Planet Fitness (PLNT) Gross Margin (2014 - 2026)
Planet Fitness' (PLNT) quarterly Gross Margin came in at 82.34% in Q2 2026, down 23.0% on a YoY basis from 106.94% in Q2 2025, and down 4.87% quarter-over-quarter from 86.56% in Q1 2026.
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Analysis
Planet Fitness (PLNT) Gross Margin (2014 - 2026) Analysis & Trends
Planet Fitness (PLNT) has reported Gross Margin for 13 consecutive years, with 82.34% the latest figure, recorded in Q2 2026.
- For the quarter ending Q2 2026, Gross Margin fell 23.0% year-over-year to 82.34%; the trailing twelve-month figure through Jun 2026 stood at 81.67% (up 440.0% YoY), and the FY2025 full-year result was 82.61%, down 71.0% from the prior year.
- Gross Margin declined to 82.34% in Q2 2026 per PLNT's latest filing, from 86.56% in the prior quarter.
- Across five years, Gross Margin topped out at 92.34% in Q1 2024 and bottomed at 1434.04% in Q4 2023.
- Historically, Gross Margin has averaged 75.13% across 5 years, with a median of 82.48% in 2025.
- The sharpest annual moves came in 2023 and 2025: Gross Margin sank 150781 bps in 2023, then jumped 133411 bps in 2025.
- Over 5 years, Gross Margin stood at 73.77% in 2022, then slumped by 2044 bps to 1434.04% in 2023, then gained by 12 bps to 1258.09% in 2024, then soared by 106 bps to 76.02% in 2025, then increased by 8 bps to 82.34% in 2026.
- According to Business Quant data, Gross Margin over the past three periods registered 82.34%, 86.56%, and 76.02% for Q2 2026, Q1 2026, and Q4 2025 respectively.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Las Vegas Sands | 25.40 Bn | 22.34 Bn | 1.81 Bn | 57.23% |
| 2 | DraftKings | 18.89 Bn | 17.90 Bn | 551.45 Mn | 38.21% |
| 3 | Flutter Entertainment | 14.91 Bn | 13.72 Bn | 1.71 Bn | 39.60% |
| 4 | MGM Resorts International | 9.52 Bn | 7.83 Bn | 3.10 Bn | 69.69% |
| 5 | Madison Square Garden Sports | 9.51 Bn | 9.35 Bn | 119.21 Mn | 42.77% |
| 6 | Life Time Group Holdings | 8.86 Bn | 8.63 Bn | 412.26 Mn | 47.61% |
| 7 | Wynn Resorts | 8.42 Bn | 6.11 Bn | 1.14 Bn | 61.15% |
| 8 | Super Group (SGHC) | 6.08 Bn | 5.53 Bn | - | - |
| 9 | Caesars Entertainment | 6.03 Bn | 5.15 Bn | 2.04 Bn | 68.09% |
| 10 | Planet Fitness | 3.08 Bn | 2.68 Bn | 300.73 Mn | 82.34% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 82.34% |
| Mar 31, 2026 | 86.56% |
| Dec 31, 2025 | 76.02% |
| Sep 30, 2025 | 82.40% |
| Jun 30, 2025 | 82.57% |
| Mar 31, 2025 | 91.87% |
| Dec 31, 2024 | -1,258.09% |
| Sep 30, 2024 | 84.36% |
| Jun 30, 2024 | 82.74% |
| Mar 31, 2024 | 92.34% |
| Dec 31, 2023 | -1,434.04% |
| Sep 30, 2023 | 80.63% |
| Jun 30, 2023 | 79.24% |
| Mar 31, 2023 | 91.29% |
| Dec 31, 2022 | 73.77% |
| Sep 30, 2022 | 80.14% |
| Jun 30, 2022 | 85.50% |
| Mar 31, 2022 | 88.02% |
| Dec 31, 2021 | 74.18% |
| Sep 30, 2021 | 82.43% |
API Access
Planet Fitness Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=PLNT&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "PLNT", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=PLNT&period=max&api_key=YOUR_API_KEY");
const data = await res.json();