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General Motors’ Revenue Breakdown By Region (2013 – 2021)

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This article discusses General Motors’ Revenue Breakdown By Region, split between US and Non-US, from 2013 onwards.
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This article discusses General Motors’ Revenue Breakdown By Region, split between US and Non-US, from 2013 onwards.

General Motors is a Multinational Company that designs, manufactures, and distributes vehicles and vehicle parts. The company’s major products include- heavy trucks, automotive components, and engines. General Motors generates its revenue mainly from the following regions:

  • US
  • Non- US

General Motors’ Revenue Breakdown By Region 

Region 2019 2020 Revenue Share in 2020 YoY Growth
Non-U.S $26.62 $21.05 17% -20.92%
U.S $110.61 $101.43 83% -8.23%
Total Revenue $137.23 $122.48 100% -10.74%

(figures in billions, except percentages)

General Motors’ total revenue declined by 10.74% on a year-on-year basis from $137.23 billion in 2019 to $122.48 billion in 2020. This decline was seen as there was less demand for the vehicles because of the COVID-19 pandemic.

United States

General Motors’ revenue from the United States declined by 8.23% on a year-on-year basis from $110.61 billion in 2019 to $101.43 billion in 2020. US accounts for majority of the company’s revenue. The decline in revenue was seen as most of the company’s production facilities remained closed for most of the year because of the lockdown imposed in the country due to the COVID-19 pandemic.

As the situation is coming back to normal, the company is boosting the production of large trucks, engines, and automotive components as it tries to recover from the financial impact of the COVID-19 pandemic.

In the US, the company has 118 facilities. The company gives employment to more than 85,000 employees in the US. General Motors has invested more than $29 billion in US facilities since 2009.

General Motors holds a strong position in the US automobile market and has the highest market share with 17.3%. In the US, General Motors focuses mainly on its four divisions- Chevrolet, Cadillac, GMC, and Buick. In 2020, United States contributed 83% to the company’s total revenue. Maven, a mobility division of General Motors in the US, provides car-sharing services in the country. In the US, General Motors faces tough competition from Ford Motors, Fiat Chrysler Automobiles, Volkswagen, Tesla, and Daimler. 

Non-US

General Motors’ revenue from Non-US regions declined by 17% on a year-on-year basis from $26.62 billion in 2019 to $21.05 billion in 2020. The Non-US regions include countries like- China, Japan, Korea, Australia, New Zealand, Indonesia, Africa, etc.

In China, General Motors manufactures most of its vehicles through Shanghai GM, which is a joint venture between General Motors and Chinese company SAIC. China is the second-largest market for General Motors after the US with the company having a market share of 12%. In China, the company delivered 2.9 million vehicles in 2020. The company is continuously investing in its research and development department to bring in new, efficient, and innovative car models in the market. In the African markets, General Motors operates through General Motors East Africa (GMEA) which assembles a wide variety of trucks and buses.

Company Overview

General Motors was founded by William C. Durant in 1908. The company’s main office is located in Detroit, Michigan, United States. General Motors is one of the leading car manufacturers in the world. The company manufactures vehicles in various countries. General Motors’ major brands include- Chevrolet, Buick, GMC, Cadillac, and Holden. The company also holds a significant stake in major foreign brands like Wuling, Baojun, and Jiefang. General Defense, which is General Motors’ Defense Division, provides the military with advanced systems for its military vehicles. 

General Motors employs 2,12,000 people worldwide and conducts business in more than 140 countries. The company is continuously promoting the idea of Electric Vehicles. General Motors is committed to an all-electric future with the company planning to launch 30 new global electric vehicles by 2025. General Motors provides the customer with high-value products and services keeping in mind the customer’s safety. General Motors was listed on NYSE on November 17, 2010.

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