profit $566.88M $677.39M $399.61M
Operating income $116.49M -$277.26M -$132.06M
Net income $126.77M -$476.16M -$258.48M
Free cash flow $197.77M $202.56M $45.68M
EPS (diluted) $0.57 $-2.46 $-3.54
Cash & equivalents $283.59M $325.42M $85.20M
Total debt $566.02M $188.12M $392.61M
Shares (diluted) 222.78M 192.71M 73.01M
Enterprise value $272.89M $644.32M $51.46M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricGTBIFTRLVVRNO
P/E 11.2x -4.3x -1.4x
P/FCF 6.3x 10.1x 48.5x
P/Operating cash flow 4.7x 8.4x 24.8x
P/S 1.0x 1.8x 2.6x
P/B 0.7x 2.7x 3.3x
P/Tangible book 0.9x 4.4x 17.5x
EV/EBITDA 4.8x -11.7x -200.6x
EV/EBIT 13.2x -6.9x -19.1x
EV/Revenue 1.3x 1.7x 3.0x
EV/FCF 7.8x 9.4x 55.2x
EV/Operating cash flow 5.7x 7.8x 28.2x
PEG (3Y EPS CAGR) 0.10 -0.39 0.02

Growth

14 metrics
MetricGTBIFTRLVVRNO
Revenue growth (1Y) 4.8% -3.9% -1.4%
Revenue CAGR (3Y) 5.8% -0.6% -3.0%
Gross profit growth (1Y) -4.8% -6.8% -6.9%
Gross profit CAGR (3Y) 3.9% 3.1% -3.9%
Operating income growth (1Y) -35.9% -415.5% 46.3%
Operating income CAGR (3Y) 9.2% 2.2% -7.7%
Net income growth (1Y) 337.8% -174.8% 25.3%
Net income CAGR (3Y) 105.8% 10.8% 2.8%
EPS growth (1Y) 363.5% -181.8% -268.8%
EPS CAGR (3Y) 109.5% 11.0% -62.7%
Operating cash flow growth (1Y) 21.4% 23.3% 4.0%
Operating cash flow CAGR (3Y) 8.3% 187.2% -0.8%
Free cash flow growth (1Y) 55.0% 151.3% 594.0%
Free cash flow CAGR (3Y) 112.4% 63.2% 2.4%

Profitability

14 metrics
MetricGTBIFTRLVVRNO
Gross margin 46.9% 59.5% 47.8%
EBITDA margin 26.6% -14.3% -1.5%
Operating margin 9.6% -24.3% -15.8%
Pretax margin 23.2% -28.6% -24.5%
Net margin 10.5% -41.6% -30.9%
FCF margin 16.4% 17.8% 5.5%
Operating cash flow margin 22.2% 21.5% 10.7%
Return on equity 6.7% -49.7% -37.9%
Return on assets 4.4% -19.6% -15.2%
Return on invested capital 2.3% -24.2% -12.3%
Return on capital employed 4.5% -11.9% -8.3%
Asset turnover 0.4x 0.5x 0.5x
Cash conversion (OCF / net income) 2.1x -0.5x -0.3x
Stock comp / revenue 3.6% 1.8% 1.5%

Financial Health

11 metrics
MetricGTBIFTRLVVRNO
Debt / assets 20.1% 9.1% 23.1%
Debt / equity 0.3x 0.2x 0.6x
Net debt / EBITDA 0.9x 0.8x -24.5x
Debt / FCF 2.9x 0.9x 8.6x
Liabilities / assets 33.9% 63.1% 60.2%
Equity / assets 66.1% 36.9% 39.8%
Interest coverage 5.5x -4.9x –
Current ratio 2.9x 5.9x 3.7x
Quick ratio 1.5x 3.7x 1.0x
Cash ratio 1.3x 3.4x 0.8x
Altman Z-score 1.62 0.43 0.86

Shareholder Returns

7 metrics
MetricGTBIFTRLVVRNO
Dividend yield – – –
Net buyback yield 0.0% – –
Shareholder yield 0.0% – –
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusGTBIFTRLVVRNO
Forward P/E 37.8xFY2026 – –
EPS, next fiscal year $0.17FY2026 $-1.76FY2026 $-0.54FY2026
EPS growth, next FY -64.6%FY2026 – –
EPS growth, the year after +47.1% – –
Revenue, next fiscal year $1.17BFY2026 $965.24MFY2026 $807.61MFY2026
Revenue growth, next FY -1.1%FY2026 -18.2%FY2026 -1.7%FY2026
Revenue growth, the year after +19.3% -0.8% +9.1%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersGTBIFTRLVVRNO
Held by institutions 0.2% 18.1% 0.2%
Institutions holding 5 123 1
Change in shares held, QoQ +15.4% – –
Institutions buying 4 119 0
Institutions selling 1 1 1
Buyers to sellers 4.00 119.00 0.00

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

GTBIFTRLVVRNO
GTBIF 1.00 0.86 0.85
TRLV 0.86 1.00 0.77
VRNO 0.85 0.77 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, GTBIF, TRLV and VRNO?

Trulieve Cannabis (TRLV) is the largest by market capitalisation: Green Thumb Industries (GTBIF) $1.42B, Trulieve Cannabis (TRLV) $2.03B, Verano Holdings (VRNO) $376.03M.

Which company is growing faster?

Green Thumb Industries (GTBIF) grew revenue fastest over the trailing twelve months: Green Thumb Industries (GTBIF) +4.8%, Trulieve Cannabis (TRLV) -3.9%, Verano Holdings (VRNO) -1.4%.

Which company is more profitable?

Green Thumb Industries (GTBIF) has the highest net margin (Green Thumb Industries (GTBIF) 10.5%, Trulieve Cannabis (TRLV) -41.6%, Verano Holdings (VRNO) -30.9%). On return on invested capital, Green Thumb Industries (GTBIF) leads (Green Thumb Industries (GTBIF) 2.3%, Trulieve Cannabis (TRLV) -24.2%, Verano Holdings (VRNO) -12.3%).

Which stock has performed better?

Over the past year Trulieve Cannabis (TRLV) returned the most: Green Thumb Industries (GTBIF) -9.8%, Trulieve Cannabis (TRLV) +49.2%, Verano Holdings (VRNO) -23.9%. Over five years, Trulieve Cannabis (TRLV) compounded fastest (Green Thumb Industries (GTBIF) -20.7%/yr, Trulieve Cannabis (TRLV) -15.9%/yr, Verano Holdings (VRNO) -38.1%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Green Thumb Industries (GTBIF) has been the steadiest (Green Thumb Industries (GTBIF) 79.8%, Trulieve Cannabis (TRLV) 102.0%, Verano Holdings (VRNO) 120.0%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, GTBIF, TRLV and VRNO?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Green Thumb Industries (GTBIF) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.