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ServiceNow’s Revenue by Region (2016 – 2021)

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This statistic highlights ServiceNow’s Revenue by Region from 2016 onwards, split across Asia Pacific and Other, Europe, the Middle East and Africa (EMEA), and North America.
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This statistic highlights ServiceNow’s Revenue by Region from 2016 onwards, split across Asia Pacific and Other, Europe, the Middle East and Africa (EMEA), and North America.

ServiceNow builds applications to provide efficient and easy-to-use technology required by workplaces, by automating traditional processes and creating efficient, digitized workflows with a consumer-grade user experience.

ServiceNow’s Revenue by Region

Region Revenue in Q1 2020 Revenue in Q4 2020 Revenue in Q1 2021 Revenue Share in Q1 2021
Asia Pacific and other $93.75 $122.95 $134.00 10%
EMEA $250.83 $329.22 $343.00 25%
North America $701.76 $798.16 $883.00 65%
Total $1046.34 $1250.33 $1360.00 100%

(All figures in millions, except percentages)

In Q1 2021, ServiceNow’s total revenue was $134 million, which grew by 30% from $93.75 million in Q1 2020, on a year-on-year basis. It also increased by 9% compared to $122.95 million in Q4 2020. The majority of ServiceNow’s revenue comes from subscription services.

ServiceNow’s revenue is further bifurcated as per the following regions

Asia Pacific and Other

ServiceNow’s revenue from the Asia Pacific and Other region increased from $93.75 million in Q1 2020 to $134 million in Q1 2021, marking a 43% increase on a year-on-year basis. The revenue also increased by 9% compared to $122.95 million in Q4 2020. The Asia Pacific and Other region contributed to 10% of ServiceNow’s total revenue.

In the Asia Pacific and Other region, ServiceNow operates in countries like India, Australia, Japan, New Zealand, and Singapore. Yonyou and Zoho software are some of ServiceNow’s competitors from this region

Europe, the Middle East, and Africa (EMEA)

In Q1 2021, Europe, the Middle East, and Africa (EMEA) region generated $343 million in revenue, up by 37% from $250.83 million in Q1 2020. The revenue also grew by 4% compared to $329.22 million in the previous quarter. This region accounted for 25% of the company’s total revenue in Q1 2021.

ServiceNow operates in France, Germany, Belgium, South Africa, Israel, the Netherlands, and the United Kingdom, among other nations in the EMEA region. SAP, IBM, and Axios systems are some of ServiceNow’s top competitors from this region.

North America

In Q1 2021, Oracle’s revenue from the North America region accounted for 65% of the total revenue amounting to $888 million, indicating a growth of 26% from $701.76 million in Q1 2020 and by 11% from $798.16 million in Q4 2020.

In the North America region, ServiceNow operates in countries like the United States, Canada, and Mexico. BMC Software, Atlassian, Microsoft, and ServiceMax are some of ServiceNow’s top competitors from this region.

About

ServiceNow Inc. is an American software company based in Santa Clara, California, that provides a cloud computing platform to help businesses manage digital workflows for enterprise operations. It was started in 2004 by Fred Luddy. The company employs around 12,500 people globally by 2020. ServiceNow is a part of the Russell 1000 Index and the S&P 500 Index, and is traded on the New York Stock Exchange under the trading symbol “NOW”.

ServiceNow specializes in IT solutions. IT service management (ITSM), IT business management (ITBM), and IT operations management (ITOM) are the three main services offered by them. It offers digital workflows through the Now Platform, a single enterprise cloud platform. Their product range is primarily focused on providing standardized product offerings for IT, Employee, and Customer workflows. Customers can also use Creator workflows, formerly known as the Now Platform App Engine, to design and create their own unique workflow applications, and ServiceNow’s Integration Hub to integrate those applications with third-party systems.

Over the years, ServiceNow has acquired a number of firms as part of their expansion such as Mirro42, Neebula Systems, SkyGiraffe, FriendlyData, and many more.

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