Wpp (WPPGF) Asset Writedowns and Impairment (2009 - 2025)

Wpp (WPPGF) recorded quarterly Asset Writedowns and Impairment of $6.7 million in Q4 2025, down 80.07% quarter-over-quarter from $33.4 million in Q4 2024, and down 80.07% on a YoY basis from $33.4 million in Q4 2024.

Wpp (WPPGF) Asset Writedowns and Impairment (2009 - 2025) Analysis & Trends

Wpp's Asset Writedowns and Impairment history runs 5 years deep, the most recent figure standing at $6.7 million for Q4 2025.

  • In Q4 2025, Asset Writedowns and Impairment fell 80.07% year-over-year to $6.7 million; the TTM figure through Dec 2025 stood at $78.2 million (down 45.67% YoY), while the FY2025 annual figure was $6.7 million, down 80.07% from the prior year.
  • Asset Writedowns and Impairment was $6.7 million for Q4 2025 at Wpp, down from $33.4 million in the prior quarter.
  • In the past five years, Asset Writedowns and Impairment ranged from a high of $33.4 million in Q4 2024 to a low of $6.7 million in Q4 2025.
  • Historically, Asset Writedowns and Impairment has averaged $20.8 million across 3 years, with a median of $22.3 million in 2023.
  • The sharpest annual moves came in 2024 and 2025: Asset Writedowns and Impairment jumped 49.37% in 2024, then slumped 80.07% in 2025.
  • A 3-year view of Asset Writedowns and Impairment shows it stood at $22.3 million in 2023, then surged by 49.37% to $33.4 million in 2024, then plunged by 80.07% to $6.7 million in 2025.
  • The last three Asset Writedowns and Impairment figures came in at $6.7 million (Q4 2025), $33.4 million (Q4 2024), and $22.3 million (Q4 2023), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 AppLovin 175.91 Bn 173.15 Bn 1.78 Bn
2 Omnicom 22.52 Bn 18.86 Bn 1.04 Bn
3 Trade Desk 9.46 Bn 8.05 Bn 506.89 Mn
4 Wpp 2.71 Bn -875.81 Mn -
5 Nexxen International 2.36 Bn 2.23 Bn 70.41 Mn
6 Magnite 2.27 Bn 2.09 Bn 118.28 Mn
7 Ziff Davis 1.74 Bn 1.22 Bn 152.41 Mn
8 DoubleVerify Holdings 1.69 Bn 1.51 Bn 135.23 Mn
9 Stagwell 1.60 Bn 1.51 Bn 244.61 Mn
10 Wpp - - -

Historic Data

Download Data
DateValue
Dec 31, 2025 6.65 Mn
Dec 31, 2025 6.65 Mn
Dec 31, 2024 33.37 Mn
Dec 31, 2024 33.37 Mn
Dec 31, 2023 22.34 Mn
Dec 31, 2023 22.34 Mn
Dec 31, 2010 15.80 Mn
Dec 31, 2010 15.80 Mn
Dec 31, 2009 72.36 Mn
Dec 31, 2009 72.36 Mn