ATAT vs HTHT vs MAR Stock Comparison

Atour Lifestyle Holdings, H World and Marriott International Prices as of Oct 27, 2026 Peers: Industry group
HTHT H World Group Ltd
$46.57 +10.9% 1M +20.2% 1Y
Market cap
$14.30B
P/E
19.8x
Revenue (TTM)
$3.83B
Div. yield
4.66%
Hotels Consumer Discretionary
3 wins

Head to Head

12 decided of 12

Atour Lifestyle Holdings leads on 5 of the 12 questions below (Atour Lifestyle Holdings 5, Marriott International 4, H World 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionATATHTHTMARLeader
Larger companyMarket capitalisation $4.50B $14.30B $101.76B MAR
Cheaper on earningsLower P/E, profitable companies only 16.0x 19.8x 39.8x ATAT
Cheaper on forward earningsLower price / next fiscal year consensus EPS 13.7x 16.6x 34.0x ATAT
Faster revenue growthRevenue growth, trailing twelve months +45.3% +13.2% +4.7% ATAT
More profitableNet margin, trailing twelve months 16.8% 18.9% 9.6% HTHT
Better return on capitalReturn on invested capital 73.2% 42.2% 25.5% ATAT
Less leveragedLower net debt / EBITDA — -1.3x 3.3x HTHT
Higher dividend yieldTrailing dividend yield 2.75% 4.66% 0.72% HTHT
Better 1-year returnPrice return, last 12 months -15.9% +20.2% +43.9% MAR
Better 5-year returnAnnualised price return, 5 years — -0.3%/yr +19.5%/yr MAR
Less volatileAnnualised volatility, 1 year 38.8% 32.7% 27.2% MAR
Higher overall scoreMean of the five percentile scores vs peers 81/100 72/100 48/100 ATAT

Percentile Scorecard

ATATHTHTMAR

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisATATHTHTMAR
Valuation 74 #8 of 28 63 #11 of 28 22 #22 of 28
Growth 96 #2 of 25 88 #4 of 25 58 #11 of 25
Profitability 100 #1 of 25 88 #4 of 25 63 #10 of 25
Financial Health 97 #2 of 30 86 #5 of 30 41 #18 of 30
Shareholder Returns 39 #12 of 19 33 #13 of 19 56 #9 of 19
Overall 81 72 48
  • ATAT ranked among 31 companies in Travel and Lodging
  • HTHT ranked among 31 companies in Travel and Lodging
  • MAR ranked among 31 companies in Travel and Lodging

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodATATHTHTMARSPY
1 month +1.6%+10.9%+10.9% -0.2%
3 months -6.6%+8.7%+1.7% +3.9%
6 months -12.3%-8.5%+8.9% +8.2%
Year to date -16.9%-1.0%+25.8% +12.9%
1 year -15.9%+20.2%+43.9% +12.3%
3 years +77.3%+24.4%+110.6% +87.4%
3 years, per year +21.1%+7.5%+28.2% +23.3%
5 years —-1.4%+143.9% +67.9%
5 years, per year —-0.3%+19.5% +10.9%
10 years —+324.1%+483.1% +261.1%
10 years, per year —+15.5%+19.3% +13.7%

Risk

MeasureATATHTHTMARSPY
Volatility, 1Y 38.8%32.7%27.2% 12.7%
Downside volatility, 1Y 37.2%29.7%24.9% 12.7%
Beta vs S&P 500, 1Y 0.740.220.63 1.00
Return / volatility, 1Y -0.410.621.61 0.97
Max drawdown, 5Y -46.9%-53.9%-30.7% -25.4%
From 52-week high -23.7%-16.9%-3.4% -1.2%
52-week high $42.90$56.06$404.00 $779.14
52-week low $31.03$38.25$260.58 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleATATHTHTMAR
P/E now vs peer median 16.0xmedian 18.1x 19.8xmedian 18.1x 39.8xmedian 18.1x
P/S now vs peer median 2.7xmedian 1.5x 3.7xmedian 1.5x 3.8xmedian 1.5x
EV/EBITDA now vs peer median —median 14.0x 9.9xmedian 14.0x 23.9xmedian 14.0x
P/FCF now vs peer median 13.0xmedian 16.1x 10.4xmedian 16.1x 32.5xmedian 16.1x
P/B now vs peer median 9.1xmedian 2.5x 6.8xmedian 2.5x -22.5xmedian 2.5x
PEG now vs peer median 0.20median 0.30 0.37median 0.30 17.27median 0.30

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsATATHTHTMAR
Revenue $1.69B $3.83B $26.90B
Gross profit $1.05B $1.58B $5.33B
Operating income $402.22M $1.10B $4.25B
Net income $539.47M $728.00M $2.59B
Free cash flow $345.77M $1.38B $3.13B
R&D $29.30M – –
EPS (diluted) $2.03 $2.23 $9.78
Cash & equivalents $578.45M $2.10B $462.00M
Total debt $34.93M $3.18B $16.92B
Shares (diluted) 139.77M 324.75M 264.50M
Enterprise value $1.18B $5.73B $99.81B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricATATHTHTMAR
P/E 16.0x 19.8x 39.8x
P/FCF 13.0x 10.4x 32.5x
P/Operating cash flow 13.3x 11.3x 27.3x
P/S 2.7x 3.7x 3.8x
P/B 9.1x 6.8x -22.5x
P/Tangible book 9.1x 10.3x -6.8x
EV/EBITDA – 9.9x 23.9x
EV/EBIT 9.2x 11.5x 27.8x
EV/Revenue 2.2x 3.3x 4.4x
EV/FCF 10.7x 9.2x 37.7x
EV/Operating cash flow 10.9x 10.0x 31.7x
PEG (3Y EPS CAGR) 0.20 0.37 17.27

Growth

14 metrics
MetricATATHTHTMAR
Revenue growth (1Y) 45.3% 13.2% 4.7%
Revenue CAGR (3Y) 55.5% 15.1% 5.5%
Gross profit growth (1Y) 50.0% 26.3% 6.6%
Gross profit CAGR (3Y) 72.6% 35.6% 1.3%
Operating income growth (1Y) 55.3% 43.8% 9.5%
Operating income CAGR (3Y) 86.5% 47.5% 2.0%
Net income growth (1Y) 53.1% 36.6% 4.9%
Net income CAGR (3Y) 93.9% 62.7% -2.4%
EPS growth (1Y) 44.4% 34.4% 8.9%
EPS CAGR (3Y) 79.8% 53.0% 2.3%
Operating cash flow growth (1Y) 37.0% 19.0% 49.8%
Operating cash flow CAGR (3Y) 32.4% 17.1% 9.3%
Free cash flow growth (1Y) 34.3% 16.4% 86.2%
Free cash flow CAGR (3Y) 33.9% 17.4% 8.6%

Profitability

14 metrics
MetricATATHTHTMAR
Gross margin 62.3% 41.2% 19.8%
EBITDA margin – 33.4% 18.4%
Operating margin 23.8% 28.8% 15.8%
Pretax margin 24.3% 27.9% 12.9%
Net margin 16.8% 18.9% 9.6%
FCF margin 20.5% 35.9% 11.6%
Operating cash flow margin 20.1% 33.0% 13.9%
Return on equity 104.9% 39.3% –
Return on assets 42.6% 7.8% 9.2%
Return on invested capital 73.2% 42.2% 25.5%
Return on capital employed 55.6% 15.4% 21.2%
Asset turnover 1.3x 0.4x 1.0x
Cash conversion (OCF / net income) 0.6x 1.7x 1.4x
Stock comp / revenue – 1.6% 0.9%

Financial Health

11 metrics
MetricATATHTHTMAR
Debt / assets 2.7% 6.6% 60.2%
Debt / equity 0.1x 0.3x -3.7x
Net debt / EBITDA – -1.3x 3.3x
Debt / FCF 0.1x 0.5x 5.4x
Liabilities / assets 61.3% 77.6% 116.1%
Equity / assets 38.7% 22.4% -16.1%
Interest coverage 455.5x 25.1x 5.0x
Current ratio 1.9x 1.2x 0.5x
Quick ratio 1.7x 1.1x 0.5x
Cash ratio 1.6x 1.1x 0.1x
Altman Z-score 6.71 2.10 4.14

Shareholder Returns

7 metrics
MetricATATHTHTMAR
Dividend yield 2.7% 4.7% 0.7%
Net buyback yield 0.0% -2.3% 3.5%
Shareholder yield 2.7% 2.4% 4.2%
Payout ratio (earnings) – – 28.3%
Payout ratio (FCF) – – 23.3%
Dividend growth (1Y) – – 3.1%
Dividend CAGR (3Y) – – 13.2%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusATATHTHTMAR
Forward P/E 13.7xFY2026 16.6xFY2026 34.0xFY2026
EPS, next fiscal year $2.39FY2026 $2.81FY2026 $11.47FY2026
EPS growth, next FY +33.5%FY2026 +26.6%FY2026 +14.5%FY2026
EPS growth, the year after +21.3% +1.8% +22.1%
Revenue, next fiscal year $2.03BFY2026 $3.91BFY2026 $26.29BFY2026
Revenue growth, next FY +44.7%FY2026 +8.0%FY2026 +0.4%FY2026
Revenue growth, the year after +17.0% +4.3% +4.2%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersATATHTHTMAR
Held by institutions 56.9% 50.9% 61.3%
Institutions holding 181 255 1,751
Change in shares held, QoQ +3.9% +8.2% +3.1%
Institutions buying 104 123 860
Institutions selling 64 106 550
Buyers to sellers 1.63 1.16 1.56

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

ATATHTHTMAR
ATAT 1.00 0.53 0.28
HTHT 0.53 1.00 0.25
MAR 0.28 0.25 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, ATAT, HTHT and MAR?

Marriott International (MAR) is the largest by market capitalisation: Atour Lifestyle Holdings (ATAT) $4.50B, H World (HTHT) $14.30B, Marriott International (MAR) $101.76B.

Which stock is cheaper, ATAT, HTHT and MAR?

Atour Lifestyle Holdings (ATAT) trades on the lowest price-to-earnings ratio (Atour Lifestyle Holdings (ATAT) 16.0x, H World (HTHT) 19.8x, Marriott International (MAR) 39.8x). On next year's consensus earnings, Atour Lifestyle Holdings (ATAT) is cheapest (Atour Lifestyle Holdings (ATAT) 13.7x, H World (HTHT) 16.6x, Marriott International (MAR) 34.0x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Atour Lifestyle Holdings (ATAT) grew revenue fastest over the trailing twelve months: Atour Lifestyle Holdings (ATAT) +45.3%, H World (HTHT) +13.2%, Marriott International (MAR) +4.7%.

Which company is more profitable?

H World (HTHT) has the highest net margin (Atour Lifestyle Holdings (ATAT) 16.8%, H World (HTHT) 18.9%, Marriott International (MAR) 9.6%). On return on invested capital, Atour Lifestyle Holdings (ATAT) leads (Atour Lifestyle Holdings (ATAT) 73.2%, H World (HTHT) 42.2%, Marriott International (MAR) 25.5%).

Which stock has performed better?

Over the past year Marriott International (MAR) returned the most: Atour Lifestyle Holdings (ATAT) -15.9%, H World (HTHT) +20.2%, Marriott International (MAR) +43.9%. Over five years, Marriott International (MAR) compounded fastest (H World (HTHT) -0.3%/yr, Marriott International (MAR) +19.5%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

H World (HTHT) has the highest dividend yield: Atour Lifestyle Holdings (ATAT) 2.75%, H World (HTHT) 4.66%, Marriott International (MAR) 0.72%.

Which stock is riskier?

By one-year price volatility, Marriott International (MAR) has been the steadiest (Atour Lifestyle Holdings (ATAT) 38.8%, H World (HTHT) 32.7%, Marriott International (MAR) 27.2%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, ATAT, HTHT and MAR?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Atour Lifestyle Holdings (ATAT) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.