Wpp (WPPGF) Return on Capital Employed (2022 - 2025)

Wpp (WPPGF) recorded quarterly Return on Capital Employed of 6.64% in Q4 2025, down 34.86% quarter-over-quarter from 10.2% in Q4 2024, and down 355.0% on a YoY basis from 2.61% in Q4 2024.

Wpp (WPPGF) Return on Capital Employed (2022 - 2025) Analysis & Trends

Wpp's Return on Capital Employed history runs 4 years deep, the most recent figure standing at 6.64% for Q4 2025.

  • In Q4 2025, Return on Capital Employed fell 355.0% year-over-year to 6.64%; the TTM figure through Dec 2025 stood at 6.64% (down 355.0% YoY), while the FY2025 annual figure was 4.02%, down 909.0% from the prior year.
  • Return on Capital Employed was 6.64% for Q4 2025 at Wpp, down from 10.2% in the prior quarter.
  • In the past five years, Return on Capital Employed ranged from a high of 10.2% in Q4 2024 to a low of 122.36% in Q4 2022.
  • Historically, Return on Capital Employed has averaged 25.47% across 4 years, with a median of 5.14% in 2023.
  • The sharpest annual moves came in 2023 and 2025: Return on Capital Employed soared 12600 bps in 2023, then slumped 355 bps in 2025.
  • A 4-year view of Return on Capital Employed shows it stood at 122.36% in 2022, then surged by 103 bps to 3.64% in 2023, then soared by 180 bps to 10.2% in 2024, then plunged by 35 bps to 6.64% in 2025.
  • The last three Return on Capital Employed figures came in at 6.64% (Q4 2025), 10.2% (Q4 2024), and 3.64% (Q4 2023), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) ROCE (Qtr)
1 AppLovin 175.91 Bn 173.15 Bn 1.78 Bn 79.34%
2 Omnicom 22.52 Bn 18.86 Bn 1.04 Bn 2.38%
3 Trade Desk 9.46 Bn 8.05 Bn 506.89 Mn 19.70%
4 Wpp 2.71 Bn -875.81 Mn - 6.64%
5 Nexxen International 2.36 Bn 2.23 Bn 70.41 Mn 4.90%
6 Magnite 2.27 Bn 2.09 Bn 118.28 Mn 7.44%
7 Ziff Davis 1.74 Bn 1.22 Bn 152.41 Mn 5.66%
8 DoubleVerify Holdings 1.69 Bn 1.51 Bn 135.23 Mn 7.22%
9 Stagwell 1.60 Bn 1.51 Bn 244.61 Mn 5.45%
10 Wpp - - - 6.64%

Historic Data

Download Data
DateValue
Dec 31, 2025 6.64%
Dec 31, 2024 10.20%
Dec 31, 2023 3.64%
Dec 31, 2022 -122.36%