Microstrategy’s Revenue by Region (2016 – 2022)

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This statistic highlights Microstrategy’s Revenue by Region, split across Domestic, EMEA, and Other Regions, reported on a quarterly basis from Q1 2016 onwards.
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This statistic highlights Microstrategy’s Revenue by Region, split across Domestic, EMEA, and Other Regions, reported on a quarterly basis from Q1 2016 onwards.

Microstrategy’s Revenue by Region

The following table highlights Microstrategy’s Revenue by Region in some of the recent quarters.

Revenue by Region Q3 2020 Q2 2021 Q3 2021 Contribution in Q3 2021
Domestic $78.80 $68.80 $74.50 58.23%
EMEA $36.90 $41.80 $40.90 31.94%
Other Regions $11.80 $14.70 $12.60 9.83%
Total $127.40 $125.40 $128.00 100.00%

(All figures are in millions, except percentages)

On a QoQ basis, the total revenue increased by 2.07% in Q3 2021. However, on a YoY basis, there was an increase of only $0.6 million, which was a 0.47% increase. Overall, the highest revenue each year is earned in Q4, hence displaying a seasonal effect. A detailed view of the revenue from all the regions is shown as follows:

Domestic

The domestic region consists of the U.S. and Canada. A majority of the total revenue, about 58%, comes from this region. Overall, this region generates an average of $72 million each quarter. On a QoQ basis, there was 8.28% in the revenue generated. However, on a YoY basis, there was a decline of 5.46%.

EMEA

The EMEA region includes Microstrategy’s functioning in Europe, the Middle East, and Africa. This region contributes about 31% of the total revenue each year. The highest revenue each year is generated in Q4, hence having a seasonality effect. On a QoQ basis, there was a decline of 2.15% in the revenue generated. However, on a YoY basis, there was an increase of 10.8%.

Other Regions

This category includes all the regions other than the ones explained above, generally comprising Latin America and the Asia Pacific region. Even in this region, generally, there is peak season in Q4 and hence higher revenue is generated as compared to previous quarters. On a QoQ basis, there was a decline of 14.29% in the revenue generated. However, on a YoY basis, there was an increase of 6.8%.

About the Company

Listed on the NASDAQ with stock ticker MSTR, MicroStrategy is a global leader in enterprise analytics software and services. They were founded in 1989, and have since focused on empowering organizations to leverage the immense value of their data. Their vision is to enable Intelligence Everywhere™ by delivering world-class software and services that empower enterprise users with actionable intelligence.

MicroStrategy follows two corporate strategies in its business operation. These are:

  • Acquiring and holding bitcoin
  • Growing their enterprise analytics software business

They believe that undertaking these two interdependent corporate strategies serves as a key differentiator for their business. Their bitcoin acquisition strategy has raised their profile with potential software customers. However, MicroStrategy aims to keep them as long-term holdings, and does not plan to engage in regular trading of bitcoin. Neither have they hedged these holdings into derivative contracts as they may sell bitcoin in future periods as needed to generate cash for treasury management and other general corporate purposes.

In addition, they believe that this bitcoin acquisition strategy is complementary to their enterprise analytics software and services business, as it will support the bitcoin network awareness of their brand and can provide opportunities to secure new customers for their analytics offerings. 

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