Bread Financial Holdings (BFH-PB) Goodwill (2009 - 2025)
Bread Financial Holdings (BFH-PB) recorded quarterly Goodwill of $634.0 million in Q4 2025, little changed quarter-over-quarter from $634.0 million in Q4 2024, and little changed on a YoY basis from $634.0 million in Q4 2024.
Bread Financial Holdings (BFH-PB) Goodwill (2009 - 2025) Analysis & Trends
Bread Financial Holdings' Goodwill history runs 17 years deep, the most recent figure standing at $634.0 million for Q4 2025.
- In Q4 2025, Goodwill changed 0.0% year-over-year to $634.0 million; the TTM figure through Dec 2025 stood at $634.0 million (changed 0.0% YoY), while the FY2025 annual figure was $634.0 million, changed 0.0% from the prior year.
- Goodwill was $634.0 million for Q4 2025 at Bread Financial Holdings, roughly flat from $634.0 million in the prior quarter.
- In the past five years, Goodwill ranged from a high of $1.4 billion in Q2 2021 to a low of $634.0 million in Q4 2021.
- Historically, Goodwill has averaged $902.9 million across 5 years, with a median of $634.0 million in 2021.
- Biggest YoY gain for Goodwill was 45.42% in 2021; the steepest drop was 0.0% in 2021.
- A 5-year view of Goodwill shows it stood at $634.0 million in 2021, then changed by 0.0% to $634.0 million in 2022, then changed by 0.0% to $634.0 million in 2023, then changed by 0.0% to $634.0 million in 2024, then changed by 0.0% to $634.0 million in 2025.
- The last three Goodwill figures came in at $634.0 million (Q4 2025), $634.0 million (Q4 2024), and $634.0 million (Q4 2023), per Business Quant data.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Visa | 541.66 Bn | 529.25 Bn | - |
| 2 | Mastercard | 437.55 Bn | 427.34 Bn | - |
| 3 | American Express | 212.80 Bn | 158.76 Bn | 17.43 Bn |
| 4 | Capital One Financial | 112.47 Bn | 35.97 Bn | - |
| 5 | PayPal Holdings | 37.70 Bn | 28.36 Bn | 7.84 Bn |
| 6 | Synchrony Financial | 24.26 Bn | 3.70 Bn | - |
| 7 | Affirm Holdings | 21.24 Bn | 19.51 Bn | 261.64 Mn |
| 8 | SoFi Technologies | 20.46 Bn | 17.06 Bn | 929.25 Mn |
| 9 | Ally Financial | 13.30 Bn | 12.86 Bn | 1.98 Bn |
| 10 | Bread Financial Holdings | - | - | 983.00 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 634.00 Mn |
| Dec 31, 2024 | 634.00 Mn |
| Dec 31, 2023 | 634.00 Mn |
| Dec 31, 2022 | 634.00 Mn |
| Dec 31, 2021 | 634.00 Mn |
| Sep 30, 2021 | 1.34 Bn |
| Jun 30, 2021 | 1.36 Bn |
| Mar 31, 2021 | 1.35 Bn |
| Dec 31, 2020 | 634.00 Mn |
| Sep 30, 2020 | 969.40 Mn |
| Jun 30, 2020 | 944.30 Mn |
| Mar 31, 2020 | 929.10 Mn |
| Dec 31, 2019 | 954.90 Mn |
| Sep 30, 2019 | 937.30 Mn |
| Jun 30, 2019 | 960.30 Mn |
| Mar 31, 2019 | 950.00 Mn |
| Dec 31, 2018 | 954.80 Mn |
| Sep 30, 2018 | 3.86 Bn |
| Jun 30, 2018 | 3.86 Bn |
| Mar 31, 2018 | 3.89 Bn |