Sirius XM’s Total Number of Subscribers (2013-2021)

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This statistic highlights Sirius XM’s Total Number of Subscribers, on a quarterly basis from Q2 2013 onwards.
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This statistic highlights Sirius XM’s Total Number of Subscribers, on a quarterly basis from Q2 2013 onwards.

Sirius XM Holdings Inc. is a U.S. based broadcasting company headquartered in New York City that provides satellite radio and online radio services operating in the United States. It was formed by the merger of  XM Satellite Radio and Sirius Satellite Radio in 2008.

Sirius XM’s Total Number of Subscribers

Period Q4 2020 Q3 2021 Q4 2021
Total subscribers 34.70 million 34.30 million 34.00 million

The table depicts Sirius XM’s Total Number of Subscribers.  The general trend  is that the total number of subscribers remained constant during the last two recorded years, that is, 2020 and 2021.(All figures in millions)

Sirius had 34.7 million subscribers in the fourth quarter of 2020, which then fell by near 0.12% in the third quarter of the same year. The fourth quarter of 2021 saw a further decline in the total number of subscribers at 34 million.

Subscribers

The primary revenue source for Sirius XM is subscription fees, with most of its customers subscribing to monthly, quarterly, semi-annual or annual plans.  The company also generates revenue from advertisements on some non-music channels, which is sold under the SXM Media brand; direct sales of its satellite radios and accessories, and other ancillary services.  As of September 30, 2021, Sirius XM business had approximately 34.3 million subscribers.

Sirius XM has a 70% equity interest in Sirius XM Canada Holdings Inc. Sirius XM Canada’s subscribers are not counted in the subscriber count of Sirius XM.

About the Company

In the United States, Sirius XM Holdings Inc. offers satellite radio services for a monthly charge. Music, sports, entertainment, comedy, chat, news, traffic, and weather channels are all aired. National, international, and financial news, as well as limited-run programs, cater to a wide spectrum of viewers. The company also offers a streaming service that includes a myriad of channels ranging from music and non-music, as well as podcasts and channels not available on its satellite radio service; and applications that allow consumers to access its streaming service on smartphones, tablets, computers, home devices, and other consumer electronic equipment, as well as connected vehicle services. The corporation was founded in 2013 and is based in New York. Liberty Media Corporation has an 80% stake in Sirius XM Holdings Inc.

Sirius XM operate two complementary audio entertainment businesses – Sirius XM business and Pandora business. It continues to expand the range of choices for their listeners – both in terms of compelling content and the array of ways in which it can be consumed. Approximately 135 million vehicles operate with Sirius XM radios, and the proliferation of smart speakers and other connected devices has increased the range of options consumers have for engaging with and consuming its content.

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